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Mastering the 7 Essentials of High-Growth Companies: Effective Lessons to Grow Your Business Hardcover – May 24, 2010

5.0 out of 5 stars 7 customer reviews

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  • Mastering the 7 Essentials of High-Growth Companies: Effective Lessons to Grow Your Business
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  • Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth
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Editorial Reviews

From the Inside Flap

American business is entering unchartered territory, and the road ahead will be challenging for companies of all types and sizes. Growth will be harder to achieve and business failure will be more prevalent. But the best of America's growth businesses will continue on their upward growth trajectory.

What separates the masses of management teams from the masters—those who manage to grow their companies through the most challenging market and economic cycles? What are the effective lessons utilized by America's recession-proof growth companies that you can apply to grow your business? What are the values, fundamentals, and actions that will make the difference between failure, surviving, and thriving?

According to author David G. Thomson, the answer to these questions lies in "The 7 Essentials." After years of extensive research on companies that had consistently achieved exponential revenue growth, Thomson determined the 7 principles that those companies were following: creating a breakthrough value proposition, exploiting a high-growth market segment, utilizing Marquee Customers to fuel growth, leveraging Big Brother Alliances, becoming the masters of exponential returns, practicing Inside-Outside Leadership, and balancing the board with essential experts. He learned, and explains in this book, that the difference between a struggling company and one that masters what it does and how it does it is the hallmark of a high-growth company.

Mastering the 7 Essentials of High-Growth Companies reveals the secrets of how recession-proof growth companies achieve exceptional results through all economic cycles. The case studies and numbers in this book prove it. Filled with in-depth insights and expert advice from growth-company CEOs, Mastering the 7 Essentials of High-Growth Companies is designed for results-oriented management teams looking for a set of principles and a course of action to improve their opportunities to grow. This practical, actionable book:

  • Explains the basics of The 7 Essentials and how applying them will propel your business or unit into the realm of high growth

  • Provides in-depth interviews with CEOs who used The 7 Essentials to achieve high growth

  • Features a case study of India's HCL Technologies highlighting how this global leader applied The 7 Essentials to achieve exceptional growth

  • Proves that The 7 Essentials can be applied to any business, regardless of industry, country, or economic cycle

  • Offers access to online scoring tools to help teams apply The 7 Essentials, create an actionable road map, and measure success with a scorecard

This book provides you with a time-tested blueprint to grow your business. Read it and start applying The 7 Essentials right away!

From the Back Cover

Praise for MASTERING THE 7 ESSENTIALS of High-Growth Companies

"Thomson nails the essentials required to become a high-growth company in Mastering the 7 Essentials of High-Growth Companies. The management practices he identifies certainly applied to RIM's Blackberry in the early years: a breakthrough proposition focusing on a high-growth smartphone market, inside/outside management with a co-CEO pair, and core alliances with brand name service providers. This book clearly outlines what it takes to grow your business which can lead to achieving the kind of exceptional growth RIM is achieving."
Jim Estill, Seed Investor and member of the Board of Directors for Research in Motion (RIM)

"Achieving exceptional growth, especially during challenging times, is rare but can be done. Applying these 7 Essentials will provide invaluable insights that can guide your actions to grow your business. I applied the 'essential' lessons Thomson identifies while growing Staples and apply them to the companies we invest in at Highland Capital."
Tom Stemberg, Founder and Chairman Emeritus of Staples, Managing General Partner of Highland Capital Partners

"HCL is proud to have had the essentials of a hungry, global, high-growth enterprise that Thomson outlines in Mastering the 7 Essentials of High-Growth Companies built in its genes. If you are inspired to grow your business, regardless of whatever country, culture or industry your company is in—this book offers a practical and actionable set of lessons that will help guide your growth journey."
Shiv Nadar, Founder, HCL

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What Are the Seven Essentials?
Discover what seven essential practices are used by most high-growth companies [PDF].

Product Details

  • Hardcover: 201 pages
  • Publisher: Wiley; 1 edition (May 24, 2010)
  • Language: English
  • ISBN-10: 047061062X
  • ISBN-13: 978-0470610626
  • Product Dimensions: 6 x 0.8 x 8.8 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #964,616 in Books (See Top 100 in Books)

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Top Customer Reviews

Format: Hardcover
David Thomson: First, I want to state that the new 7 Essentials of High-Growth Companies is terrific and I want you to know the book has drawn attention. I took the book with me on a recent business trip up into Iowa hoping I could read while my wife was driving. Arriving at the cutomers, I left the book in the car while I was in the customers offices. On returning to my car after several hours, I found our car had been broken into and only the book was missing. Our suitcase, a few of the grandchildrens toys, some video CD's, small tool kit, all were there and the only thing taken was my 7 essentials book. My first reaction was anger that someone broke into our vehicle but I found it extremely hard not grinning as well. With everything we had in the car, they took the book! A thief but one with higher goals of success I guess. The Down side, it was the book you signed for me and it had all my notes I was making and it's now gone. I'll need to get another book so I can complete it. I'd like you to know that while barely into the book, I am learning more already, as I did with the first book. This new book is terrific and one I highly recommend for any business. Great book David!

Phil Zaroor

PS: Well stay tuned. Today, to my surprise, our mailman delivered my 7 Essentials book that had been stolen from our car. I always put my name and address in my books (age makes me tend to forget and lose things lately). I was stunned to open the box and see the book, my book with notes on it and signed by you. Now here's the grin. Whoever read this book, completed it apparently and in doing so, they made additional notes in it. I guess that is the payback for whoever had it to read it and me begin without it for the last week and a half. This is so funny. A thief stold my book, had a hunger to learn, and with a conscious so they returned the book. Only with a David Thomson book I guess.
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Format: Hardcover
7 Essentials effectively captures what is required to be a high growth company. The Essentials

1: Creating Value - clearly any company cannot be high growth unless they add value or as it says in the book "exceptional value".

2: Redefine Your Market - identifying your market is key. You define it

3: Market Segments - Target a high-growth market segment within a large market

4: Marquee Customers - Customers Can Sell for You - choose the ones that will evangelize for you. Establish a long-term, win-win "Big Brother/Little Brother" alliance to fill portfolio gaps, fortify supply chains, or open new markets

5: Focus on Cash Flow

6: It Takes a Dynamic Duo - The importance of inside-outside leadership pairs for high growth--like RIM Balsilie and Lazaridis

7: Build a Billion-Dollar Board - Top-growth companies have customers, management, alliance partners, and ideally a CEO from another top company on their board

This book is essential reading for any high growth company team.

Like Davids' other book - Blueprint to a Billion, the book is well written, researched and well organized.
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Format: Hardcover
Many businesses try to grow; David Thomson has clarified through extensive data analysis a key set of activities that growing businesses must execute well in order to grow. Growth creates jobs, some companies make it look easy, and David has highlighted the real drivers that crate the vast bulk of new jobs in the global economy albeit in the small fraction (typically 5%) of all businesses (no one said growing a business was easy!). Disclaimer: I have been involved with this work since its inception, and appear in the acknowledgements on p.xviii; we follow these techniques in mentoring businesses in our venture capital fund, because the framework that David has developed is indeed useful, day in and day out, short term and long term. Judge for yourself!
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Format: Hardcover Verified Purchase
David,

Wow! A great book and I am thrilled to be associated with it. I read the book and it is outstanding! Your writing and research are superb and I am honored and humbled to be a part of the book. I thank you for capturing our story in a way that others can apply our successful approach. We will be passing on this book to our top customers who are all aspiring to grow.

It totally surpassed any expectations I had. I have learned so much from it already and have shared it with our CFO.

Simply put, you have another bestseller.

-- Selim Bassoul, Chairman and CEO, Middleby Corporation
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