Enter your mobile number below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
Getting the download link through email is temporarily not available. Please check back later.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

  • List Price: $28.00
  • Save: $11.08 (40%)
FREE Shipping on orders with at least $25 of books.
Only 2 left in stock (more on the way).
Ships from and sold by Amazon.com. Gift-wrap available.
Jokes and Targets has been added to your Cart
+ $3.99 shipping
Used: Like New | Details
Sold by swati2121
Condition: Used: Like New
Comment: *LIKE NEW* Ships Same Day or Next!
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 3 images

Jokes and Targets Paperback – May 23, 2011

See all 3 formats and editions Hide other formats and editions
New from Used from
"Please retry"
$16.92 $15.96

$16.92 FREE Shipping on orders with at least $25 of books. Only 2 left in stock (more on the way). Ships from and sold by Amazon.com. Gift-wrap available.
click to open popover

Editorial Reviews


"Why are stupidity, cunning, and a variety of sexual proclivities attributed in jokes to particular groups and social classes? Christie Davies reviews a broad range of jokes to formulate an answer." ―Elliott Oring, author of Engaging Humor

"Jokes and Targets deserves a wide readership among persons interested in humour as well as comparative and cultural sociology. Davies shows that cross-national comparison can produce good theory and rigorous analysis, without losing sight of cultural specificities." ―Sociology

"Christie Davies has a very good claim to be the scholar to consult on the universal phenomenon of the joke, with the added bonus that he offers plenty of hilarious examples." ―Journal of Contemporary Religion

"Jokes and Targets is well worth the price of admission. It is a valuable addition to Davies’s existing
and esteemed corpus of humor research." ―Cultural Analysis

"A definitive account of what is probably the most numerous and dominant kind of joke, those with a definite target. Davies’ scholarship is the state of the art." ―Victor Raskin, author of The Primer of Humor Research

"The most distinguished scholar of ethnic humor in the postwar period... has collected and organized a large body of jokes and identified and described the contradictory values or ideas they manipulate." ―Paul Lewis, author of Cracking Up: American Humor in a Time of Conflict

Davies (emer., Univ. of Reading, UK) is perhaps the most eminent of the sadly limited number of sociologists who have considered humor worthy of serious study. Here he focuses on cataloging and analyzing various types of jokes, ranging from 'stupid and canny' through blond and lawyer to Jewish and Soviet-era jokes. The sheer coverage of this work is most impressive; after a close reading, it becomes clear that Davies's various interpretations deserve serious consideration. For example, he maintains that people who generally regard themselves at the center of things tell 'stupid' jokes about those they consider to be at the geographical and linguistic margins--hence 'Irish' jokes in the
UK or 'Newfie' jokes in Canada. Other jokes are told about 'static' groups (aristocrats, peasants, dumb blonds) in a rapidly changing world. Davies makes two contestable claims. He warns correctly against absolutist interpretations of jokes: context is everything. More arguably, he claims that jokes have no social consequences. Narrowly, this might be so, but one could argue that his disregard of 'ideological framing,' whereby soft joke 'othering' facilitates harder versions, is unjustified. Throughout, Davies maintains a lively, provocative style--refreshing in a genre that is all too commonly soulless. Summing Up: Highly recommended. General readers and all levels of sociology
scholarship. --ChoiceC. Powell, University of Southern Maine

"[J]okes and Targets is an important addition to Davies’ significant previous research on various categories of verbal joke... [T]his book, like Davies’ previous work, contains a valuable repertoire of jokes from important contemporary joke cycles. These important and sometimes hard-to-find examples will be a rich source for other scholars." ―New Directions in Folklore

"Jokes and Targets, being an excellent piece of scholarship, helps to further clarify why certain targets have become conventional and what are the rules that govern target choice." ―Folklore

"I recommend Jokes and Targets as a valuable scholarly study where thoughtul analysis is brought to bear on a wide variety of significant materials and the writing style is pleasantly engaging." ―Studies in American Humor

"This is a serious book, clearly written (no sociological jargon from this sociologist!), about something that makes no political difference... but that is, after all, deeply embedded in us to the extent that we are social creatures." ―Chronicles

"Christie Davies’ Jokes and Targets is a well-written and well-researched book." ―H-France Review

"Davies maintains a lively, provocative style―refreshing in a genre that is all too commonly soulless.... Highly recommended." ―Choice

About the Author

Christie Davies is Professor Emeritus of Sociology at the University of Reading, UK. He was president of the International Society for Humor Studies in 2008–2009. His previous books include Ethnic Humor around the World: A Comparative Analysis (IUP, 1990); Jokes and their Relation to Society; and The Mirth of Nations.


New York Times best sellers
Browse the New York Times best sellers in popular categories like Fiction, Nonfiction, Picture Books and more. See more

Product Details

Customer Reviews

There are no customer reviews yet.
5 star
4 star
3 star
2 star
1 star
Share your thoughts with other customers

Set up an Amazon Giveaway

Jokes and Targets
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: Jokes and Targets