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Jack's Notebook: A business novel about creative problem solving Hardcover – February 13, 2007
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About the Author
Gregg Fraley works as an innovation consultant to Fortune 500 companies and does keynote speeches and workshops on creative thinking, innovation, problem solving, and new-product development. He is a partner in The Innovise Guys, an innovation and entertainment podcast. Fraley is a board member of the Creative Education Foundation (CEF), and he teaches creative problem solving at CEF's annual Creative Problem Solving Institute (CPSI). He is also a professional member of the National Speakers Association (USA).
Top customer reviews
The book has an interesting plot that should keep the reader turning the pages through the book, especially through the first 100 pages. The last half of the book veers slightly off track from the Creative Problem Solving (CPS) process that Fraley is trying to describe, but it is still an interesting read.
The story follows the main character named "Jack" (surprised?) as he realizes that there is something more to life. Jack meets a mentor who explains the concepts of brainstorming and other creative thinking methods and helps Jack understand what it is that he wants to do in life. The major portion of the book follows a few different stories with the major plot finding Jack falling in love and then having to find ways to keep his new-found love alive (literally).
I would recommend the book to anyone new to the creative thinking world since it brings the concepts of brainstorming and Creative Problem Solving to the reader in a manner that is easy to read and understand.
I would tell people that have had some training in creative thinking to pass on the book if they were looking for deeper understanding of concepts. That said, even if you are knowledgeable in this area, you might still enjoy this book....it does provide a good fictional story that has some intelligence built in.
This diagnostic step involves determining exactly which part of the CPS process (Identifying the Challenge, Idea Generation, or Solution Development) you need to be in to handle the specific problem you are dealing with. Fraley's version of the diagnostic step is what he calls in "Jack's Notebook" a "Challenge Triage." As the plot progresses and Jack becomes more fluent in CPS, he shows a corresponding fluidity with the Challenge Triage (which, like all the CPS principles Jack learns to use, is fully explained in the CPS Quick Reference Guide at the end of the book).
I always thought you were born with the ability to solve problems creatively, but this book proved me wrong.
I read it a while back, and just realized I gave away my only copy (and never got it back).
Now I have it again, and it's just as valuable now as it was then!
I recommend this book to anyone who is struggling with a dream, may be stuck in a rut, or needs a good story to read.
Most recent customer reviews
Review copy (which I'm keeping) sent to me by the author
Gregg Fraley (@greggfraley on Twitter) has a diverse background which...Read more