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About Jason G. Miles
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Blog postWhen you increase your average order value (AOV) – you make more money per transaction – and that helps boost your revenue and profit. In this 2-part episode we’re going to discuss 7 ways to increase your AOV.
What you’ll learn Russell Brunson’s most effective product AOV test ever.The Apps that make AOV increase simple.Active vs Passive Upsell strategiesHow your product catalog can influence AOVHow to test your way to higher AOVs E-commerce and Business Books & Resources mentioned 8 -
Blog postTip Of The Week: Top line revenue (total sales) is not the most important number. Your bottomline (net income/profit) is the thing to understand, learn about, and grow! That’s the number that keeps the lights on, pays the bills, and let’s us have the life we want. In this video we discuss how to calculate daily break-even – so you know your daily profit numbers!
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Blog postOn Sunday morning at church, the minister talked about a retreat he went on and what he learned. I was thinking about branding and marketing. It all got mixed up in my mind.
The minister said,
Shame is the master emotion because it prevents us from expressing many other emotions. Shame tells us we are not enough. We are not complete. We are not sufficient.
I said,
So, new marketers can struggle with feeling ashamed of their brand or product. They can feel -
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Blog postThe customer acquisition cost (CAC) is a critical business metric, but lots of new e-commerce sellers spend way too much money by using the wrong strategies. In this 2-part episode we’ll share a simple, proven strategy that can help you radically lower your CAC.
What you’ll learn The industry average Customer Acquisition Cost (CAC) for e-commerce companies.The big secret that will enable you to move away from paid advertising as your priority.The reason paid advertising is so expensive as -
Blog postThe customer acquisition cost (CAC) is a critical business metric, but lots of new e-commerce sellers spend way too much money by using the wrong strategies. In this 2-part episode we’ll share a simple, proven strategy that can help you radically lower your CAC.
What you’ll learn The industry average Customer Acquisition Cost (CAC) for e-commerce companies.The big secret that will enable you to move away from paid advertising as your priority.The reason paid advertising is so expensive as -
Blog postHow To Get Traffic From Pinterest: Your Pinterest Monthly Viewers is a public number listed on your Pinterest Profile. It gives you an indication of how well your Pinterest viewership is going.
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Blog postMillions of people are selling products online... Some of them use Amazon to sell, some eBay, some Etsy, some Craigslist, and some, (like us), use our own website secretly powered by Shopify, (the e-commerce platform system that allows you to set up your own shop easily and affordably). You can see our Shopify powered site here.
Millions are being made by ordinary people... The massive allure of e-commerce selling is the potential for unlimited upside. We all imagine creating a r -
Blog postThey say cashflow is the lifeblood of any small business – I don’t know who they are, but they sound pretty smart – in this episode we are going to dive into the topic of cashflow … secrets?… maybe… best practices – yes for sure. So, if you struggle to keep your checking account balance in the positive territory – this episode is for you. Say good by to NSF (non-sufficient funds) notices and join the business moguls who have learned to master cashflow.
What you’ll learn Why cashflow manag -
Blog postThey say cashflow is the lifeblood of any small business – I don’t know who they are, but they sound pretty smart – in this episode we are going to dive into the topic of cashflow … secrets?… maybe… best practices – yes for sure. So, if you struggle to keep your checking account balance in the positive territory – this episode is for you. Say good by to NSF (non-sufficient funds) notices and join the business moguls who have learned to master cashflow.
What you’ll learn Why cashflow manag -
Blog postTip Of The Week: Time management is one of the most challenging aspects of entrepreneurship. Learn the methods and tactics we use to keep on track with projects and deadlines.
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Blog postCommerce is in the middle of a massive transition - slowly creeping from offline transactions to some version of their online equivalent. Like an iceberg, slowly moving downhill, this creeping transactional - transition is at the same time incredibly slow, and crushingly fast.
I feel lucky to be an observer, right up close, seeing the transition from ground level. As a former SVP of Marketing at an old-world organization (A University) I led a team as we struggled through t -
Blog postJim Collins in Good to Great explained the concept of a business “Flywheel” as a critical part of what made businesses go from good to great. But What is the Flywheel concept? And how might this serve e-commerce sellers? In this 2 part episode we’ll explore 2 adaptations of the flywheel concept for e-commerce operations. One designed to serve Amazon sellers and the other designed to serve Shopify sellers.
What you’ll learn Flywheel concepts adapted to AmazonFlywheel concepts adapted -
Blog postJim Collins in Good to Great explained the concept of a business “Flywheel” as a critical part of what made businesses go from good to great. But What is the Flywheel concept? And how might this serve e-commerce sellers? In this 2 part episode we’ll explore 2 adaptations of the flywheel concept for e-commerce operations. One designed to serve Amazon sellers and the other designed to serve Shopify sellers.
What you’ll learn Flywheel concepts adapted to AmazonFlywheel concepts adapted -
Blog postCan you make sales on Shopify? That is a common question for new Shopify store owners. Your mission on Shopify will be to test whether you can acquire new customers for less than what they spend on your site. This is your greatest challenge and primary project on Shopify.
We call that challenge your Primary Site Hypothesis (PSH). You are speculating that you can acquire new customers and that they will quickly buy items of equal or greater value than the cost of acquiring them. Do it -
Blog postLots of people want to make a product, run a company, or be a business mogul.
Fewer people want to be the chief marketer and salesperson for a specific product.
But if you launch a Shopify site, you are launching a professional career as the chief marketer, spokesperson, and salesperson for your products, your brand, and your website. These roles can mean different things for different companies and industries, but bottom line, you're responsible for selling -
Blog postThe Shopify platform allows you to build an ecommerce website using a technology concept referred to as "What You See Is What You Get (WYSIWYG).
Via WYSIWYG you edit your site to create a unique homepage, product pages, blog posts, and other pages like the About Me page. The editing system is not overly complicated and it has enable millions of non-coders to manage websites effectively.
And Shopify has fantastic tutorials to help you at every step of the journey.
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Blog postThe Shopify platform is designed to work well for non-technical people. By that I mean, people who don't know how to code. But that doesn't mean it's totally simple either. The best practical training you can get prior to setting up a Shopify site is to have sold previously on another ecommerce marketplace site such as Amazon, eBay, Etsy or even Craigslist.
If you've never sold on one of those platforms, then it'd be a wise idea to try to sell there first. You'll learn what I call the -
Blog postHi friends,
We love Shopify, but it does have a weakness in our opinion. Building and customizing landing pages is not core functionality -- but there is an app for that.
In this video, we share our favorite Shopify landing page builder app, the reasons we like it and some of the use cases we are using it for on our stores and with clients.
Let us know what you think!
Subscribe on YouTube
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Blog postHi friends,
Etsy has made some huge strides forward over the last few years. It’s brand and traffic continue to scale...but is it a better place to start than Shopify?
In this video, we cover the differences between Etsy and Shopify, the basic costs for selling on both, why it makes sense to get started on Etsy and more.
Let us know what you think!
Subscribe on YouTube
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0:53 62,000 sales on Et -
Blog postHi friends,
You have a number of different platforms to choose from when building your e-commerce store. In this video, Jason and Kyle discuss the pros and cons between Shopify and Squarespace. You'll learn the best reasons to use one or the other, how they compare on pricing, and why one wins for building e-commerce websites.
Watch the video and let us know what you think!
Subscribe on YouTube
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Blog postHey friends, I’m working to set up a new blog called www.winningonshopify.com and I just wrote an article about the emotional challenge of being the chief marketer for your product or brand when you run a Shopify ecommerce website. Read the full article here: https://www.winningonshopify.com/blog/why-marketing-your-shopify-site-can-be-emotionally-challenging
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Blog postHi everyone, We are super honored to have just been featured in Jeff Walker’s Product Launch Formula Workshop Series as a Case Study. We weren’t sure if our story was going to be included, so when we saw it last night – we were nervous blown away – and we realized we really should have told you about all […]
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Blog postThis week I launched my first Udemy course, Shopify Power: Build An Ecommerce Website & Sell Products. The course is just $20, less than the cost of a hardback book, and I've set up a special launch promotional coupon too (limited to the 1st 100 users and then it's back to the regular price)
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Blog postNo Preview Available
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Blog postHow do you scale up a craft business? How do you take a craft related hobby and turn it into a business? How do you go from selling one-off products on eBay (or Etsy) to a larger business? These are all common questions for artisans and crafters. Over the next few months I’ll share my […]
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Blog postThe goal of any business is to make a profit. Whether you are earning $1,000 a month in sales, or $100,000 a month in sales – there is only one vital statistic for business health – how much do you keep as profit? How To Get Profitable This chart is loosely based on the work […]
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Blog postHi everyone, This week I’m working on my 2016 planning using an old method I learned somewhere along the way. It’s called “More Of, Less Of, Different”. I thought I’d make you a little worksheet so you’ll have a good resource to use as well. I’ve added it as an 8X10 PDF file so you […]
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Blog postHi everyone, In this post I thought I’d share how Cinnamon and I sold $14,544 dollars worth of craft items on Black Friday – and over $21,000 in the four day period from Black Friday to Cyber Monday – and how we achieved it without putting all of our products on deep discount or damaging our […]
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Blog postHi everyone… Several months ago my mentor (Jim Cockrum) asked if we would update our story in his book (Silent Sales Machine) as he prepared to release version 9. Jim has been our closest mentor/coach/guru for the last 7+ years – so we were happy to include our story. What we wrote for him was (a rather lengthy) testimonial – […]
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Blog postRecently we announced the launch of a new class (Sewing Camp Power) in partnership with Jennifer Serr. Lots of people have had questions so we decided to put together a simply Q&A. Here’s the promo video we put together as well: Q&A With Jennifer Serr: Q. Who is this course intended for? A. This class […]
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Blog postHi everyone,
In this video I share 14 “lessons learned” from my six weeks of launching and studying Pinterest Promoted Pin Campaigns. I think you’ll get a lot out of this overview:
Let me know what you think – and the questions you want me to explore as I continue to run and study Promoted Pin Campaigns. And if you haven’t watched the prior videos – Pinterest Promoted Pins Campaign Videos
Here is a link to the Pinterest Promoted Pins Best Practices Document.
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Blog postHi everyone, In this week’s video I show you a behind the scenes look at our 3rd week of Pinterest Promoted Pins Campaigns.
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Blog postHi everyone,
Welcome to week two of our Pinterest Promoted Pins Walk-Through video series. In this video I recap the results of our 1st week’s campaign and explain what worked and what didn’t work. I also explain what I’m launching today and what I’m going to focus on as I conduct this campaign. I think you’ll really enjoy this video – and let me know if you have specific questions. Just leave a comment.
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Blog postHi everyone,
Over the next few weeks I’ll be sharing a series of videos revealing a behind-the-scenes look at our Pinterest Promoted Pins campaigns. Let me know what you think!
Of course, if you want to go deeper with Pinterest marketing and you haven’t gotten a copy of the all-time bestselling book about Pinterest marketing – Pinterest Power – be sure to pick up a copy!
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Blog postHi everyone,
This week’s video is a follow-up to last week’s where I discuss how to use Pinterest for Traffic Stacking in support of your Amazon, Etsy, or eBay selling effort. I’d love to hear your perspective – let me know what you think – and if you liked this video – be sure to share it on Facebook.
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Blog postHi everybody,
Today’s video is specifically for people who sell products on Amazon, Etsy, or eBay. In it I share WHY and HOW to use Pinterest in support of your work. I also reveal my “Traffic Stacking” Method and explain how to use it to increase your sales volume.
Bonus #1: I also made you a booklet out of the transcript. That way you can download it and print it out. Get that here.
Have questions? I’d love to hear from you – just leave a comment.
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Blog postHi everyone,
In this video I share my #1 tip for getting lots of traffic from Pinterest to your website. I call my technique a 20/20 audit – and it is designed to do one thing really well – ensure your site is “Pinterest Friendly”.
Tell me what you think by leaving a comment!
I’ve also made a small booklet out of the transcript and added it as a PDF, in case you want to download it and print it out, or share it around.
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Blog postHi everyone,
Yesterday Pinterest revealed it’s latest break-through – Pinterest Messaging! I’ve been experimenting with the functionality (both on my Iphone and my desktop). It’s pretty cool!
Now you can send a specific pin to people with a message included – and they can reply back. Sure – they probably should have had this functionality three years ago (but let’s be nice!) This conversation tool could really change Pinterest. As most of us know – it’s not a place for a lot o -
Blog postwith me, Jason Miles!
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Blog postHi friends,
Hey, quick update – Amazon is featuring my bestselling book Pinterest Power for just $1.99 in the ebook format today. I believe it’s just a 1-day sales, so if you’re interested – act fast.
I was just doing some quick math – If there are 15 tips per chapter (that’s sort of a guess on my part) and there are 19 chapters – then that’s something like …
285 Pinterest marketing tips – for just $1.99!
That’s just .70 cents a tip! What a bargain!
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Titles By Jason G. Miles
E-Commerce Power: How the Little Guys are Building Brands and Beating the Giants at E-Commerce
Jan 5, 2021
$8.69
Other Formats:
Paperback
$1.73
$3.99
We Are Sew Powerful: How A Global Community Of Seamstresses Is Changing Zambia One Girl At A Time
Oct 1, 2016
$2.99
Other Formats:
Paperback
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