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Map Your Business: Define Success, Set Goals, Make a Plan (You'll Stick With) Paperback – January 9, 2017
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"I bought Map Making to help me put a plan in place for the direction I wanted my business to go. I knew I needed help, but since my crafty business is still part time, it had to fit my schedule. Map Making is a wonderful process that helps you make a plan specific to your own business. It walks you through each step until you have a plan in place that is perfectly suited to you and your path...and then you can see (and measure) your progress. I've only just begun and it has already paid for itself. " Natalie Sheldon "I'd had the goal in mind for about a year, but before the map it was more of a distant dream than an actual goal. The map is what finally made the goal seem possible. Before the map-making, I was completely paralyzed. I had an idea of what I needed financially - to be able to keep paying our bills - but I had no strategy for how to get there. When I first started the map, I admit I was hoping for your answers, specific things I should be doing, but by making me work out the steps myself, I came up with things that were super specific to my business and the way I work. -Ana C "Don't just throw up your hands and try more at the not-working thing, make course corrections! This process is all about exploratory mapping: you plot a course, go a little way, check in, and make corrections." - Amy Crook "Map Making was so eye opening as to how to take something huge I wanted to undertake for my business, but break it into manageable pieces. Before that, I just thought those huge things were impossible." - CC Almon
About the Author
Tara Swiger has led thousands of makers and artists set business goals (and reach them!) through the Map Your Business process, both online and in live workshops around the world. She's made maps for her own goals: to publish books, quit her day job, and grow her creative business to support her entire family. She podcasts weekly on Explore Your Enthusiasm and is the author of Market Yourself, published by Cooperative Press in 2012. She lives in Johnson City, TN with two slobbery hound dogs and her husband.