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The Journey to Sales Transformation: 25 Axioms for Becoming a Trusted Partner to your Customers Paperback – January 12, 2012
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Top customer reviews
Likes:This is one of a very few sales training books that focusses on the the absolute necessity of the post training phases. Without accountability, the sales team buy in and the pivotal role of sales managers as coaches, no sales training methodology can hope to maximise the teams true potential.
Dislikes: The storybook style of writing.... just give me the facts!
I will certainly recommend the book to all sales people and sales leaders.
We get so caught up in numbers sometimes we can start to see our customers as a number or a paycheck. I had one of the best meetings I have had in a long time as a direct result of reading this book. I felt like the customer saw me as a trusted partner instead of a "typical salesman" for the first time in a while. I left the meeting really understanding the needs of his business. I will get new business in this old account!!
If you are in Sales or Sales leadership at any level, you owe it to yourself to read this Book!!
This is a must read for anyone involved in sales. You will be hanging on with every word!