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Knock 'em Dead Cover Letters: Great letter techniques and samples for every step of your job search Paperback – October 18, 2010
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Top Customer Reviews
On meail cover letters, he gives a bit of misinformation, which suggests he may not be as up-to-speed on email limitations as he could be. Specifically, he suggests using a signature-styled font in an email. (That only works if the recipient has the same font on their PC.)
I liked the examples of "Resurrection" letters (basically a thanks for the rejection), but their use is never explained in the book, so there's nothing to suggest this tactic is effective. (The only mention in the other books is in "Cover Letter Magic." They advise against them.) My guess is that this would have to be done selectively and carefully. What may be seen as persistence by the job seeker may be interpreted by the potential employer as either not being able to take a hint or a desperate need to have the last word.
It's an okay book, particularly if your personal style is somewhat formal and "old school," but it's not worthy of its title.
It's the samples that baffle me and cause me to give this book a low rating. Suggested cover letter openings include:
"I understand you are a manager who likes to gets [sic] things done,[sic] and who needs competent, focused, goal-oriented employees . . . "
"I thought the best way to demonstrate my drive and creativity was to get you my resume in this priority mail envelope."
"Although I am currently employed by one of your major competitors, I must admit that I was captivated by your company's mission statement when I visited your website."
Really? These are awful. As an employer, it'd get my attention, but not in a positive way. As a potential employee, I wouldn't want to work for anyone who found these interesting, or cute, or whatever the goal is.
Overall, the negatives outweighed the positives.
Most Recent Customer Reviews
Best book I have read on Cover letters. I had met Martin Yate many years ago and like the style of this book. I would recommend getting his other books as well.Published 6 months ago by Susan Stern
Same day delivery! Brand new. Very impressed. I wish everything was like this.Published 9 months ago by D. Presley
I love this book it was very helpful in preparing a cover letter.Published 11 months ago by Amazon Customer
Contains updated methods of writing and delivering cover letters.Published 13 months ago by HappyShoper
It includes very specific examples. In my opinión, the most valuable information is in the first 108 pages where it is explained how to write a strong cover letter. Read morePublished 13 months ago by JL
I am using the program to help new Mandarin/English speaking residents from China seeking employment in better positions.Published 15 months ago by Ben H.