- Paperback: 128 pages
- Publisher: Allworth Press; Revised edition (May 1, 1995)
- Language: English
- ISBN-10: 1880559277
- ISBN-13: 978-1880559277
- Product Dimensions: 6 x 6 x 9 inches
- Shipping Weight: 12.6 ounces (View shipping rates and policies)
- Average Customer Review: 15 customer reviews
- Amazon Best Sellers Rank: #380,686 in Books (See Top 100 in Books)
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Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements Revised Edition
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A handy little reference work for a burgeoning, relatively new business: the creation of licenced products -- Photo District News
For those looking to negotiate their way around the $66 billion dollar merchandising market, Licensing Art & Design is a definitive map. It points out the pitfalls and offers sound advice to achieve success. It's one of the best-selling titles on the Graphic Artists Guild Bookshelf -- Paul Basista, Executive Director, Graphic Artists Guild
Leland, an attorney experienced in representing graphic artists, provides plentiful information on how designers, illustrators, and fine artists can increase their income by licensing their creative work -- Publish
From the Back Cover
Would you like to learn how to profit by licensing your images on apparel, graphics and stationery, household accessories, computer games, CD-ROMs, and countless other products? You hold the key right in your hands. This book teaches you how to succeed in the world of commercial licensing and shows you how you can transform your ideas and images into profitable ventures. Inside you will find a detailed explanation of copyright, trademark, and patent laws so you can protect your work; complete explanations of various licensing agreements; strategies for negotiating licensing agreements to help you maximize royalties; a negotiation checklist to help you evaluate the deals you are offered; and model Agreements covering short and long form licenses, agent representatives, multimedia deals, and confidentiality and nondisclosure issues.