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Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success Hardcover – September 23, 2013

4.4 out of 5 stars 53 ratings

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Editorial Reviews

From the Inside Flap

Praise for Maximize Your Social

"Looking for a smart social media strategy? If so, look no further. Schaffer's Maximize Your Social provides a clear and effective road map that'll help your business thrive in an ever changing social world."
—Michael Stelzner, founder, Social Media Examiner and host, Social Media Marketing podcast; author of Launch

"Maximize Your Social provides an awesome framework for creating a powerful presence on LinkedIn, Facebook, Twitter, Pinterest, and really ALL social media sites. You will love the pragmatic, step-by-step tactics as well as the comprehensive and creative strategies. Get this book today, not tomorrow!"
—John Haydon, author of Facebook Marketing For Dummies

"Neal Schaffer is the real deal. He's proven that social media can work for real business, and in Maximize Your Social, he provides the playbook. It's a logical, realistic, clear-eyed recipe for doing social right."
—Jay Baer, bestselling author of Youtility and The NOW Revolution

"Maximize Your Social is straightforward, simple, and superb. Two 'Likeable' thumbs up!"
—Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business

"I've been working in social media for seven years, and there's just about nobody in the business that I'd feel comfortable leaving alone with a client but Neal Schaffer. He gets the business case, the strategy, and the tactics—enjoy this primer of straight-up social media advice."
—Adam Metz, The Social Concept and Firespotter Labs

"Neal has been a social media leader for years. With this book, he takes all of us again to the bleeding edge of how to survive in today's world with a social strategy that actually works. This should sit on every CMO's bookshelf."
—Leo Widrich, CMO/cofounder at Buffer

From the Back Cover

Praise for Maximize Your Social

"Looking for a smart social media strategy? If so, look no further. Schaffer's Maximize Your Social provides a clear and effective road map that'll help your business thrive in an ever changing social world."
―Michael Stelzner, founder, Social Media Examiner and host, Social Media Marketing podcast; author of Launch

"Maximize Your Social provides an awesome framework for creating a powerful presence on LinkedIn, Facebook, Twitter, Pinterest, and really ALL social media sites. You will love the pragmatic, step-by-step tactics as well as the comprehensive and creative strategies. Get this book today, not tomorrow!"
―John Haydon, author of Facebook Marketing For Dummies

"Neal Schaffer is the real deal. He's proven that social media can work for real business, and in Maximize Your Social, he provides the playbook. It's a logical, realistic, clear-eyed recipe for doing social right."
―Jay Baer, bestselling author of Youtility and The NOW Revolution

"Maximize Your Social is straightforward, simple, and superb. Two 'Likeable' thumbs up!"
―Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business

"I've been working in social media for seven years, and there's just about nobody in the business that I'd feel comfortable leaving alone with a client but Neal Schaffer. He gets the business case, the strategy, and the tactics―enjoy this primer of straight-up social media advice."
―Adam Metz, The Social Concept and Firespotter Labs

"Neal has been a social media leader for years. With this book, he takes all of us again to the bleeding edge of how to survive in today's world with a social strategy that actually works. This should sit on every CMO's bookshelf."
―Leo Widrich, CMO/cofounder at Buffer

Product details

  • Publisher ‏ : ‎ Wiley; 1st edition (September 23, 2013)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 224 pages
  • ISBN-10 ‏ : ‎ 1118651189
  • ISBN-13 ‏ : ‎ 978-1118651186
  • Item Weight ‏ : ‎ 14.1 ounces
  • Dimensions ‏ : ‎ 6.1 x 1.1 x 8.8 inches
  • Customer Reviews:
    4.4 out of 5 stars 53 ratings

Customer reviews

4.4 out of 5 stars
4.4 out of 5
53 global ratings
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Top reviews from the United States

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Reviewed in the United States on November 19, 2013
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Top reviews from other countries

Fabrizio Poli
5.0 out of 5 stars Excellent Book on Social Media Marketing!
Reviewed in the United Kingdom on November 6, 2014
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Gemma
5.0 out of 5 stars Social media moves too fast for print books
Reviewed in Canada on March 14, 2017
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