Enter your mobile number below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
Getting the download link through email is temporarily not available. Please check back later.
To get the free app, enter your mobile phone number.
Media: From Chaos to Clarity Paperback – March 15, 2011
Excel 2016 For Dummies Video Training
Discover what Excel can do for you with self-paced video lessons from For Dummies. Learn more.
Frequently Bought Together
Customers Who Bought This Item Also Bought
Judy Franks has created a wonderful guide to sense-making in the fractured 21st century media universe. Her survey of the landscape adds a measure of calm to the confusion and serves as an antidote to the predictions of calamity. This is a must- read for anyone in the world of content creation. --Charles Whitaker Helen Gurley Brown Magazine Research Chair, Medill Northwestern University
Judy has explained the changes in media and communications in terms we ve never used before. She understands networks and systems and circles and synergy and interactions, where most media and marketing communications people still think in lines and arrows and outputs. --Don Schultz, PhD. Professor, Medill Northwestern University and Author IMC: The Next Generation
About the Author
Top Customer Reviews
Most Recent Customer Reviews
There have been more changes in the media landscape over the past 10 years than in the previous 100. No wonder that confusion reigns among marketers! Read morePublished on January 12, 2012 by Ken Coogan