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Marketing Strategy: A Decision Focused Approach (McGraw-Hill/Irwin Series in Marketing) 5th Edition

4.6 out of 5 stars 4 customer reviews
ISBN-13: 978-0072961904
ISBN-10: 0072961902
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Product details

  • Series: McGraw-Hill/Irwin Series in Marketing
  • Paperback: 368 pages
  • Publisher: McGraw-Hill/Irwin; 5 edition (February 24, 2005)
  • Language: English
  • ISBN-10: 0072961902
  • ISBN-13: 978-0072961904
  • Product Dimensions: 7 x 0.7 x 9 inches
  • Shipping Weight: 1.4 pounds
  • Average Customer Review: 4.6 out of 5 stars 4 customer reviews
  • Amazon Best Sellers Rank: #2,364,359 in Books (See Top 100 in Books)
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