Lifeline® | Powered By Innovation™

Lifeline innovates, manufactures and distributes revolutionary training tools that are the benchmark in professional grade products used for wellness and physical fitness. Made up of the Lifeline, Rejuvenation, PER4M, Natural Fitness and HIGHX brands and producing a diverse array of innovative products and best-in-class programming, the company competes worldwide in many key consumer fitness product categories, including athletic training, bodyweight, functional training, progressive variable resistance, recovery and yoga.