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Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm Paperback – March 1, 2002
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"The undisputed expert in helping entrepreneurs grow their firms [has] now brought you his powerful ideas in book form." -- Ted Leonsis, Vice Chair, AOL Owner, Washington Capitals --This text refers to an out of print or unavailable edition of this title.
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Says SelectBooks President Kenzi Sugihara, "Verne has a proven track record and a stellar reputation with top executives across this country. His new book offers the same rock solid guidance to a wider audience." --This text refers to an out of print or unavailable edition of this title.
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When everyone is the same page with the same goals amazing things begin to happen - Like Growth.
I highly recommend Verne's book Mastering the Rockefeller Habits.
Coach for Entrepreneurs, Executives and Employees and Author of "WTF Transform what appears negative into a positive to become Unstoppable!"
As long as you don't forget to keep you eye on the ball and keep core revenue generating activities going and central, spending the time to understand what your company needs to do to move up to the next stage is development may give you the pieces you're missing if you're struggling or stagnating or feeling in a rut. This book can give you practical steps in making the right changes. What's really important to remember, I think, is that companies need different habits at different stages of the growth cycle.
But that kind of change is really difficult. If you've followed a certain formula to get to where you are today, and you developed and fine tuned that formula through twists and turns and many mistakes along the way, that formula becomes precious to you. So precious that if you hit a rut in growth, it might be incredibly hard to understand that those habits that served so well and took so much fine tuning are the very habits that need to be changed in order to kick start growth to another stage.
Though it's a very strange analogy, and perhaps may not fit real well, I think it's a little like switching gears in a manual shift car. To get to the $100 million mark and beyond, you need to be in 6th gear. which is different from 5th, 4th, 3rd, 2nd and of course 1st gear where you're starting from nothing. But rather than thinking of each gear as just a different level of effort and fine tuning, I'd say each gear is more akin to a different set of habits.
This book doesn't speak in these terms exactly, but many of their practical suggestions are just that, different work flows and different styles of planning at different stages of development.
As an international business consultant in the IT industry, there are few books that I would recommend more highly than this one.