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Job Searching with Social Media For Dummies Paperback – September 6, 2011

4.8 out of 5 stars 119 customer reviews

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From the Back Cover

Use social media to land your dream job

If you're looking for a first job, exploring a career change, or preparing to re-enter the job market after being out of it for several years, you need to take advantage of social media for the best results. Social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing jobs. But how to get started? The answers await you in Job Searching with Social Media For Dummies.

  • Put social networking to work for you — get a crash course on how social media has changed the job search spectrum and get a refresher on online networking basics

  • Make your mark — discover the importance of personal branding and how to best promote and communicate your message online

  • Out with the old-school résumé — find out why creating a complete profile on LinkedIn is so important and get easy-to-follow guidance on updating your résumé for an online audience

  • Get social — understand how to use Twitter, Facebook, and other social networking sites in new ways to make connections you never dreamed possible

  • Be proactive — find opportunities and companies of interest and make connections with decision makers

Open the book and find:

  • Why having an online presence is so important

  • Advice on increasing your online visibility

  • Tips on how to manage youronline reputation

  • Ways to customize your online résumé

  • The best ways to engage with hiring managers through social media

  • Ten common mistakes job seekers make with social media (and how to avoid them)

Learn to:

  • Harness the power of LinkedIn, Twitter, Facebook, and more to propel your job search

  • Make your online profiles work for you so that opportunities knock at your door

  • Create a winning strategy for securing a position

  • Build your personal brand online to truly stand out from the crowd


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Product Details

  • Paperback: 360 pages
  • Publisher: For Dummies; 1 edition (September 6, 2011)
  • Language: English
  • ISBN-10: 0470930721
  • ISBN-13: 978-0470930724
  • Product Dimensions: 7.4 x 0.8 x 9.2 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (119 customer reviews)
  • Amazon Best Sellers Rank: #942,014 in Books (See Top 100 in Books)

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Customer Reviews

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By Ezequiel Camusio on September 5, 2011
Format: Paperback
I speak at social media conferences all over the country. My main audience is business owners and CMOs, but in this economy I always get several questions about using social media to find a job (or even better, to get recruited).

I had compiled a list of blog posts that were somewhat useful, but this book is THE ultimate resource for using social media to find a job. I have already recommended it to a few dozen people.

These are the three reasons I liked this book so much:
- It's easy to read and extremely well organized
- It uses a very hands-on approach. It shows you exactly what you need to do, step-by-step.
- It has many screenshots and to-do lists, making the information really easy to digest.
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Finally, a new pertinent tool for career counseling is on the market and I love it. Job Searching With Social Media is my "must have" resource to help my clients who are unemployed, under employed or just plain fearful of how different job seeking is today with the onset of social media. Clearly written, with step-by-step instructions, old complaints such as, "I don't know how to use a computer for job searching" change to, " Joshua explained in Chapter 9 how to set up LinkedIn. I had twenty-eight responses in a half a day with more contacts coming in. I finally feel optimistic."

Chapter two, "Setting Yourself Up for a Successful Job Search" is invaluable for beginners as well as seasoned social media divas. Especially important in this chapter is time management. Procrastination aside, there is nothing quite so clever as the Pomodoro Technique to make it possible to feel successful everyday by doing your investigations in small bites. I have clients set a timer on their smart phones and take "a 25 minute chunk of uninterrupted time" to work on a job seeking task of the day. Being hands on with you job search using Joshua's guidelines is what is proactive today.

Many of my older clients think they are being proactive by sending out paper resumes looking for employment. "No one ever calls me back. I'll never get job." Those hand written CV days are gone. That may have been proactive years ago, but not in today's job market.

The following comment has to do with my clients who are just out of college or job training; Please memorize Part ll concerning your Personal Brand. In the old days we used the word "reputation" to describe how others viewed our youthful indiscretions. Today, however, we are "branded" and it happens pretty fast via the Internet.
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Format: Paperback Vine Customer Review of Free Product ( What's this? )
I'm generally a big fan of the Dummies books and this one does not disappoint. I was wondering how anyone could possibly fill a whole book on this subject but the author provides a highly structured approach to all the major networks and how to leverage these to create job opportunities. The writing style is easy to read and the the topics are well organized, providing plenty of screenshots and step-by-step instructions for even the most casual social media user. Unlike many job seeking books that focus too much on the offline world, I think anyone should be able to find opportunities on these networks after reading this book.
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Format: Paperback
As part of my work in a career center, I facilitate job search workshops. Most of my participants come into the workshops frustrated and overwhelmed with their job search, as they feel like their online job applications go into some internet black hole and that they simply can't compete with other jobseekers. I introduced social media as a vital tool in the job search, and consulted with Joshua on the content and featured his blog and tips during my workshops. The response of my participants after the workshop was encouraging. As one participant commented, it was as if he was given a map, and that he knew better how to spend his time online and what direction he needed to go. Participants were then eager to subscribe to Joshua's blog, and learn more. And now that Joshua's book has finally come out, I have even more of a resource to share. Joshua's book is just like Joshua himself - positive and proactive. As I read through the book, I felt encouraged to try many of the tips he offered, as there were websites that I was unfamiliar with, but recognized the value of. I was eager to share with others, as Joshua's advice can work whether one is unemployed or employed and looking for a career change. The tone of the book is an antidote to the despair of grim unemployment statistics, as Joshua offers helpful strategies. I am definitely recommending this book for our career center and for all our clients.
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Format: Paperback
I just had the opportunity to review "Job Searching with Social Media for Dummies" and it is a goldmine of tips to harness the power of social media to get the right job in this recessionary economy. It is definitely not a book "for Dummies" because it is applicable to the new graduate as well as the recently laid off. I particularly liked the repeated use of actionable steps a job seeker could use to zero in on a position that could lead to a career choice! Without question, the use of the internet combined with the proper use of social media can accelerate your efforts in finding that elusive and meaningful position. The old job seeker's adage about "its not what you know, but who you know..." is outmoded by this book. It zeros in on both what you know and who you know and how you can leverage both of these key factors through the use of social media. I was the CEO of a multi-billion dollar commodites production and trading company which operated in twenty-six countries including the United States. This book changes everything about searching for a career by leveraging social media which which wasn't even invented when I received my MBA over thirty years ago. If you don't read anything else in your job search, by all means read this book. You may be surprised by the opportunities that you never knew you had! James W. Ranes, MBA, 1980
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