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The King of Content: Sumner Redstone's Battle for Viacom, CBS, and Everlasting Control of His Media Empire Hardcover – Box set, June 26, 2018

4.0 4.0 out of 5 stars 69 ratings

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Editorial Reviews

Review

“The power struggles that have surrounded Viacom and CBS are like the background noise of the business news pages -- seemingly always there, yet somehow not rising to attention unless you’re closely listening for it. Yet it is an epic story that takes a book to examine, one filled with legal conflicts, boardroom battles, angry ex-girlfriends, family drama and a 95-year-old media mogul whose health, Hagey wrote in April in the Wall Street Journal, where she is a reporter, “has declined so significantly he cannot speak much beyond grunts.” It also promises more than just the tabloid soap opera business story, but a look at how much media consumption and its industry is changing.” — Washington Post

From the Back Cover

The remarkable story of Sumner Redstone, his family legacy, and the battles for all he controls

Sumner Murray Redstone, who lived by the credo “content is king,” leveraged his father’s chain of drive-in movie theaters into one of the world’s greatest media empires through a series of audacious takeovers designed to ensure his permanent control. Over the course of this meteoric rise, he made his share of enemies and feuded with nearly every member of his family.

In The King of Content, Keach Hagey deconstructs Redstone’s rise from Boston’s West End through Harvard Law School to the highest echelons of American business. Today the ninety-five-year-old mogul’s life has become a tabloid soap opera, the center of acrimonious legal battles throughout his vast holdings, which include Paramount Pictures and two of the largest public media companies, Viacom and CBS. At the heart of these lawsuits is Redstone’s tumultuous love life and complicated relationship with his children. Redstone’s daughter, Shari, has emerged as his de facto successor, but only after she ousted his closest confidant in a fierce power struggle.

Yet Redstone’s assets face an existential threat that goes beyond his family, disgruntled ex-girlfriends, or even the management of his companies: the changing nature of media consumption. As more and more people cut their cable cords, CBS, with its focus on sports and broadcast TV, has held steady, while Viacom, with its once-great cable channels like MTV and Nickelodeon, has suffered a precipitous fall. As their rivals merge, the question is whether Shari’s push to undo her father’s last big strategic maneuver and recombine CBS and Viacom will be enough to shore up their future.

A biography and corporate whodunit filled with surprising details, The King of Content investigates Redstone’s impact on business and popular culture, as well as the family feuds, corporate battles, and questionable alliances that go back decades—all laid bare in this authoritative book.

Product details

  • Publisher ‏ : ‎ Harper Business (June 26, 2018)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 384 pages
  • ISBN-10 ‏ : ‎ 0062654098
  • ISBN-13 ‏ : ‎ 978-0062654090
  • Item Weight ‏ : ‎ 1.25 pounds
  • Dimensions ‏ : ‎ 6 x 1.21 x 9 inches
  • Customer Reviews:
    4.0 4.0 out of 5 stars 69 ratings

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Keach Hagey is the Wall Street Journal beat reporter for Viacom, where she has broken stories on everything from Redstone’s mental capacity tests to his attempts to buy his daughter out of his media empire. Her team’s coverage of the power struggle at Viacom won a Best in Business award from the Society of American Business Editors and Writers. Prior to the Journal, Hagey covered media at Politico, the National newspaper in Abu Dhabi, CBSNews.com, and the Village Voice. She lives with her family in Irvington, New York.


Customer reviews

4.0 out of 5 stars
4 out of 5
69 global ratings

Top reviews from the United States

Reviewed in the United States 🇺🇸 on June 28, 2018
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2.0 out of 5 stars Underwhelming and disappointing
Reviewed in the United States 🇺🇸 on October 24, 2018
When I picked up the book, I was hoping it would be focused on a discussion of business, his rise, and strategies of countering competitors, but it turned out to be too much about Sumner's personal life with a lot of unwholesome details. Too much of uninteresting stuff that makes him seem all too human and too little of the stuff that really matters. I honestly regret buying the book.
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Reviewed in the United States 🇺🇸 on September 20, 2018
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