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L'Oreal Paris Superior Preference Hair Color, 5RM Rich Merlot Red

3.7 out of 5 stars 28 customer reviews
About the product
  • Our gold standard of beautiful, luminous, salon-quality permanent hair color
  • Formulated with Care Supreme Conditioner infused with Shine Serum, Vitamin E, and UV filter to lock in first day color vibrancy and provide soft, luxuriously silky hair
  • Up to 8 weeks of fade-defying color

Frequently bought together

  • L'Oreal Paris Superior Preference Hair Color, 5RM Rich Merlot Red
  • +
  • L'Oreal Paris Superior Preference Fade-Defying Color + Shine System, RR-04 Intense Dark Red(Packaging May Vary)
Total price: $16.82
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L'Oreal Paris Superior Preference Hair Color, 5RM Rich...
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From the manufacturer

Superior Preference Féria Excellence Crème Age Perfect Root Cover Up Colorista
Choose This Brand For: Luminous color with depth & dimension Bold, fashion-inspired colors Maximum gray coverage Flattering color for mature hair Flawlessly concealing gray roots in 3 seconds Unlimited looks and color play
Color Result Fade defying color & shine Multi-faceted shimmering color with 3x highlights Rich, uniform color & shine Layered tones, skin flattering color Quick and easy gray coverage. Lasts until your next shampoo Fun, No-mix colors that last 4-10 shampoos
Gray Coverage Blends away gray Not Recommended 100% gray coverage even on stubborn grays For predominately gray hair (70% or more) 100% Not Recommended
Form Liquid Gel Liquid Gel Creme Creme Aerosol Spray Ammonia-Free Creme
Permanency Permanent Permanent Permanent Permanent Temporary Semi-Permanent

Product description

With fade-defying colorants, superior preference stays true to tone for up to eight weeks without fading or turning dull and brassy. Care supreme conditioner, enriched with vitamin E and UV filter, helps lock in first-day color vibrancy, brilliance, and shine.


Product details

  • Product Dimensions: 2.3 x 3.5 x 6.2 inches
  • Shipping Weight: 8.8 ounces (View shipping rates and policies)
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • ASIN: B00B1DQZZ4
  • UPC: 071249240991
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (28 customer reviews)
  • Amazon Best Sellers Rank: #169,468 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
  • If you are a seller for this product, would you like to suggest updates through seller support?


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Pages with related products. See and discover other items: loreal hair, loreal for hair, loreal color

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