Other Sellers on Amazon
+ Free Shipping
+ $3.99 shipping
Marketing Automation Unleashed: The Strategic Path for B2B Growth Paperback – January 14, 2020
|New from||Used from|
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Frequently bought together
Customers who viewed this item also viewed
About the Author
- Item Weight : 8.8 ounces
- Paperback : 180 pages
- ISBN-10 : 1599327384
- ISBN-13 : 978-1599327389
- Dimensions : 6 x 0.38 x 9 inches
- Publisher : Advantage Media Group (January 14, 2020)
- Language: : English
- Best Sellers Rank: #374,146 in Books (See Top 100 in Books)
- Customer Reviews:
Top reviews from the United States
There was a problem filtering reviews right now. Please try again later.
Casey's book is an easy read in a narrative style but he shares real world examples and ideas that you can actually use. And, they're likely already in the solution you own but you're not using them. We're a Pardot shop but I'm sure it would work with Marketo & HubSpot as well - how about personalization & dynamic content? How about actually tracking where the lead came from (hint - it wasn't your webinar... how did they find the webinar?).
So, 5 stars & 2 thumbs up. I bought it, I read it, I'm beginning to implement some ideas and I bought a copy for a colleague (it's in the mail!).
In an articulate and fun way, Casey spells his depth of knowledge and experience out for the reader. His deliberate steps and techniques make everything simply managable.
This is a must read for every for marketers, salespeople, and business owners.
Every B2B marketer will benefit from this handbook's articulation of the essentials. It will improve your game whether you are new to marketing automation or an experienced veteran sharpening your skills.
Reads well too, pick a long flight, car ride, or lazy afternoon to work though most of the book.
Keep a notepad nearby though for those knowledge nuggets inside.