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L'Oreal Paris EverPure Brass Toning Purple Sulfate Free Shampoo and Conditioner, 6.8 fl Oz (Set of 2)

4.4 out of 5 stars 40,987 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice in Hair Shampoo by L'Oreal Paris

List Price: $13.98 Details
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You Save: $3.50 (25%)
6.8 fl. Oz
Shampoo & Conditioner set

Enhance your purchase

Brand L'Oreal Paris
Scent Hibiscus
Hair Type Damaged , bleached hair
Liquid Volume 17 Fluid Ounces
Item Weight 1.02 Pounds

About this item

  • Toning Purple Shampoo and Conditioner Set: Maintain your perfect blonde with this set that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Formula: This moisturizing conditioner and shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized; Vegan, sulfate free, paraben free with no harsh salts
  • The Ever Collection: With our shampoos, conditioners, and hair treatments you can have a sulfate free hair care routine that’s tailor made for your specific needs, even if you have color treated hair
  • Custom Hair Solutions: From treatments, masks and serums to leave in conditioners and frizz defying shampoos and conditioners, we've got what you need; Try our thickening, moisturizing and volumizing products
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
New (3) from $10.48 FREE Shipping on orders over $25.00 shipped by Amazon.

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Frequently bought together

  • L'Oreal Paris EverPure Brass Toning Purple Sulfate Free Shampoo and Conditioner, 6.8 fl Oz (Set of 2)
  • +
  • Clairol Professional BW2 Hair Powder Lightener - for Hair Lightening
  • +
  • Clairol Professional Pure White Hair Developers for Lightening
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From the manufacturer

bleached blonde hair care, blonde hair treatment, platinum hair care, remove brassiness from hair
Color Protection + Neutralize Brass

EverPure Purple System

Sulfate-free EverPure Purple System with hibiscus + purple dye neutralizes brassiness, deeply moisturizes and leaves hair brighter. For all blonde, bleached, highlighted brunettes and silver hair. Use EverPure Purple Shampoo & Conditioner 2-3 times a week instead of usual shampoo. For more intense results, gradually increase leave-in time and frequency of use and try Anti-Brass Purple Mask for extra toning power.

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Our Purest Respect for Your Hair

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Validated By Hair Colorists

Validated by an internal expert team of professional hair colorists with extensive in person testing.

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Premium Level Formulas

100% free of sulfates, parabens, and harsh salts so it’s always gentle on colored hair. Gluten-free, vegan.

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Purple Pigments + Hibiscus

EverPure Purple system is enriched with purple pigments and hibiscus to tone brassy yellow and orange tones, leaving hair brighter.

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Lush Lather, Rich Conditioning

Experience gentle cleansing with a lush, luxurious lather, rich conditioners and a fresh, aromatic fragrance that blooms with EverPure Purple.

Powerful Results: Color Protection+ Neutralizes Brass

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Blonde Hair

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Bleached Hair

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Highlighted Brunette Hair

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Silver and Grey Hair

Your Brightest Blonde with EverPure

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Purple Shampoo

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Purple Conditioner

sulfate free purple shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Anti Brass Purple Mask

sulfate free bonding shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Bond Shampoo

sulfate free bond shampoo, purple shampoo for blonde hair, purple shampoo for brassy hair

Bond Conditioner

Product Type
Shampoo Conditioner Treatment Shampoo Conditioner
Product Benefit
Neutralizes Brass Neutralizes Brass Neutralizes Brass Strengthens Weak Hair Strengthens Weak Hair
Usage
Use 2-3x a Week Follow Shampoo 2-3x a Week Follow Shampoo 1x a Week Use On all Other Wash Days Use On all Other Wash Days
Key Ingredient
Hibiscus + Purple Dye Hibiscus + Purple Dye Hibiscus + Purple Dye StrongCore Science StrongCore Science
Sulfate and Paraben-Free

Product description

Size:6.8 fl. Oz  |  Style:Shampoo & Conditioner set

Ever Pure Purple brass toning purple shampoo and conditioner with hibiscus and purple dye neutralizes brassy yellow to orange tones while keeping your hair hydrated. The formula is designed to work on all blonde, bleached, highlighted brunettes and silver hair. 100% Sulfate Free, Paraben Free, No harsh Salts and vegan No Animal derived ingredients or by-products. Formula not tested on animals.

Product details

Size:6.8 fl. Oz  |  Style:Shampoo & Conditioner set
  • Product Dimensions ‏ : ‎ 2.96 x 2.96 x 7.48 inches; 1.02 Pounds
  • Item model number ‏ : ‎ 071249420270
  • UPC ‏ : ‎ 071249420270
  • Manufacturer ‏ : ‎ L'Oreal Paris
  • ASIN ‏ : ‎ B0842YD1CX
  • Country of Origin ‏ : ‎ USA
  • Customer Reviews:
    4.4 out of 5 stars 40,987 ratings

Important information

Ingredients

Formula 1236207 C INGREDIENTS AQUA / WATER / EAU, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, PARFUM / FRAGRANCE, ISOPROPYL ALCOHOL, PHENOXYETHANOL, GLYCERIN, BENZOIC ACID, TRIDECETH-6, CI 60730 / EXT VIOLET 2, POTASSIUM HYDROXIDE, BUTYLENE GLYCOL, LINALOOL, CETRIMONIUM CHLORIDE, HEXYL CINNAMAL, HYDROXYCITRONELLAL, SORBITOL, HIBISCUS SABDARIFFA FLOWER EXTRACT FIL CODE D230039/1A Formula 1236212 B INGREDIENTS AQUA / WATER, COCO-BETAINE, DISODIUM LAURETH, SULFOSUCCINATE, SODIUM COCOYL ISETHIONATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, GLYCOL DISTEARATE, SODIUM CHLORIDE, DECYL GLUCOSIDE, PPG-5-CETETH-20, PARFUM / FRAGRANCE, POLYQUATERNIUM-10, SODIUM HYDROXIDE, AMODIMETHICONE, CITRIC ACID, HYDROGENATED COCONUT ACID, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, CARBOMER, ACRYLATES/BEHENETH-25, METHACRYLATE COPOLYMER, CI 60730 / EXT VIOLET 2, SODIUM ISETHIONATE, BUTYLENE GLYCOL, BENZOIC ACID, TRIDECETH-6, LINALOOL, SALICYLIC ACID, MAGNESIUM NITRATE, HEXYL CINNAMAL, HYDROXYCITRONELLAL, SODIUM BENZOATE, CETRIMONIUM CHLORIDE, TETRASODIUM EDTA, SORBITOL, HIBISCUS SABDARIFFA FLOWER EXTRACT, METHYLCHLOROISOTHIAZOLINONE, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE FIL CODE D230035/1A

Directions

Use up to 2-3 times a week instead of your usual shampoo. Apply to wet hair and massage into lather. Rinse thoroughly. Follow with EverPure Brass Toning Purple Conditioner. In case of contact with eyes, rinse immediately.

Compare with similar items


L'Oreal Paris EverPure Brass Toning Purple Sulfate Free Shampoo and Conditioner, 6.8 fl Oz (Set of 2)
Bellisso ​Purple Mask for Blonde Hair - No ​More​ Yellow ​or Copper Tones ​- Deep Conditioner ​for​ Color Treated ​Locks​ ​with​ Keratin ​and​ Moroccan Argan Oil Treatment
Purple Shampoo for Blonde Hair: Blonde Shampoo Eliminates Brassy Yellow Tones- Lightens Blonde, Platinum, Ash, Silver and Grays- Paraben & Sulfate Free Toner- Revitalize Bleached & Highlighted Hair
Keracolor Clenditioner Hair Dye (19 colors) Semi Permanent Hair Color Depositing Conditioner
L'Oreal Paris Feria Long-Lasting Anti Brass Power Hair Toner, Ice Blonde, 1 Application
Customer Rating 4.4 out of 5 stars (40987) 4.2 out of 5 stars (1294) 4.3 out of 5 stars (41917) 4.1 out of 5 stars (55479) 4.0 out of 5 stars (1032)
Price $10.48 $9.99 $29.95 $15.40 $9.97
Shipping FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping. Details FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime FREE Shipping on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime
Sold By Amazon.com Center Trading Company LLC Bold Uniq Amazon.com Amazon.com
Brand Name L'Oreal Paris BELLISSO BOLD UNIQ KERACOLOR L'Oreal Paris
Hair Type damaged , bleached hair Damaged,Dry,Color Treated Normal Dry
Scent Hibiscus Citrus
Size 6.8 fl. Oz 8.45 Fl Oz (Pack of 1) 9.23 Fl Oz (Pack of 1) 12 Fl Oz (Pack of 1) 1 Count (Pack of 1)

Customer Questions & Answers

Customer reviews

4.4 out of 5 stars
4.4 out of 5
40,987 global ratings

Top reviews from the United States

Reviewed in the United States on February 4, 2020
Size: 6.8 fl. OzStyle: ConditionerVerified Purchase
Customer image
4.0 out of 5 stars Will not turn platinum purple
By Linda A. Maxwell on February 4, 2020
I was pleasantly surprised and impressed with this shampoo/conditioner on first use. My hair is platinum, very very cool blonde/white, and I've always had issues with salon blue shampoos turning my hair purple. This works just as well at reducing the yellow as salon brands, without dyeing my hair. I left the shampoo in for about 2 min and the conditioner at my roots for about 3, but immediately washing the conditioner from my ends which appear lighter (why they always dye purple). Excited to see continued results as I keep using this- I normally can't use blue shampoo for about a week trying to get the purple dye out of my hair.
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271 people found this helpful
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Reviewed in the United States on September 15, 2019
Size: 6.8 fl. OzStyle: ShampooVerified Purchase
240 people found this helpful
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Reviewed in the United States on August 5, 2019
Size: 6.8 fl. OzStyle: ShampooVerified Purchase
236 people found this helpful
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Reviewed in the United States on August 5, 2019
Size: 6.8 fl. OzStyle: ConditionerVerified Purchase
230 people found this helpful
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Reviewed in the United States on July 31, 2019
Size: 6.8 fl. OzStyle: ConditionerVerified Purchase
151 people found this helpful
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Reviewed in the United States on July 11, 2019
Size: 6.8 fl. OzStyle: ShampooVerified Purchase
132 people found this helpful
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Reviewed in the United States on August 11, 2019
Size: 6.8 fl. OzStyle: ConditionerVerified Purchase
109 people found this helpful
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Reviewed in the United States on July 14, 2019
Size: 6.8 fl. OzStyle: ConditionerVerified Purchase
117 people found this helpful
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Top reviews from other countries

Charlie
5.0 out of 5 stars Out performs prestige brands
Reviewed in Canada on January 5, 2021
Size: 6.8 fl. OzStyle: ShampooVerified Purchase
9 people found this helpful
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Snowballz
5.0 out of 5 stars Did more then expected!
Reviewed in Canada on April 25, 2021
Size: 3 fl. OzStyle: MaskVerified Purchase
3 people found this helpful
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notsobbq
3.0 out of 5 stars Not for me
Reviewed in Canada on April 23, 2021
Size: 3 fl. OzStyle: MaskVerified Purchase
One person found this helpful
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Vicki
3.0 out of 5 stars Hair didn’t absorb much of the color.
Reviewed in Canada on July 20, 2020
Size: 6.8 fl. OzStyle: ShampooVerified Purchase
3 people found this helpful
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Wendy Corriveau
4.0 out of 5 stars Great at removing brassiness
Reviewed in Canada on April 29, 2021
Size: 3 fl. OzStyle: MaskVerified Purchase
Customer image
4.0 out of 5 stars Great at removing brassiness
Reviewed in Canada on April 29, 2021
Disclosure: I received this product as part of a free promotion. My review on L’Oreal Paris Ever Pure Anti-Brass Purple Mask from Apr 29, 2021:

I really loved how well this mask toned my hair. Due to Covid, I am months over due to have my hair re dyed. This mask wiped away the brassiness and yellow tones in my hair as well as made my natural hair colour a wonderful ashy brown. One tube was able to cover my mid back length hair and I probably used more than what was needed. The only negatives I have to say is that I really didn’t the smell of it and it really dried out my ends. I do feel that it should come with a conditioning mask for afterwards or at least recommend using one afterwards.
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One person found this helpful
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