<Embed>
List Price: $19.95
Save: $10.06 (50%)
FREE Shipping on your first order. Details
Arrives: July 22 - 25
Fastest delivery: Friday, July 17
Order within 9 hrs and 38 mins
Details
In Stock.
As an alternative, the Kindle eBook is available now and can be read on any device with the free Kindle app. Want to listen? Try Audible.
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Ships from and sold by Amazon.com.
FREE Shipping on your first order. Details
Condition: Used: Acceptable
Comment: Reading copy. May have signs of wear and previous use (scuffs, library copy, highlighting, writing, and underlining). Dust jacket may be missing. 100% GUARANTEE!

Other Sellers on Amazon
Add to Cart
$10.00
& FREE Shipping on eligible orders. Details
Sold by: ShopAndSave17
Add to Cart
$6.88
+ $3.99 shipping
Sold by: Junette2000
Add to Cart
$7.09
+ $3.99 shipping
Sold by: Wiz Kid 54
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 3 images

Follow the Author

Something went wrong. Please try your request again later.


Little Red Book of Selling: 12.5 Principles of Sales Greatness Hardcover – September 25, 2004

4.5 out of 5 stars 888 ratings

See all formats and editions Hide other formats and editions
Price
New from Used from
Kindle
Hardcover
$9.89
$6.73 $1.21

Amazon Book Review | Discover your next great read
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
    Apple
  • Android
    Android
  • Windows Phone
    Windows Phone
  • Click here to download from Amazon appstore
    Android

To get the free app, enter your mobile phone number.

kcpAppSendButton

Frequently bought together

  • Little Red Book of Selling: 12.5 Principles of Sales Greatness
  • +
  • The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible
  • +
  • SPIN Selling
Total price: $40.87
Buy the selected items together

Special offers and product promotions

Editorial Reviews

From Publishers Weekly

If salespeople are worried about how to sell, Gitomer (The Sales Bible) believes they are missing out on the more important aspect of sales: why people buy. This, he says, is "all that matters," and his latest book aims to demystify buying principles for salespeople. From the red cloth cover to the small trim size to the amusing (but not cloying) cartoons on almost every page, this is an appealing and accessible book. The author is obviously enthusiastic, if not manic, about sales, and though some of his mantras verge on hokey, much of his prose is straightforward and realistic. Each chapter includes a mini table of contents, pull quotes and takeaway sound bites, examples of typical whines from salespeople (e.g., "the client said they spent their whole budget") paired with a positive response (e.g., "Decision makers make the budget. Non-decision makers spend the budget"), and plenty of advice and ideas that can be taken in and studied as a whole or referred to at random for inspiration.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

This isn't just a red book; it's a Red Bull of high-energy sales tips & counsel. -- David Dorsey, The Wall Street Journal (May 3rd 2006)

Product details

Customer reviews

4.5 out of 5 stars
4.5 out of 5
888 customer ratings
How does Amazon calculate star ratings?
Reviewed in the United States on January 8, 2018
Verified Purchase
37 people found this helpful
Comment Report abuse
Reviewed in the United States on March 20, 2016
Verified Purchase
31 people found this helpful
Comment Report abuse
Reviewed in the United States on September 24, 2018
Verified Purchase
2 people found this helpful
Comment Report abuse
Reviewed in the United States on November 22, 2015
Verified Purchase
9 people found this helpful
Comment Report abuse
Reviewed in the United States on September 15, 2019
Verified Purchase
One person found this helpful
Comment Report abuse

Top international reviews

Kindle Customer
5.0 out of 5 stars Little Red Book of Selling reviewed by Tevin Gongo
Reviewed in the United Kingdom on November 25, 2019
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Kaia-Liisa
5.0 out of 5 stars Buy it, buy it, buy it
Reviewed in the United Kingdom on June 2, 2018
Verified Purchase
One person found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Ms. L. Hall
5.0 out of 5 stars Loved it!
Reviewed in the United Kingdom on June 4, 2018
Verified Purchase
One person found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Stuart
4.0 out of 5 stars Great knowledgeable and very insightful
Reviewed in the United Kingdom on September 19, 2017
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
terryglobal
4.0 out of 5 stars Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales
Reviewed in the United Kingdom on September 14, 2014
Verified Purchase
One person found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Andream
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on February 23, 2018
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Sean Homer
5.0 out of 5 stars Eye opener
Reviewed in the United Kingdom on August 16, 2017
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Amazon Customer
5.0 out of 5 stars Ok!!
Reviewed in the United Kingdom on July 7, 2019
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Millie Warham
5.0 out of 5 stars Our work around this amazing strategy has a primary focus on why people buy ...
Reviewed in the United Kingdom on February 2, 2016
Verified Purchase
2 people found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Holly
1.0 out of 5 stars Don't waste your time reading this
Reviewed in the United Kingdom on November 26, 2016
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
MS A KONARIKOVA
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on June 20, 2016
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
Mr AKP
4.0 out of 5 stars good for quick reference or refresher
Reviewed in the United Kingdom on September 1, 2016
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
matthew d.
5.0 out of 5 stars Will improve your sales
Reviewed in the United Kingdom on November 14, 2018
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
francinoino
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on December 4, 2017
Verified Purchase
Sending feedback...
Thank you for your feedback.
Report abuse
mgg
1.0 out of 5 stars Very disappointed..it is all common sense my own Mother could tell me
Reviewed in the United Kingdom on August 22, 2015
Verified Purchase
One person found this helpful
Sending feedback...
Thank you for your feedback.
Report abuse
Pages with related products. See and discover other items: little dragons, brand management, brand marketing, farm management, principle of management, sales training