- Series: McGraw-Hill/Irwin Series in Marketing
- Paperback: 368 pages
- Publisher: McGraw-Hill/Irwin; 5 edition (February 24, 2005)
- Language: English
- ISBN-10: 0072961902
- ISBN-13: 978-0072961904
- Product Dimensions: 7 x 0.7 x 9 inches
- Shipping Weight: 1.4 pounds
- Average Customer Review: 4 customer reviews
- Amazon Best Sellers Rank: #2,364,359 in Books (See Top 100 in Books)
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Marketing Strategy: A Decision Focused Approach (McGraw-Hill/Irwin Series in Marketing) 5th Edition
Use the Amazon App to scan ISBNs and compare prices.
Customers who bought this item also bought
Browse award-winning titles. See more