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Founded in 2005, Ju-Ju-Be is a Southern California company that uses science, style, and attitude to create diaper bags, purses and other fashionable accessories. Ju-Ju-Be assimilated the most advanced technology possible to create a stylish and intelligent product line that's unrivaled in the industry.
Get ready to meet your new BFF! The B.F.F. Convertible Diaper Bag has every quality you look for in your BFF. This bag is organized, flexible, and makes you look good! So much so that your old BFF might become jealous when this diaper bag takes over.
The Ju-Ju-Be B.F.F. Convertible Diaper Bag has an innovative design with spacious compartments for carrying diapers, wipes, and other accessories like glasses, change, and Smartphones. Just like your BFF, this machine washable backpack is something you cannot live without!
Keep yourself organized with tons of compartments, including a Mommy Pocket for essentials and a zippered, felt pocket for carrying fragile items like glasses and jewelry.
The B.F.F can be worn as a messenger bag or a backpack with optional shoulder straps, making it the most versatile diaper bag yet. The two insulated bottle pocketswith 3M Thinsulate are also perfect for keeping your baby’s bottles either hot or cold!
Stop wasting your time cleaning out the diaper bag. The BFF comes equipped with crumb drains for your convenience. This bag contains a Teflon fabric protector and an Agion treatment for extra machine-washable protection.
Teflon fabric protector is a stain repellent that will help eliminate the stress of unwanted stains. Agion treatment protects the liner by inhibiting the growth of odor-causing bacteria, mold and mildew.
The Ju-Ju-Be B.F.F. Convertible Diaper Bag provides multiple carrying and storage options to help you stay ultra-organized. Just like your B.F.F., this machine washable backpack is something you cannot live without! Designed with convenience and comfort in mind, this versatile bag can be carried using its top handle, over-the-shoulder strap or backpack straps. The memory foam straps have textured fabric underneath to prevent the bag from slipping off your shoulder. Keep organized and sane, while never sacrificing looking good! The bag's lining is protected with Agion natural antimicrobial treatment, which inhibits and reduces the growth of odor-causing bacteria, mold and mildew. The outer fabric is treated with Teflon fabric protector, so you can repel stains and keep it clean. The front "mommy" zippered pocket is large enough for smartphones, wallets, keys attach to the key fob stretch cord, and other personal items. Inside organization includes (4) gusseted pockets, (3) zippered pockets and lots of wide open space! The main zippered pocket is large enough for diapers, wipes, extra clothes and other items. The back pocket is designed with crumb drains to keep this area clean, is large enough to store your child's books, and includs a super cushy matching memory foam changing pad. Bottle pockets are located on either side of the bag and come insulated with Thinsulate by 3M to keep your items hot or cold. The Royal Envy print is accented by silver colored hardware, including luggage feet to keep the bottom of your bag clean when you set it down. With the B.F.F. Diaper Bag, you can choose to wear it as a backpack or messenger style - it’s your choice. Whichever you choose, the B.F.F. has your back, just like every B.F.F. should! The Ju-Ju-Be B.F.F. Convertible Diaper Bag comes with a 90-day limited warranty that protects against manufacturing defects.