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KLOUT SCORE: Social Media Influence, How to Gain Exposure and Increase Your Klout by [Susan Gilbert]

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Susan Gilbert

KLOUT SCORE: Social Media Influence, How to Gain Exposure and Increase Your Klout Kindle Edition

by Susan Gilbert (Author) Format: Kindle Edition

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Klout + Social Media = Influence

Find out why Klout is to the social media and digital world what credit scores are to your finances - the higher the Klout score, the more 'clout' you have in your business world. This book is a step-by-step guide that explains:

What Klout is

How to get started using Klout

Why engaging your customers on social media will increase your Klout score while maximizing your digital influence and bringing you more exposure online.

Here's what people are saying about Klout: Social Media Influence:

“Klout is here to stay and Susan's book proves it.” ~ Penny C. Sansevieri
“Wow - a must read for anyone wanting to understand Klout, and more importantly Internet Marketing/Influence." ~Bob Garrett
“Susan Gilbert is right-on the money with this easy to learn from book about Klout.com and Klout scores" ~Lori Wilk

Print length

52 pages
Language

English
Publication date

June 11, 2013
File size

4169 KB
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Editorial Reviews

Review

"Susan's book is a very helpful primer and a fast read if you arelooking to understand how Klout works and how to set up your account asit includes step by step screen shots and is definitely worthdownloading if you want to learn the basics of Klout."
Krishna De, krishna.me

Product details

ASIN ‏ : ‎ B00D7HLOGM
Publisher ‏ : ‎ BookBaby (June 11, 2013)
Publication date ‏ : ‎ June 11, 2013
Language ‏ : ‎ English
File size ‏ : ‎ 4169 KB
Simultaneous device usage ‏ : ‎ Unlimited
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 52 pages
Lending ‏ : ‎ Enabled

Customer Reviews:

13 ratings

John H. Manhold

A book that provides hands-on help in this era of never-ending need for more

Reviewed in the United States on July 16, 2013

Verified Purchase

KLOUT SCORE: Social Media Influence, ISBN 9781626758391, e-book by Susan Gilbert is a complete little `no nonsense' book that provides specifics about this latest marketing tool.
As the author points out, the importance of being able to exert influence no doubt is as old as man but the essentials probably were set forth best by the hugely popular Dale Carnegie book in 1937. These were followed by Cialdini's `scientific' examination of the psychological bases of persuasion in 2006 and ultimately in 2009 Brogan and Smith offered plausible suggestions for extending to the Web methods "To Build Influence, Improve Reputation and Earn Trust."
Because these endeavors are only as good as their results, there is a need to know the degree of their effectiveness. This is the function of Klout which Susan describes as "basically an authoritative tool that people and businesses use in order to decide that they will trust and work with you". She then offers a simple explanation of the range of measurements of the numerous different factors and influences that are factored into subsequent calculations to ultimately produce a `number of social prominence'. The importance of this number, because of the amount of stress businesses are placing upon it, Susan believes cannot be overemphasized. Therefore, she provides a step by step procedure to incorporate the technique into one's supply of resources, provides methods of circumventing a few limitations inherent in the tool for greater effectiveness, and adds numerous tips to further extend its usefulness. She then expands her discussion with a description and explanation of the next step - KRED - and explains why this is perhaps a necessary further extension for maximum exposure.
In summary, this `no nonsense' book provides the rationale behind, extreme importance of, and perhaps more importantly, step by step instructions for inclusion of, KLOUT SCORE in your armamentarium along with numerous tips about how to maximize the use for your personal gain. I should recommend highly this little book by this recognized media marketing authority. Reviewed by John H. Manhold, award winning fiction/non-fiction author.

Helpful

Drew Griffin

Quickly understand the importance of Klout Score

Reviewed in the United States on July 13, 2013

Susan Gilbert delivers a valuable overview of Klout and Kred in this book. For anyone looking to gain exposure or reach with social media, this book will be a great start to understanding measurement of your social clout (Klout). Beyond a superficial number, the author explains some real world reasons why someone should consider improving the Klout or Kred scores and some practical ways to do so by leveraging various social platforms like Facebook, Twitter, YouTube, Wordpress and the new social darling, Instagram.

To be honest, I've been aware of Klout but didn't fully consider the implications and benefits of improving my scores. This book helped me understand the value and implications of my online and offline social activity and how it might relate to connections and possible employment. I'd recommend picking this up. Its a quick read with useful illustrations that will help any reader interested in improving or gaining exposure and increasing one's Klout!

Beca Lewis

Who knew- Seriously who knew?

Reviewed in the United States on August 12, 2013

I had no idea there was such a thing as a Klout score, or how it could be helpful to me as an author trying my best to let people know about my books. Susan explains what Klout is - and then - the best part, how to use it step by step. Even if you are a Klout expert - I know she has tips that will surprise you. If you are like me and are clueless - you won't be anymore after reading Susan's book.

One person found this helpful

Paula Krapf

Learn why Klout matters and how to get the most out of it

Reviewed in the United States on July 8, 2013

What makes this book an invaluable tool is that it explains what Klout is and why it matters. This reputation-scoring site is not to be ignored - there are many businesses and individuals who use Klout to determine who or what really wields influence online. Susan Gilbert discusses how Klout works, then walks you step by step through setting up your Klout account properly. In addition, she covers how to get the most out of the site - savvy marketers know that they can use Klout to raise their profile and network with key influencers in their area of expertise. For visual learners, there are a lot of illustrations to guide you through Klout. As a bonus, there's also a section on Kred, an up and coming site that also measures influence. This book is a must for anyone who wants to understand how social media works, raise their profile, and expand their influence.

Judith Briles

Knock 'em out with your influence

Reviewed in the United States on November 26, 2014

As always, Susan Gilbert offers quick, punchy and doable how-tos. Highly recommended along with just following the author's advice via her blogs.

loriwilk

Time to add Klout for social media influence

Reviewed in the United States on July 11, 2013

Susan Gilbert is right-on the money with this easy to learn from book about Klout.com and Klout scores. Susan takes the time to lead readers through the process of getting a Klout account and to understanding why it is a necessary tool. I liked how Susan explains to readers in "Klout Scores: Social Media influence and How to Gain Exposure " how our participation in social media platforms is measured. By reading this book you gain a more clear understanding of the need to pay attention and actively work on improvement of your positioning, branding, core message, and influence in the marketplace. It becomes clear that we are all part of this online global marketplace and that if we are wanting to build our businesses that we must know what others will use as tools to evaluate whether they want to do business with us. It is great to know that there are steps we can take to improve our online presence and this book provides a guideline for you to follow with using Klout as a major part of your social media strategy. I hope Susan writes more books about how to use other social media platforms because her style was easy to follow and that will help many people who want information that's technical yet presented in a non-technical format.

BobGarrett

Best ebook on Klout Ive read

Wow - a must read this summer for anyone wanting to understand Klout, and more importantly Internet Marketing/Influence.
Susan has a way of making things simple and easy to understand.

Do you and your company a favor - get this book. You can thank me later.

Sia Kritikos

Informative book

Reviewed in the United States on November 8, 2013

It is an informative book and I highly recommend it! I learned more about Klout via this book, and I am happy I purchased it!

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