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The Zen of MLM Legacy, Leadership and Network Marketing Experience essays and editorials, 1991- 2007 Paperback – 2007
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Top Customer Reviews
It is only the last chapter that actually addresses the book's Title and a lot more could have been made of this approach. However, there is definitely a chunk of information on the topic of successful MLMs which makes this a worthwhile purchase.
I am still waiting for a book from the company's perspective on what makes a highly successful MLM. Perhaps companies such as Kakadu Complex, Mona Vie and others will be written up one day when their systems of just how they were able to generate so much growth in so little time are released for public consumption.
I look forward to reading this book one day but in the meantime, the Zen of MLM is a basic start for networkers and a solid coverage of how network marketing is most often that $300 to $500 a month extra income for the masses (and how this is or should be best leveraged to build wealth) and tens or even hundreds of thousands a month for the select few at the top of their game. There could have been some discussion of the various structures eg binary, split board, uni-level etc within the business system and their relative merits eg fast money, short life (binary) or solid income, longevity (uni-level).
I particularly liked the chapter on a networker's perspective and their success. Product lead business building is rarely effective while an entrepreneurial attitude (with a quality product and a good compensation plan) is the path to wealth in this industry.
Kelly and Curt Wissink