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Kiss, Bow, or Shake Hands, Sales and Marketing: The Essential Cultural Guide_From Presentations and Promotions to Communicating and Closing Paperback – November 15, 2011

4.2 out of 5 stars 19 customer reviews

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Editorial Reviews

About the Author

Terri Morrison is president of Getting Through Customs, the developers of the McGraw-Hill Kiss, Bow, or Shake Hands digital product. She and Wayne A. Conaway are coauthors of nine books, including Library Journal’s Best Business Books winner Kiss, Bow, or Shake Hands and Dun & Bradstreet’s Guide to Doing Business Around the World.

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Product Details

  • Paperback: 304 pages
  • Publisher: McGraw-Hill Education; 1 edition (November 15, 2011)
  • Language: English
  • ISBN-10: 0071714049
  • ISBN-13: 978-0071714044
  • Product Dimensions: 6 x 0.7 x 9 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #74,018 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
Doesn't apply to all situations. To put in perspective, read the chapter on your own country. Then assume it has about the same accuracy for other countries. A significant portion of business negotiations are based on the personality of the other party. Keep that in mind.
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Format: Paperback
This is the most thorough-going compendium of cultural idiosyncrasies I've ever seen for the international businessperson. Even if your work, like mine, is mostly done by telephone, email and/or Skype, you'll do well to know in advance where you might easily stub your toe. Easy to read and understand.
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Format: Kindle Edition Verified Purchase
The overall concept is great: Document Cultural differences for improved business.
The material is well presented too.
But the eBook version is extremely neutered, and missing what I would consider significant trading partners.
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Format: Kindle Edition Verified Purchase
It's a little outdated at this point and doesn't cover some of the countries that are attracting business travel in today's day and age (e.g. Vietnam). I would like another edition that's slightly more updated but otherwise the content that is here is very complete.
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Format: Paperback Verified Purchase
This book has been very helpful in identifying cultural differences and ways to initiate conversation. It is a basic level book that covers most countries that I would encounter. I would recommend it for anyone beginning international relationships.
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Format: Paperback Verified Purchase
As a certified etiquette trainer, I have always had the Kiss, Bow, or Shake Hands series in my "tool box" as a reference. Terri Morrison's latest book is a joy to me because it is a MUST have for those traveling to other countries and having to sell, buy, or close deals.

The structure is easy to follow. The information is critical.

Love this book!!
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Format: Kindle Edition Verified Purchase
I bought the kindle edition of the ebook and am very glad I did. This book will be great to have on hand while traveling.
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By Melle on April 13, 2012
Format: Paperback Verified Purchase
Good info. Got the book for research.. Useful. A bit repetitive from book to book, but it's the nature of the topic.
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