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The M.A.X. Muscle Plan Paperback – September 19, 2012
Blast through training plateaus, add lean muscle, and achieve your best body ever with The M.A.X. Muscle Plan.
M.A.X. is an acronym for Mitogen Activated Xtreme training, a scientifically proven program to help you maximize your muscle potential and transform your physique. No gimmicks, no expensive supplements, just results.
Developed by renowned strength and fitness expert and bestselling author Brad Schoenfeld, Mitogen Activated Xtreme training is a six-month periodized program that manipulates exercise variables to generate clear and steady muscle growth. Each phase of the plan—strength, metabolic, and muscle—is explained in detail and insights and advice for optimal performance and immediate results are provided.
With step-by-step instructions for 108 of the most effective exercises, guidance for incorporating cardiorespiratory workouts into the program, and nutrition recommendations for fueling muscle growth and recovery, The M.A.X. Muscle Plan is your complete guide to total-body transformation.
If you’re ready to take your body to the next level, turn to Mitogen Activated Xtreme training - the scientifically based and most effective muscle building program available. Use The M.A.X. Muscle Plan and the results will speak for themselves.
PLEASE NOTE: This book is not affiliated with Joe Wells Enterprises or MAX Muscle Sports Nutrition. For details of official MAX Muscle Sports Nutrition products visit www.maxmuscle.com.
- Print length240 pages
- LanguageEnglish
- PublisherHuman Kinetics
- Publication dateSeptember 19, 2012
- Reading age18 years and up
- Dimensions6.75 x 0.5 x 9.75 inches
- ISBN-101450423876
- ISBN-13978-1450423878
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From the Publisher
T-bar row targets the back muscles.
6 months to total-body transformation
Blast through training plateaus, add lean muscle, and achieve your best body ever with The M.A.X. Muscle Plan.
Developed by renowned strength and fitness expert and bestselling author Brad Schoenfeld, Mitogen Activated Xtreme training is a six-month periodized program that manipulates exercise variables to generate clear and steady muscle growth.
(PLEASE NOTE: This book is not affiliated with Joe Wells Enterprises or MAX Muscle Sports Nutrition. For details of official MAX Muscle Sports Nutrition products visit www.maxmuscle.com.)
- M.A.X. is an acronym for Mitogen Activated Xtreme training, a scientifically proven program to help you maximize your muscle potential and transform your physique.
- No gimmicks, no expensive supplements, just results.
- With step-by-step instructions for 108 of the most effective exercises, The M.A.X. Muscle Plan is your complete guide to total-body transformation. The results will speak for themselves.
- Brad Schoenfeld breaks down the science behind training and periodization and explains how to properly implement these components. He dissects complex research and provides recommendations.
Three primary mechanisms involved in exercise-related muscle growth
1. Muscle tension
2. Metabolic stress
3. Muscle damage
(Adapted from pages 3-4 in the book)
Editorial Reviews
Review
"The M.A.X. Muscle Plan is a rare combination of rigorous science and practical experience, without the hype or wishful thinking."
Lou Schuler-- Author of The New Rules of Lifting and The Book of Muscle
"Brad Schoenfeld knows muscle ’n’ might, where it comes from, and how it gets here because he's studied it, practiced it, and insisted on it. Read his words and ideas in The M.A.X. Muscle Plan, put them into action, and grow."
Dave Draper-- Mr. America and Mr. Universe
“The M.A.X. Muscle Plan is based on the latest scientific research and will help anyone put on muscular size in a smart and productive way.”
Joe Dowdell, CSCS-- Founder and CEO of Peak Performance
"In The M.A.X. Muscle Plan, Brad offers programs that are scientifically sound, giving you maximal results in minimal time."
Tom Venuto-- Author of Burn the Fat, Feed the Muscle
About the Author
Brad Schoenfeld, MSc, CSCS, CPT, is widely regarded as one of the leading strength and fitness experts in the United States. The 2011 NSCA Personal Trainer of the Year is a lifetime drug-free bodybuilder who has won numerous natural bodybuilding titles, including the All-Natural Physique and Power Conference (ANPPC) Tri-State Naturals and USA Mixed Pairs crowns. As a trainer, he has worked with numerous elite-level physique athletes, including many top pros. Brad was elected to the NSCA Board of Directors in 2012.
Schoenfeld is the author of eight other fitness books, including Women’s Home Workout Bible, Sculpting Her Body Perfect, 28-Day Body Shapeover, and the best-seller Look Great Naked (Prentice Hall Press, 2001). He is a former columnist for FitnessRX for Women magazine, has been published or featured in virtually every major fitness magazine (including Muscle and Fitness, MuscleMag, Ironman, Oxygen, and Shape), and has appeared on hundreds of television shows and radio programs across the United States. He also serves as a fitness expert and contributor to www.bodybuilding.com, www.diet.com, and www.t-nation.com.
Certified as a strength and conditioning specialist by the National Strength and Conditioning Association and as a personal trainer by both the American Council on Exercise and the American College of Sports Medicine, Schoenfeld was awarded the distinction of master trainer by IDEA Health and Fitness Association. He is also a frequent lecturer on both the professional and consumer levels. He is currently pursuing his PhD in health science at Rocky Mountain University, where his research focuses on the mechanisms of muscle hypertrophy and their application to resistance training.
Visit his blog at www.workout911.com.
Product details
- Publisher : Human Kinetics; First edition (September 19, 2012)
- Language : English
- Paperback : 240 pages
- ISBN-10 : 1450423876
- ISBN-13 : 978-1450423878
- Reading age : 18 years and up
- Item Weight : 1.15 pounds
- Dimensions : 6.75 x 0.5 x 9.75 inches
- Best Sellers Rank: #272,687 in Books (See Top 100 in Books)
- #384 in Weight Training (Books)
- #481 in Sports Training (Books)
- Customer Reviews:
About the author

I'm best known as a fitness author, researcher, educator, speaker, trainer. Fitness is my passion, and I've devoted the better part of my life to helping people get into shape. I consider myself lucky that I actually make a living at what I enjoy most. I am committed to helping people achieve their fitness goals and welcome the chance to interact with readers on Amazon.com. You can check out my books, SCIENCE AND DEVELOPMENT OF MUSCLE HYPERTROPHY, THE MAX MUSCLE PLAN, and STRONG AND SCULPTED, here on Amazon.com. For my complete bio and lots of cool fitness info, visit my blog (www.workout911) and website (www.lookgreatnaked.com). I also share a lot of fitness info on Instagram (@bradschoenfeldphd) and Twitter (@bradschoenfeld).
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Brad's book is a wonderful cohesion of scientific theory and real-world methods presented in a well written and easy to read style. Seriously, I am amazed at how well this flows and how clearly the major concepts are first presented and then repeatedly supported throughout the text. And while Brad weighs in on a variety of popular/fad topics such as super-slow training and unstable surfaces, the real meat and potatoes of Max Muscle is a foundation of planned periodization. Basically you start with a foundation of experience-proven, reputable science (translation: no broscience) and then develop a program to maximize results by manipulating training variables such as exercises, frequency, intensity, rest, etc. as applied through a method of phases and micro-cycles. There are sections covering the science of muscle development, exercises to actualize this science and nutrition to support the growth. Information is clear and concise and photographs accompany each of the exercises which is great for the beginner. Brad adds his own training insights to each exercise which is great for both the beginner and experienced trainee. In the end you have in your hands a proven blueprint for muscle growth that is (at least for me) so simple in its application that you tend to lose sight of the fact that the science behind it isn't that simple at all and this is the result of 20+ years of both ivory tower science and heavy iron application.
I personally have just completed the strength phase of the program and I have to say that it took a serious suspension of disbelief to go from the standard bb isolation protocol 6 days a week to a total body workout 3 days a week. (I'm not joking - I actually had to lie and tell people I took a second job which prevented me from lifting every day in order to explain the change to my regular lifting buddies - the cultural change wasn't a trivial matter.) But the results have been most gratifying to the point where people are asking what I'm taking. And the real silver lining is that I've actually done away with almost all supplements with this program and the progression has been gratifying, not to mention the monthly savings. Maybe that should be one of Brad's taglines - Science Not Supplements.
In conclusion, I found Max Muscle to be perhaps the best $15.00 I've ever spent. It has allowed me to break through a 1 year plateau that I wasn't even fully aware existed. I am currently in the metabolic phase and looking forward to the muscle phase. I highly urge both novice and advanced lifters to give this consideration as it will change the way you think about your own approach to lifting and if you actually give it a try, I doubt you will be going back to your old ways.
This program is not perfect as it really does not do much more than touch on the nutritional aspect (which is in my opinion 70-80% of the battle) but if you have that down or are close then this will push you over the top. If you need more on the nutritional piece of the puzzle then I recommend John Berardi or Clarence Bass.
I am 10 weeks into following Schonefld's program and I can say based on what I have experienced so far (and peeking ahead to see what is coming up next) that this has been the best "investment" into working out that I have made in a very long time.








