- Paperback: 70 pages
- Publisher: PublishAmerica (October 6, 2003)
- Language: English
- ISBN-10: 1413705871
- ISBN-13: 978-1413705874
- Product Dimensions: 6 x 0.2 x 9 inches
- Shipping Weight: 5 ounces
- Average Customer Review: 12 customer reviews
- Amazon Best Sellers Rank: #3,370,908 in Books (See Top 100 in Books)
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Keep it Simple Stupid: Secrets of face to face selling
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Customers who bought this item also bought
Best book on direct selling i have ever seen, full of up to date and relevant information -- Blackwells Nov 2003 (5 st
I have made mega-bucks thanks to this one book. Dont fall for the marketing ploy of bigger named books. -- OUTSTANDING by Prentice Underwood, Blackwell's (5 stars)
I have read many books on the subject of sales but none as to the point and understandable as this. -- www.authorsden.com/wjm 10/23/2003 3:40:25 AM
Perhaps this is the one book out there that will actually teach people how to sell. -- www.authorsden.com/wjm 9/10/2003 1:24:33 PM
This is the only book i have seen that covers door to door and b2b sales and its a cracker. -- Borders 2003 Dont Knock It (5 stars)
From the Author
Keep it Simple, Stupid evolved through my being asked over & over again,"What do you do that i dont?" My sales success came through hard work, trial and error over many years, until i fine tuned my craft. I have succesfully sold everything i was asked too, from cars, telecoms, right down to electricity/gas contracts.
When i began my sales career, i looked for a good "How to Sell" book, but never found one. I personally found that most had been written by either motivational speakers or by people who where particularly good at selling one item i.e cars. Very few that i know of, are actually written by everyday salespeople like myself, well now there is. Keep It Simple was written for you, the salesperson, so that you too can succeed where other's fail. After all, why learn the hard way?
My title has a strong emphasise on door to door selling techniques, which is after all one of the most difficult sales fields to work in. However the principles / techniques i expose can be implemented into any selling situation, and will work for you regardless of the product or service.
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Top customer reviews
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This book is full of substandard techniques (mainly contrived distractions, white lies, raising the selling price just so the salesperson can call his manager and negotiate a lower price just for the prospect's benefit) that I wonder how the author actually got "successful" in his selling career. And the typos throughout the book!
I own and have read close to 300 books on selling and marketing, as well as several dozen audio programs that I listen to in the car. I make a very good living at selling, and I enjoy the chance to hone my skills so I can actually provide solutions to my prospects, not just to get them to buy something. Being open to anything that will help me in my sales career, I'm constantly in search of books and materials to help me become a better salesperson. Normally I avoid books with insulting titles like "Keep It Simple, Stupid" since the book assumes that the reader is stupid or a dummy or an idiot. But with all the 5 star recommendations I thought I'd give it a try.
Just goes to show that a person ought to trust their own instincts and not fall prey to manipulative techniques of getting you to buy books that talk down to your intelligence. Save yourself some money and read books like Brian Tracy, Zig Ziglar, Jim Rohn. These are the people you want to emulate in your quest for selling superiority.
Another gripe: $15 for 72 pages? That seems a little steep to me. I'm not complaining, I should have noticed that before I bought it, but you might find $.50 per sheet of paper to be a little extravagant.