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Marketing Management (15th Edition) 15th Edition

4.0 out of 5 stars 167 customer reviews
ISBN-13: 978-0133856460
ISBN-10: 0133856461
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About the Author


Product details

  • Series: Marketing Management
  • Hardcover: 832 pages
  • Publisher: Pearson; 15 edition (January 9, 2015)
  • Language: English
  • ISBN-10: 0133856461
  • ISBN-13: 978-0133856460
  • Product Dimensions: 8.6 x 1.3 x 10.9 inches
  • Shipping Weight: 3.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars 167 customer reviews
  • Amazon Best Sellers Rank: #1,136 in Books (See Top 100 in Books)
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