- File Size: 1484 KB
- Print Length: 83 pages
- Simultaneous Device Usage: Unlimited
- Publisher: All Access Group; 1 edition (June 12, 2012)
- Publication Date: June 12, 2012
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B008KSBT18
- Text-to-Speech: Enabled
- Word Wise: Enabled
- Lending: Enabled
- Amazon Best Sellers Rank: #1,388,247 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
|Digital List Price:||$9.99|
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The Magic and Moxie of Apple - An Insider's View Kindle Edition
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|Length: 83 pages||Word Wise: Enabled||Enhanced Typesetting: Enabled|
|Page Flip: Enabled||
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Top Customer Reviews
Dr. Steve Taubman, [...]
She has an intimate insider view of what makes Apple so special. And it is truly about leadership, the team and the vision to "put a dent in the Universe". That is what Apple accomplished. I have been an Apple apostle from the early days, since my mentor and business partner Linda Chandler helped with the Apple IPO in Silicon Valley. My main reaction when I read Kelli's writing was "sheer delight!"
Now in this day and age of emails, blogs, tweets and instant messaging . . . most people cannot write. It is a lost art. But Kelli Richards has mastery over the art of telling a story and summing up the key lessons in an entertaining, inspiring and candid manner. She takes you on a magic carpet ride as Apple set forth to conquer new worlds. And Kelli is modest as I believe she is the one chiefly responsible for formulating, co-creating and executing the whole strategy that set up the iTunes platform that transformed digital content, the music industry, and the business model that resulted in Apple attaining No. 1 as the most profitable, recognizable brand in the whole world.
I cannot wait for Kelli Richards next book! Send this book out as gifts to all your friends, enemies, associates, staff, and lovers. They will thank you for it!
-- Ko Hayashi, CEO - Chandler Partners International Ltd.
Most Recent Customer Reviews
The Magic and Moxie of Apple, An Insider's View is an intimate, no-holds barred recounting of the formative years of Apple's foray into digital media, particularly music, and the... Read morePublished on October 5, 2012 by J Brian Young
I am a former CEO of a company and still work in business (now on a freelance basis). I found this a fascinating read as it gives so much insight into issues like leadership and... Read morePublished on August 14, 2012 by Shoshannah S
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