Mike Moyer

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About Mike Moyer
Mike Moyer is an entrepreneur who has started a number of companies including Bananagraphics, a product development and merchandising company, Moondog, an outdoor clothing manufacturing company; Vicarious Communication, Inc, a marketing technology company for the medical industry; Cappex.com, a site that helps students find the right college; College Peas, LLC which provides publications and consulting on college admissions; and Trade Show Samurai, LLC a company that teaches trade show exhibitors how to capture lots and lots of leads.
In addition to his experience as an entrepreneur he has held a number of senior-level marketing positions with companies that sell everything from vacuum cleaners to financial data services to motor home chassis to luxury wine.He has taught entrepreneurship at both Northwestern University and the University of Chicago.
Mike is the also the author of Slicing Pie, How to Make Colleges Want You, College Peas and Trade Show Samurai . He has an MS in integrated marketing from Northwestern University and an MBA from the University of Chicago. He lives in Lake Forest, Illinois with his wife, two kids and the Lizard of Oz.
In addition to his experience as an entrepreneur he has held a number of senior-level marketing positions with companies that sell everything from vacuum cleaners to financial data services to motor home chassis to luxury wine.He has taught entrepreneurship at both Northwestern University and the University of Chicago.
Mike is the also the author of Slicing Pie, How to Make Colleges Want You, College Peas and Trade Show Samurai . He has an MS in integrated marketing from Northwestern University and an MBA from the University of Chicago. He lives in Lake Forest, Illinois with his wife, two kids and the Lizard of Oz.
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Blog postSpecial thanks to Slicing Pie-friendly attorney Matt Rossetti for legal guidance on this post.
The answer is simple: no, but keep reading. Slicing Pie should help prevent claims.
There are more than twenty federal laws that regulate employer-employee relationships. Federal, state, and sometimes local law mandates an employer’s minimum wage. On the federal level, the Fair Labor Standards Act (“FLSA”) mandates a minimum wage of $7.25 (as of the date of this post) for employees of3 weeks ago Read more -
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Blog postAddison Comline, a professional service firm based in Sandton South Africa is excited to announce its association with Slicing Pie, a universal, one-size-fits all model that creates a perfectly fair equity split in an early-stage, bootstrapped start-up company.
Addison Comline provides trusted advice to bring clarity, insight and direction for clients wherever they are in their business journey. The firm is made up of professionals with deep on the ground experience in business negoti3 months ago Read more -
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Blog postWelcome to the 2020 Slicing Pie Salary Survey!
If you would, please complete the forms below. The first form is the survey and the second form is the optional entry into the drawing for the Mike Moyer Startup Library. All those who enter will also recieve a summary of the results from the survey!
Please enter your name and email below if you want to be included in the drawing for Mike Moyer's Startup Library including signed copies of The Slicing Pie Handbook, Pitch Ninja, Trad4 months ago Read more -
Blog postBarcelona: thanks to the efforts of Drd. Alexandru Lazar, partner at IntLaw Abogados, who customised for Spanish founders the Cofounder Agreement template – Spanish founders can now use the dynamic equity split based on Mike Moyer’s slicing pie method for their projects until incorporation. This is great news for Spanish early stage founders, as it gives them the opportunity to use the ‘fairest equity split tool’ and avoid many potential issues that are caused by fixed equity split in t6 months ago Read more
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Blog postWisy App On the Move After Breaking Funding Records in Panama After shattering fundraising records in Panama, the Wisy App team relocated to Silicon Valley to spread its wings and is now flying high on the Nasdaq Tower screen in Times Square where it was recently recognized as a Milestone Maker by the Nasdaq organization.
Min Chen, CEO of Wisy.app Shown in Times Square, NYC
In spite of higher costs of living and operating, moving to Silicon Valley was a cultural necessity acc7 months ago Read more -
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Blog postTaking a break from his technology career, Robbie Maltby spent a year traveling through Central America talking to entreprenuers. “I’d been practicing mindfulness with a local group for some years before this and had gotten quite involved in the sustainable living scene so the plan was to visit as many ecovillages as possible to see if I could learn something to take home.”
Many of the entreprenuers he met were digital nomads with the freedom to choose their workday and location. Robb8 months ago Read more -
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Blog postI hear this all the time from founders: “I need to have 51% of the equity so I can ‘maintain control!’” Yes, if you own 51% you will probably technically have control, but I cringe when I hear this because it ignores the real issue: do you deserve control? This is a more complicated issue than whether a person can legally impose a 1% voting advantage over other participants.
The Slicing Pie model is primarily focused on the potential financial benefits of a startup—profits or capital1 year ago Read more -
Blog postWhen thinking about how to hire a team or acquire resources for your startup, it’s important—very important—to understand the difference between equity and compensation. I often hear people say that they are “paid with equity” or “earn equity” at their company. And, while it is technically possible to pay someone with equity, it is rarely the case and certainly should not be the case in a bootstrapped startup company.
In order to pay someone with equity, the equity must have a marketa1 year ago Read more -
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Books By Mike Moyer
$9.99
Entrepreneurs and early-stage company participants get taken advantage of so frequently that we hardly notice. Bad equity deals are the rule, not the exception.
The Slicing Pie Handbook outlines a framework for perfectly fair equity splits for early-stage, bootstrapped startup companies. Based on the dynamic equity model popularized by the book Slicing Pie, a formula in use by entrepreneurs all over the world.
The Slicing Pie Handbook will help you determine the right share for people who contribute the things you need to start your company including help, equipment, supplies, rent and even credit. You will learn how to fairly allocate equity when people contribute and how to fairly recover equity when people leave the company.
The Slicing Pie Handbook outlines a framework for perfectly fair equity splits for early-stage, bootstrapped startup companies. Based on the dynamic equity model popularized by the book Slicing Pie, a formula in use by entrepreneurs all over the world.
The Slicing Pie Handbook will help you determine the right share for people who contribute the things you need to start your company including help, equipment, supplies, rent and even credit. You will learn how to fairly allocate equity when people contribute and how to fairly recover equity when people leave the company.
Slicing Pie: Fund Your Company Without Funds
Sep 4, 2012
by
Mike Moyer
$9.99
Slicing Pie outlines a simple process to get your business started even if you don’t have a lot of cash. In the early days you can use equity to get the things you need to start your company including help, equipment, supplies, rent and even credit.
Slicing Pie explains how to calculate the fair amount of equity to the right people. Learn the tricks of the trade including:
- Calculating a theoretical value of your company
- Assigning value to the various inputs to your business
- What to do when a founder leaves your company
- How to handle equity when you have to fire someone
This unique guide answers the tough questions for budding entrepreneurs and helps make sure they get started on the right foot.
Slicing Pie explains how to calculate the fair amount of equity to the right people. Learn the tricks of the trade including:
- Calculating a theoretical value of your company
- Assigning value to the various inputs to your business
- What to do when a founder leaves your company
- How to handle equity when you have to fire someone
This unique guide answers the tough questions for budding entrepreneurs and helps make sure they get started on the right foot.
How to Make Colleges Want You: Insider Secrets for Tipping the Admissions Odds in Your Favor
Oct 8, 2014
by
Mike Moyer
$9.99
The hidden little secret of college admissions is that most schools are desperate... desperate for great kids who do things differently and will make their campuses vibrant and exciting.
And you don't have to be an A student, the president of your student body, or the winner of the national spelling bee to do this. Any student can become someone that colleges compete for if you follow the recommendations in this book.
• The Secret of NTAs: Unusual activities that make you stand out
• Breaking the Zone: Take advantage of where you're from and who you are
• Striking the Nerve: Decode what colleges believe in, then match those values
• Your Application Team: Getting references, teachers, and counselors to boost your odd
And much more
No matter where you are in your high school career, you can start these things today and vastly increase your odds of getting into the competitive college of your choice.
And you don't have to be an A student, the president of your student body, or the winner of the national spelling bee to do this. Any student can become someone that colleges compete for if you follow the recommendations in this book.
• The Secret of NTAs: Unusual activities that make you stand out
• Breaking the Zone: Take advantage of where you're from and who you are
• Striking the Nerve: Decode what colleges believe in, then match those values
• Your Application Team: Getting references, teachers, and counselors to boost your odd
And much more
No matter where you are in your high school career, you can start these things today and vastly increase your odds of getting into the competitive college of your choice.
Other Formats:
Paperback
Get Them Gators! A Primer on the Power of Dynamic Equity Splits for Potential Investors, Partners and Employees
Nov 15, 2013
by
Mike Moyer
$0.99
Today nearly every startup company uses a pre-negotiated fixed equity split. Because startups change, the split that was right one day will be wrong the next. This means that in nearly every startup investment there are less-than alligators (<) representing people who have less than they deserve and greater-than alligators (>) representing people who have more than they deserve. In a fixed equity split every deal is an alligator pit.
When we approach the alligator pit we do it with fear, mistrust and a keen instinct towards self-preservation. These are not the best building blocks for creating an awesome company.
Get Them Gators! is a short guide to why dynamic equity splits are the perfect solution for every bootstrapped startup in the world. It is designed to introduce you to the power of dynamic equity splits. Slicing Pie, provides detailed instruction on how to implement a dynamic equity split.
Please note: this book does not describe how to implement a dynamic equity split. To learn that please read Slicing Pie: Funding Your Company Without Funds
When we approach the alligator pit we do it with fear, mistrust and a keen instinct towards self-preservation. These are not the best building blocks for creating an awesome company.
Get Them Gators! is a short guide to why dynamic equity splits are the perfect solution for every bootstrapped startup in the world. It is designed to introduce you to the power of dynamic equity splits. Slicing Pie, provides detailed instruction on how to implement a dynamic equity split.
Please note: this book does not describe how to implement a dynamic equity split. To learn that please read Slicing Pie: Funding Your Company Without Funds
by
Mike Moyer
$9.99
"I've read a million sales books and taken almost a million classes in formal sales training, but your practical techniques make all those pale in comparison. It makes such sense!" -Jackie Schwartz, Planet Einstein
Pitch Ninja provides practical steps for making your presentation dynamic and engaging by providing a simple framework that emphasizes body language and other non-verbal cues to effectively persuade an audience.
Pitch Ninja is based on the Super-Awesome Presentation Zone Program that divides the space used by the presenter into three distinct zones:
• The Intimacy Zone is where you make personal connections with audience members
• The Excitement Zone is where you pump up the crowd and get them engaged in your message
• The Information Zone is where you convey the details of your presentation to decision makers
Each zone has a specific set of behaviors including eye contact, arm movements, gestures and body position. The result is a highly engaging presentation that makes your ideas pop and dazzles your audience. Perfect for the beginner or seasoned professional, every speaker can be a Pitch Ninja!
Pitch Ninja provides practical steps for making your presentation dynamic and engaging by providing a simple framework that emphasizes body language and other non-verbal cues to effectively persuade an audience.
Pitch Ninja is based on the Super-Awesome Presentation Zone Program that divides the space used by the presenter into three distinct zones:
• The Intimacy Zone is where you make personal connections with audience members
• The Excitement Zone is where you pump up the crowd and get them engaged in your message
• The Information Zone is where you convey the details of your presentation to decision makers
Each zone has a specific set of behaviors including eye contact, arm movements, gestures and body position. The result is a highly engaging presentation that makes your ideas pop and dazzles your audience. Perfect for the beginner or seasoned professional, every speaker can be a Pitch Ninja!
Other Formats:
Paperback
by
Mike Moyer
$2.99
Starting a career in business? Bird’s Eye Business lays out the basics about how companies function so you can show up savvy, sophisticated and ready to focus on your new job.You’ll seamlessly navigate the organization with your understanding of different departments, the corporate pecking-order, and basic principles of corporate teamwork. From day one you’ll look like an insider, allowing you to fly past your fellow newbs as you scale the corporate ladder. This quick-read guide will provide insights into: * Roles and responsibilities of individuals ranging from the lofty Board of Directors to the lowly entry-level manager* How departments work with one another and why they aren’t 100% focused on their primary job* Where people get their managerial “power”* What you need to do to get your first job or internship Bird’s Eye Business provides you with a mastery of the obvious plus a heavy dose of reality: the not-so-obvious elements found inside most modern organizations. A perfect guide for anyone who’d like to start their career off on the right…wing.
Other Formats:
Paperback
by
Mike Moyer
$5.99
假如你和合伙人一起开公司,两人商定平分股份。结果你做了所有的工作,而你的合伙人却十分懒散。那么,你还要把一半公司交到他手里吗?
《切蛋糕》旨在教你如何来精确计算每一个创始人应获得的股份,或者公司早期员工应当享有的权益。你将会学到:如何评价一个员工为公司付出的时间和带来的资源价值;如果有创始人离开公司,会带来什么样的损失;以及当你不得不解雇某人时,你该如何处理他的股权。
研究表明:就像是在《切蛋糕》里概述的那样,动态股权分割模型是成长中的公司避免冲突的最好办法。本书的最新修订版里增加了最新的法律议题、创意估值、翻新投资等内容。
《切蛋糕》旨在教你如何来精确计算每一个创始人应获得的股份,或者公司早期员工应当享有的权益。你将会学到:如何评价一个员工为公司付出的时间和带来的资源价值;如果有创始人离开公司,会带来什么样的损失;以及当你不得不解雇某人时,你该如何处理他的股权。
研究表明:就像是在《切蛋糕》里概述的那样,动态股权分割模型是成长中的公司避免冲突的最好办法。本书的最新修订版里增加了最新的法律议题、创意估值、翻新投资等内容。
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