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The Mind of a Winner Paperback – August 8, 2017
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About the Author
Meet Steve Canal. “You only live once, so why not be great” Steve Canal is a Senior Marketing Executive, award-winning branding architect, author, and national motivational speaker. A self-proclaimed corporate-preneur, Steve serves as Principal and CEO of The Brand Executive (a digital platform that provides people with the tools to grow as entrepreneurs or successfully climb the corporate ladder by being CEO of their personal brand) and a National Community Affairs Lead for MillerCoors. As a native of New York and graduate of Fordham University, Steve has developed award winning corporate marketing strategies, creatively aligned companies with their target audiences and consulted entrepreneurs in strategic brand expansion. Canal has led consumer marketing initiatives for a diverse portfolio of brands including top Fortune 100 companies, Allstate Insurance Co., U.S. Army, American Airlines, and McDonald’s and is now devoted to helping to change the way America enjoys beer as an Innovator for MillerCoors. As a community change agent, Steve is dedicated to creating impactful civic leadership and economic empowerment opportunities. Through his position with MillerCoors, Steve has spearheaded the Coors Light Full Court reFRESH program, where the brand refurbished over 40 basketball courts across the country in underserved neighborhoods and launched the Miller Lite Tap the Future national business pitch program to empower the next wave of entrepreneurs. Despite having an award-winning career that has garnered recognition from the likes of the Golden Trumpet Marketing Food & Beverage Award, Black Enterprise Modern Man of Distinction, National Urban League Corporate Circle Award, 100 Black Men, Huffington Post, Black Enterprise, and more - it is Steve’s core beliefs, family values and passion for growth that fuel his drive to achieve greatness. Although Steve holds many titles, there are none greater to him than that of a husband to his wife - Swin Cash and father to his son.
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