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Love Is the Killer App: How to Win Business and Influence Friends Paperback – July 22, 2003
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Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life.
How do you become a lovecat? By sharing your intangibles. By that I mean:
Your knowledge: everything that comes from all the books that I’ll encourage you to devour.
Your network: the collection of friends and contacts you now have, which I’ll teach you how to grow and nurture.
Your compassion: that human warmth you already possess—in these pages I’ll convince you that you can show it freely at the office.
What happens when you do all this?
* You become a rich source of information to all around you.
* You are seen as a person with valuable insight.
* You are perceived as generous to a fault, producing surprise and delight.
* You double your business intelligence in one year.
* You triple your network of personal relationships in two years.
* You quadruple the number of colleagues in your life who love you like family.
In short, you become one of those amazing, outstanding people to whom everyone turns, who leads rather than follows, who never runs out of ideas, contacts, or friendship.
Here’s the real scoop: Nice guys don’t finish last. They rule!
- Print length240 pages
- LanguageEnglish
- PublisherCurrency
- Publication dateJuly 22, 2003
- Dimensions5.24 x 0.55 x 7.95 inches
- ISBN-101400046831
- ISBN-13978-1400046836
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Editorial Reviews
Review
“This is not an ‘easy’ book. It is a genuine original. (And I know how overused that word is.) It will-should-must change your life. I know Tim Sanders—and he and this book are for real. Believe it. And become a (wildly successful) ‘lovecat.’ ” —Tom Peters, author of the bestselling In Search of Excellence and Reinventing Work series
“Aretha Franklin knew the secret: RESPECT. Tim Sanders knows how to spin it. In business, you get ahead by helping other people get what they want—it’s simple, it’s obvious, but it’s so easy to forget. Love Is the Killer App reminds us that maybe, just maybe, looking out for number one is not the way to get ahead.” —Seth Godin, author of Permission Marketing and Unleashing the Idea Virus
From the Inside Flap
Instead of wondering, read this book and find out how to become a lovecata nice, smart person who succeeds in business and in life.
How do you become a lovecat? By sharing your intangibles. By that I mean:
Your knowledge: everything that comes from all the books that Ill encourage you to devour.
Your network: the collection of friends and contacts you now have, which Ill teach you how to grow and nurture.
Your compassion: that human warmth you already possessin these pages Ill convince you that you can show it freely at the office.
What happens when you do all this?
* You become a rich source of information to all around you.
* You are seen as
From the Back Cover
Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life.
How do you become a lovecat? By sharing your intangibles. By that I mean:
Your knowledge: everything that comes from all the books that I’ll encourage you to devour.
Your network: the collection of friends and contacts you now have, which I’ll teach you how to grow and nurture.
Your compassion: that human warmth you already possess—in these pages I’ll convince you that you can show it freely at the office.
What happens when you do all this?
* You become a rich source of information to all around you.
* You are seen as
About the Author
Excerpt. © Reprinted by permission. All rights reserved.
"I'm not worried that I won't land something good," she explained. "I'm afraid that work will be too cold and impersonal. What can I do to guarantee I'll be successful but also happy?"
The answer? The same advice I gave Chris: "Be a lovecat."
At a large sales conference last month, I met two men, one in accounting, the other in management; both of them were afraid. It wasn't that they feared the changes going on around them -- they feared being left out of them.
"How do I drill into this World Wide Web thing?" one of them asked. "I don't know what to work on because this isn't my skill set. Am I still relevant? Is there anything I have to offer that can add value?"
The other man said, "I don't think I can compete with these kids ßying out of schools loaded with their new-economy knowledge and jargon. Everyone else seems to be jumping into new roles, but I think the world is limiting me with all its rules and biases."
"That's not how the world is run," I replied. "It's run via intangibles -- knowledge, networks, and compassion."
It never seems to change. No matter how and where I meet these people, and no matter what their age or experience level, I have found one common truth: Men and women across the country are trying desperately to understand how to maintain their value as professionals in the face of rapidly changing times.
Until recently, bizpeople could survive for years without advice, without connection skills, perhaps even without new ideas. But now that the bizworld is moving at a velocity once unheard of, many of us can't keep up. We've made some bad decisions, we've received some bad advice, we didn't get connected to the right opportunities, we're feeling left behind or left out.
Technology has revolutionized our landscape. Before the information revolution, business changed gradually and business models became antiquated even more slowly. The value progression evolved over decades and double decades. You could go to college, get an M.B.A. and work for forty years, and your pure on-the-job knowledge stayed relevant. Relationships were for the most part geo-bound, and only a handful of people comprised your entire business network.
That was yesterday. Forget about today, because tomorrow is upon us. And to succeed in tomorrow's workplace, you need a killer application. (What's a killer app? There's no standard definition, but basically it's an excellent new idea that either supersedes an existing idea or establishes a new category in its field. It soon becomes so popular that it devastates the original business model.)
What is that application? Simply put: Love is the killer app. Those of us who use love as a point of differentiation in business will separate ourselves from our competitors just as world-class distance runners separate themselves from the rest of the pack trailing behind them.
This isn't just a feel-good message that I sense audiences want to hear. I believe that the most important new trend in business is the downfall of the barracudas, sharks, and piranhas, and the ascendancy of nice, smart people -- because they are what I call lovecats. They will succeed for all the reasons you will discover in this book.
But first, what do I mean by love?
The best general definition I have ever read is in the noted philosopher and writer Milton Mayeroff's 1972 book On Caring: "Love is the selßess promotion of the growth of the other." When you are able to help others grow to become the best people they can be, you are being loving -- and you, too, grow.
Mayeroff actually used the word caring more often than the word love, although love is interchangeable with such terms as caring, charity, and compassion. But because "Show me the love" has such a ring to it in a business context, love is the word I prefer to use.
Mayeroff, however, talked mostly about love in our personal lives. We need a different definition for love in our professional lives.
When we start a job, whether as recent graduate or CEO, we take on a contract to create more value than the dollar amount we are paid. If we don't add value to our employer, we are value losses; we are value vampires. My definition of added-value: The value with you inside a situation is greater than the value without you.
In your personal life, you can make decisions based on personal needs. If you wish to remain friendly with a toxic person, you have every right to do so. But business is not personal. Love in the bizworld is not some sacrificial process where we must all love one another come what may. There is no free love in the new economy. Every member of your team depends on each and every other member to contribute. You can't afford to take on people who will sink your value boat. So the definition of love must be modified to guarantee that it means not only you, but all the people who populate your bizworld, are value-added for that bizworld.
Here, then, is my definition of love business: the act of intelligently and sensibly sharing your intangibles with your bizpartners.
What are our intangibles? They are our knowledge, our network, and our compassion. These are the keys to true bizlove.
Who are our bizpartners? Potentially, they are each and every person in our work life, whether our bosses or bankers, our clients or competitors, the money guys with the cash to burn, the writers who spin it up so the stocks can churn.
In the following three chapters we will discuss each of the three intangibles in detail, but here they are in short form:
By knowledge, I mean everything you have learned and everything you continue to learn. Knowledge represents all you have picked up while doing your job, and all you have taught yourself by reading every moment you can find the time. It means every piece of relevant data and information you can accumulate. You can find knowledge almost anywhere -- through observation, experience, or conversation. But by far the easiest, most efficient way to obtain knowledge is through books.
Think of your brain as a kind of piggy bank. Smart people fill it up with all they learn until they possess a formidable wealth of knowledge. Then there are those who sit around all day and never put anything in their bank; all they accumulate is a large butt. You see these people every day, on planes, trains, and in lounges, staring off into space, downing cocktails, heading off to business meetings ill-prepared. Like kids who don't know how to put pennies in their banks, these adults don't know how to accumulate knowledge.
When I give a speech, I often tell my audience that if they feel I have anything valuable to say, they should consider this: My knowledge isn't inherent. I wasn't born with an IQ of 200. I haven't started a colossal business. I am not a rocket scientist. Six years ago my career path wasn't any more remarkable than anyone else's. Then I went on a reading tear. And the more I read, the more I went into business meetings and won people's hearts -- and their business, too.
So what I say to my audiences is: Don't let a guy like me get a step up on you. Maybe you've been in business for twenty-five years. Maybe you have stuff on your r?sum? I would die for. Yet you're stopping in the race to let me catch up. And it's all because I keep reading.
I can't tell you how often people ask me after a speech, "Could you give me your book list? I should have been doing this for the last thirty years."
Says Harry Beckwith in The Invisible Touch: "Instead of thinking about value-added, think about knowledge-added. What knowledge can you add to your service, or communicate about your service, that will make you more attractive to . . . business partners and customers?"
--------------------
By network, I mean your entire web of relationships. In the twenty-first century, our success will be based on the people we know. Everyone in our address book is a potential partner for every person we meet. Everyone can ?t somewhere in our ever-expanding business universe.
Relationships are the nodes in our individual network that constitute the promise of our bizlife and serve as a predictor of our success. Some of the brightest new-economy luminaries, such as Kevin Kelly (New Rules for the New Economy), or Larry Downes and Chunka Mui (Unleashing the Killer App), argue that companies, organizations, and individuals comprise, and are most highly valued for, their web of relationships. If you organize and leverage your relationships as a network, you will generate long-lasting value (and peace of mind) beyond your stock options, mutual funds, and bank accounts. You will also create a value proposition for new contacts, which in turn drives membership in that network -- the prime law of business ecosystems, known as the Law of Network Effects. Value explodes with membership, and the value explosion sucks in more members, compounding the result. These famous wise words put it more succinctly: Them that's got, gets.
But not all of us know to go out and get. Try out this metaphor: When we are born, we receive a fishing net. Throughout our lives we troll for contacts -- while in school, at work, or through professional organizations and clubs. If we are fishing well, we accumulate a network of people who support us, who appreciate our value, who lead us to new opportunities. But not all of us use our net wisely. While some of us fill our nets with prizewinning fish, others let their nets languish and fall to the bottom of the ocean, stuffed only with the deadweight of old tires.
Those of us who end up with the best-stocked net have a most valuable commodity. When we are fully and totally networked, we are powerful. Alone, even with all the wisdom in the world, we are powerless: castaways adrift in an impersonal ocean. Without a network, knowledge is nearly useless. Knowledge is your power source or your battery, but relationship is your nerve center, your processor. You get value from your knowledge, but it becomes real when you share it with your network.
I believe that Silicon Valley's greatest innovation is not the invention of wowie-zowie hardware and software, but the social organization of its companies and, most important, the networked architecture of the region itself -- the complex web of former jobs, intimate colleagues, information leakage from one firm to the next, rapid company life cycles, and the agile e-mail culture.
Once, scarcity created value. Today abundance can create value. In the old days, when we traded tangibles such as gold, the less gold that was available, the higher its value. Supply-and-demand ruled. Now the opposite can be true. Abundance creates power. If you have a great idea for running a business, and it is adapted throughout your industry, your idea is more, not less, valuable. Value today derives from an idea that everyone has accepted, and then competition sets in to perfect the execution of that idea.
The more people in your network, the more powerful the network.
--------------------
By compassion, I mean that personal quality that machines can never possess -- the human ability to reach out with warmth, whether through eye contact, physical touch, or words. The ability to show compassion is paramount to human happiness in any situation, whether at work or at home. You can't love a computer or a software program or even a book as you can love another person. Sometimes you just need a human.
The beauty of compassion is that every one of us already possesses it. We are born with our arms reaching out to embrace. Unlike knowledge and networks, which we build over time, we all can tell people how much we care about them. We can smile gently, and slap others on the back. We can hug, and we can listen quietly and, at a sad story's conclusion, say, "I truly feel for you."
At the office, our humanity can be defined as the ability to involve ourselves emotionally in the support of another person's growth. Whether we celebrate someone's accomplishments, or show true sympathy for someone's undoing, it's our warmth that separates us from the thinking machines.
How we are perceived as human beings is becoming increasingly important in the new economy. There was a time when people could sit back and play head games behind closed doors. There was a time when people who were unsympathetic, mean-spirited, or unkind could feel secure knowing little could be done about it. The new economy doesn't allow for this. There are two major reasons why.
The first is choice. Choice spells doom for villains. Let's say that, twenty-five years ago, you were working in an area where there was only one place to buy a great cup of coffee. The guy who served it was a coffee Nazi, but you had no option, so you went to his deli every day even though you hated him. Today, however, there may be a dozen coffee places within a stone's throw. Now if that man bothers you, you sample the competition's coffee, you find a substitute, you move on.
Likewise, twenty-five years ago, when you worked for a bad boss, you didn't have many tools with which to choose another job. There was the Sunday paper, your network of a few friends and family members, and that was about it. You stayed at that job longer than you wanted to because you truly believed you didn't have an alternative. Today, however, there are all kinds of new services that didn't exist in your parents' generation, aimed at helping you locate and change jobs. You don't have to put up with the same head games they did. A fresh start is a mouse click away. If your boss is smart, he or she is fully aware of this.
The second reason the new economy is inhospitable to noxious people is what I call the New Telegraph. In the Old West, communications technology in the form of telegraph wires changed the composition of commercial life. It taught merchants that they had to be decent. Before the telegraph, scamming someone wasn't difficult. My Granny Hattie, who was in her late eighties when I was a child, told me about an old relative of ours who used to sell some miracle cleanser that was basically an inexpensive soap solution packaged as a fancy cure-all. He did well simply by moving to the next county if anyone wised up to his gimmick. But he went out of business once the telegraph wires went up, because the word that he was a snake-oil salesman traveled faster than he could.
That same phenomenon has now gone global and real time. If someone rips you off, all kinds of great technology are available to let others know, from planetfeedback.com to just plain e-mail. A truly bad boss is his own worst viral marketer.
It doesn't matter what industry you're in -- you have more choices and more information at your disposal. So when you don't like certain people, it's easier than ever to escape them.
As the world becomes more competitive, we also compete for people's emotions. In business, to paraphrase National Basketball Association commissioner David Stern, it's not completely important what people think about you -- it is, however, totally important how they feel about you.
People are hungry for compassion. There's never enough of it. And the tougher the times are, the more important it becomes. If we dot.communists had a bible, it would preach that the network was created in the image of men and women. No matter how technical our work- stations may be, because we are all human, the network is at its best when compassion underlies our motivation.
Product details
- Publisher : Currency (July 22, 2003)
- Language : English
- Paperback : 240 pages
- ISBN-10 : 1400046831
- ISBN-13 : 978-1400046836
- Item Weight : 7.2 ounces
- Dimensions : 5.24 x 0.55 x 7.95 inches
- Best Sellers Rank: #196,063 in Books (See Top 100 in Books)
- #930 in Motivational Management & Leadership
- #2,930 in Success Self-Help
- #4,323 in Personal Transformation Self-Help
- Customer Reviews:
About the authors
A graduate of Stanford and Harvard, Gene Stone (www.genestone.com) is a former Peace Corps volunteer, journalist, and book, magazine, and newspaper editor for such companies as the Los Angeles Times, Esquire, Harcourt Brace, and Simon & Schuster. He has written many books under his own name on a wide variety of subjects, and has also ghostwritten or co-written another thirty-five books for a very diverse lot of people, from theoretical physicist Steven Hawking to New York City mayor Eric Adams. However, for the past fifteen years he has concentrated mainly on writing books (either under his own name, as a co-writer, or as a ghostwriter) about plant-based diets and their relationship to animal protection, health, and the environment. Among these books are such titles as Forks Over Knives, 72 Reasons to Be Vegan, How Not to Die, Living the Farm Sanctuary Life, Rescue Dogs, Eat for the Planet, Mercy for Animals, The Awareness, The Engine 2 Diet, and Animalkind.
Tim Sanders is a bestselling author, consultant to Fortune 1000 companies, and an international keynote speaker. Tim has authored 4 books, his first of which was the New York Times and international bestseller Love Is the Killer App.
Tim's newest book, the "prequel" to Love is the Killer App, is called Today We Are Rich: Harnessing the Power of Total Confidence. Tim updates Napoleon Hill, Dale Carnegie and Dr. Norman Vincent Peale to tackle a new world, where social media and transparency present unique challenges to our sense of confidence, sanity and faith, and shows how to unleash winning behaviors to achieve total confidence.
Tim is also the author of The Likeability Factor and Saving the World at Work, which was rated one of the Top 30 Business Books of 2008 by Soundview Executive.
In his work, Tim uses his knowledge and experience in business, people, sales and marketing to help people and businesses thrive in any economy. He's held the position of Chief Solutions Officer at Yahoo! and is now the CEO of Deeper Media, an online advice-content company. Tim has appeared on numerous television programs, including The Today Show, and has been featured in the New York Times, the Wall Street Journal, Family Circle, Reader’s Digest, Fast Company, and Business Week.
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This is an awesome book. Learn the importance of helping others in your work life (and personal life) an then learn how to practically apply these new skills. It's a short review, but the book is so good that more words would only dilute its greatness.
Word of thanks ... I first heard of this book from my friend Abigail. She said that it was the recommended book for someone "like me". When I looked this book up I found it was recommended by Tom Peters. Now, anything recommended by Tom Peters is sure to catch my attention. Tom says of this book, "It will - should - must change your life." So to Abigail and Tom, thank you both for encouraging me to read this book ... it definitely had a big impact!!!
Book Summary
First, I strongly recommend you buy this book ... it's a must re-read.
Second, you will get from this book practical tools to add immediate value to yourself & others, how to grow your network, and how to bring humanity back into your work and personal life.
Now on to the summary...
Tim Sanders means by love `the selfless promotion of the growth of the other'. For love in business Tim further defines this as the act of `intelligently and sensibly sharing your intangibles with your bizpartners'. By intangibles Tim means your knowledge, your network, and your compassion. Tim affectionately terms anyone who skillfully shares these intangibles as a "Lovecat".
This becomes increasing important in our new economy as employees, employers, partners, customers, suppliers, et. al. becoming increasingly aware and able to choose alternatives to you and me for their choice of people to do business with. Specifically, there are 6 benefits to becoming a Lovecat:
1. Build an outstanding brand as a person / individual ... a D.R.E.A.M brand.
a. Differentiated
b. Relevant
c. Esteemed
d. Awareness (of you)
e. Mind's Eye - distinctive memory of you
2. Create an experience. 50 years ago mom's spent <$1 on ingredients and four hours making us a birthday cake. 15 years ago they spent $2 and made a box cake in less than two hours. Today we spend perhaps $100 throwing our kids and their friends a birthday extravaganza. Today's world is about giving an experience. Lovecats give their friends an experience.
3. Access to people's attention. We are multi-tasking constantly in today's world. Lovecats will tend to get 100% attention when they deliver an experience and a personal connection.
4. Positive presumption. When people like you they will tend to assume the best until proven otherwise. In the absence of strong connection people tend to assume the worst in our actions and interactions until proven otherwise.
5. Exceptional Feedback. Lovecats will be given honest feedback good or bad much more often because of the relationship they develop. This feedback helps them improve quickly.
6. Personal satisfaction. You can't be happy in life if you are miserable at work. Developing better relationships with others by helping and contributing to their work and their lives is immensely rewarding and adds to your personal success. Also, yesterday's model of success was measured by power, position, money, etc. These were achieved by tenure, making your boss look good, and handling all the dirty work. Today's model of success is measured more by information, knowledge utilized/shared, and impact / relevance. We are better able to succeed in today's model regardless of our seniority or tenure if we possess and share knowledge, networks, and compassion/relationship. We can impact others now and reap the personal satisfaction, relationships, and business success that tend to accompany such results.
So how do you become a Lovecat? It's simple: share your knowledge, connect your network where appropriate, and share your compassion.
Share Your Knowledge
You have to have knowledge to share knowledge, right? So turn off the TV and go buy some books ... lots of books. There is no greater feast for our minds than a book. I'm talking about books that give you ideas about your job, your business, your life. Books that challenge you to learn and grow. Books that expand your horizons and digest for you what is happening in the world. This discipline will add to your job, your business, your citizenship, your relationship, and your life ... and he means all your life for the rest of your life. (And it will become fun if you don't already enjoy reading!)
When you read books, study them. Make notes on the inside covers, notate the pages so you can go find the idea again. Slowly underline something you like and read it a second or third time, very slowly. Let the ideas sink in. Our brains absorb information at a rate that accommodates book reading. Take breaks every 30 minutes or so to let the ideas foat around in your head and really sink in. This is where ideas from various parts of your life and brain mix together and form "a ha!" moments. Really maximize the results on this!
Write a review of the book for yourself or publish it somewhere like Amazon.com. (Share the knowledge!) Review your notes from time to time to keep the book fresh. When you're talking with people and books come up, share the ideas as appropriate to your conversation and interaction. If someone likes the idea, perhaps even buy them the book and send them a copy. Insert the knowledge and add to others. This is not short term knowledge like sports scores or the weather ... this is relevant, long term knowledge that can change careers and impact business decisions. We all get a laugh and relax when we hear good jokes. We pick up and call the guy who was talking about the latest research and ideas on global supply chains.
Writing a review is both spiking your learning experience and sharing your knowledge to help others out. The ideas you are absorbing and sharing are also helping you in your own job, business, life. The quality of your decisions and actions are directly in proportion to what you know and your experience.
In summary, aggregate knowledge in areas of interest that matter to you and your customers, process that knowledge in reflection and discussion with others, then spike the learning by reviewing and sharing what you just learned.
Connect Your Network
Do you ever have the experience when you meet someone new and find out what they are trying to accomplish / their challenges that you suddenly think of someone else you know who could help them or is interested in the same goals or challenges? Ever tell the person you are meeting and then connect them so they can help each other or find some mutually beneficial results in such an introduction?
Well of course you have to have contacts to share contacts. So say hello to everyone, share the book you're reading on the train if they ask. Ask about them and their job, their challenges. Exchange business cards and follow up to say thanks. If you can connect them to someone of interest, offer to do so.
The old school idea is to keep everyone separated and your rolodex a secret. This strategy is not congruent with today's world. Helping people and sharing your network is the bridge to lifetime relationships and business partnerships. Sometimes this may even cost you in the short term. Honestly, it probably would have cost you anyway ... information is hard to hide today. So choose to help and facilitate such first meetings. Lovecats are always on the prowl to help their friends meet each other.
Warmly connect people as appropriate. Best is a 3 way meeting or coffee, perhaps a 3 way call if distant. Warmly connect the parties until they are fused, then disappear and let them have their own relationship. It's not about you ... it's about them.
In summary, collect, connect, and then disappear.
Share Your Compassion
We are all humans. Today's world of cubicles, HR policies that pit employees against each other, etc are all things that take the "humanness" out of work. Put the humanness back in. Don't be the person who is all form and little substance. Be the substance. Really be there for others when they need it. Work is a people activity and at the end of our days it is about the people we impacted and those that impacted us.
Find out how others are doing and how you can help them ... be a helper. Listen much more than you talk. Look people in the eye and give them your undivided attention. Remember, not everyone wants to be loved, not everyone likes a Lovecat. Handle rejection well ... don't be a needy Lovecat. Use the word "love" appropriately, as in "I love coming to visit you guys." Never use the word `hate' ... turn every `hate' into a `love' sentence. Like "I love it when we can solve problems together", at the moment when you want to say "I hate it when we can't solve a problem together".
As the relationship develops start moving toward a hug, appropriately. The shoulder hug is a great human way to say, "I'm with you, I support you, I care." CAUTION: not everyone likes to hug and touching is very touchy in the workplace. Be a smart Lovecat and figure out what is appropriate. A two handed shake is much more personal and compassionate than a one handed shake. Start small and build. The best human relationships in person and in business have a hearty hug when you meet and when you say goodbye. Lovecats understand this and they hug and use the word "love" oodles more than everyone else.
NPSP - Nice and Smart People Succeed. Remember:
1. You will get burned from time to time - don't worry about it, you'll recover very fast. The wins outweigh the losses by a wide margin ... a very wide margin.
2. Love has boundries. Observe and learn where they are and be a smart Lovecat wherever you go.
3. There is a fine line between stupid and clever. Being a Lovecat is not just about being nice ... you have to be smart too.
4. Bizlove is not always smooth. Handle the bumps with poise and recover fast.
5. There is a Lovecat in just about all of us ... after all people generally want to help and care about others, we just have so many barriers erected to this being easy. Use this book to refine and develop the Lovecat in you.
6. Keep your employees happy. Keep your customers happy. That way you keep your company happy too.
The first step in becoming a lovecat is to accumulate knowledge says author Tim Sanders. "Knowledge" is an absolute necessity to be a person of value and remain relevant in your career. And, in the process, help others to gain an edge in their careers. The result is that you become the go-to person as you acquire and share knowledge. Sanders purports that books be the mainstay for obtaining knowledge because they contain the full depth and breadth of any subject matter; a hypothesis, the research to support it and the outcomes, whereas, magazines and the news media lack depth of information. They tend to be more entertaining and have broad brush overviews.
Accumulating knowledge, according to the author, is laid out as a four step program: (1) aggregation, (2) encoding, (3) processing and (4) application. Aggregation is choosing books that help you own your own job. So choose key words that are important or relevant and search for books that contain those key words on the jacket or in a book review online. Step 2 is encoding. Underline important points in your book and make notes in the margins. Get a clear understanding of the main statements so you can share with others. Then, process the information by reading your notes and writing a review of the book. Find a group to discuss the book. The last step is application which is simply using or sharing your acquired knowledge in the workplace. The more you share it, the more you get in return. It builds strong relationships both internally in your organization and externally with clients or vendors.
Sanders' approach to "networking" is a lot more dedicated than simply collecting business cards & storing them for future reference. He proposes we use the contacts we make and figure out how we can MATCH them with others in our network to create business relationships. In short, he wants us to be business matchmakers.
After reading through the chapter, his BIG IDEA makes a lot of sense and applies to his `'lovecat" way. His theory is that in business, you get ahead by helping others. It's not always what you know, it's who you know. According to Sanders' philosophy, those you know will think of you more & be willing to help you out more if you've gone out of your way to help them. By connecting others, you're creating, as Sanders states, a "unique, one-in-a-million business relationship with which you are forever linked to." This in turn, can potentially open up a wealth of new networking opportunities for you.
Sanders offers great, practical advice that anybody can use to become a networking "lovecat". His approach is a deep commitment & may perhaps even be a lifestyle change for some. This is because you have to get into the mindset of thinking about others first. Furthermore, you can't expect anything in return, because people will be less willing to do business with you if they think you want some sort of payback. You're putting faith that by helping others, you become someone worth remembering & keeping in continuous contact. As a result, that recognition will lead to people referring you more, thus increasing your network & its value. This philosophy can definitely be hard for some to embrace, especially in today's "me first, get ahead" business society.
Overall though, it is a sound approach & something worth practicing, even if you don't fully embrace the idea at first. At the very least, start small. Change begins with taking that first step, and start by connecting with one contact, it will give you a chance to see if this is something worth pursuing or not. It might be something you enjoy doing, but never thought you would.
"Compassion".... It's so easy to take everything for granted day to day. To fall into patterns where you dismiss people or don't give them your full attention due to distractions or other priorities or bias. But Sander's chapter on "Compassion" strikes a resounding chord. It's not an easy thing to be a "love cat" as the definition of the book outlines it. It takes continual work and effort and a lot of times being outside a comfort zone. To some people this seems to come naturally to but to others, it's a learned process. A relationship develops over time and it's much easier to keep it superficial and light than to make the effort to involve emotions and feelings. It takes a willingness to commit, care and be compassionate.
Compassion is often reserved for the underdog, sick, injured, or lost souls compassion can also be felt in any circumstance. When you take the time to consider another person's viewpoint and realize they have value regardless of whether you agree with them or not, when you can put aside your differences and put yourself in their shoes, that demonstrates true compassion. When you can rise above your own stubborn beliefs and righteousness and know that everyone just wants to be loved and accepted, as a basic human need, you reap the benefits. It can't be forced or faked, but must be sincere and unconditional. Compassion is being able to take you outside yourself and consider another person's needs and wishes first and making the effort to connect with them emotionally resulting in a positive, rewarding relationship for you both. You have the reward of self-satisfaction and they have the reward of knowing you care about their welfare.
Sanders' effectively discusses the benefits of embracing knowledge, lots of it. And then sharing that knowledge with your network of contacts...and becoming a business matchmaker. He suggests that we be genuinely compassionate towards our coworkers, business partners and contacts, and to ourselves...we will be "lovecats"...nice, smart people who succeed.
Top reviews from other countries

He is all for sharing your knowledge which is great and after reading this book I went out and posted some marketing articles on our website that I had been holding back. The result was really good, we got some positive comments and ultimately is generated interest in what we do.
The only small irk about this book, is that if you are really busy it might be difficult to keep up with all the ideas that he recommends. Never the less it is well worth a read if you want to know how networking really works.

I read a book a week, and this stands out there as possibly one of the best I've read in the last five years. It'll give you an accurate depiction of what you need to do in business and it will buck the trend. Having read books on strategy, networking, knowledge sharing, this goes further to tie it all together.
The one thing I will say is that without executing what you learn after reading a book like this, you won't achieve any benefit. It sits with you. And I plan on introducing this change the moment I walk back into the office.


Neben den lehrreichen Methoden wie man Wissen über Bücher aufbaut und Anleitungen von Tim Sanders wie er Bücher besser "verarbeitet", fasse ich das Buch auch auf das Acronym NSPS zusammen (Nice Smart People Succeed)
D.h. nicht allein die Liebe die Empathie die man anderen im Business entgegenbringen sind entscheidend. Es gilt auch sich Wissen anzueignen und dieses Wissen intelligent einzusetzen. Dadurch gewinnt man nicht nur neue Freunde bzw. manifestierte Bekanntschaften, es eröffnen sich früher oder später auch Geschäftschancen.

Sanders identifies the most critical success factor to be "bizlove" : "Love is the selfless promotion of growth of the other; when you are able to help others grow to become the best people they can be, you are being loving, and you too, grow".
But the million dollar question is how you develop not a flimsy but a sincere love attitude towards people? On one hand it seems that Sanders hints to one's own interest (success), on the other at stake is ons's own dream and the acknowledgment that it gets done only through Others.