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Moonshots: Creating a World of Abundance Hardcover – October 23, 2018
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Secrets of the Entrepreneurial Mindset Revealed
Learn how curiosity, imagination, and exponential innovation are creating life without limits
Naveen Jain is leading disruptions today that will reshape the world—and beyond. From redefining civilian space exploration to creating a path to free energy to disrupting healthcare and education, Jain is at the forefront of the exponential technology developments that will forever change how we live and work. In Moonshots Jain reveals the secrets of the "super entrepreneur" mindset—the catalyst for creating an exciting and abundant future. He then walks readers through the application of these powerful concepts in three moonshot initiatives that he is leading today, one of which is Moon Express, a private lunar venture that promises to open up the moon's vast resources for the betterment of humanity. In Jain's world, the term "moonshot" is meant both literally and figuratively! Journey with Jain through these illuminating pages and awaken your own moonshot potential. It’s a discovery that will change your life—and quite possibly the world.
The book cover includes interactive augmented reality features.
- Print length288 pages
- LanguageEnglish
- PublisherMoonshots Press
- Publication dateOctober 23, 2018
- Dimensions6.6 x 1.1 x 9.5 inches
- ISBN-10099973640X
- ISBN-13978-0999736401
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Editorial Reviews
Review
"In this debut book, an entrepreneur views intellectual capital as securing the world’s future. Jain’s enthusiasm for the entrepreneurial mindset permeates a potent volume that is both a futuristic look at innovation and a recipe of sorts for success. Part One of this elegantly written treatise deeply explores in the broadest possible terms the thought process of the entrepreneur. The author makes a solid case for the entrepreneur as an imaginative visionary. Jain, a serial entrepreneur, celebrates in particular those magnates who take “moonshots,” or reach for the impossible. He believes they “will emerge as leaders of the new world order,” a bold if not wildly audacious prediction. Equally daring are some of Jain’s educated guesses as to where entrepreneurial thinking will take readers in 30 to 50 years, examples intended to demonstrate exciting possibilities rather than accurately predict the future. The author waxes poetic about intellectual curiosity, motivation, perception, and wisdom, but none more important than imagination—all elements embodied in the moonshot entrepreneur. Parts Two and Three of the book are shorter but no less enticing. Part Two concentrates specifically on health care and education, two areas in which Jain thinks moonshots are sorely needed. Here, his pertinent illustrations are creative, stimulating, and thought-provoking; for example, his idea to “make illness ‘optional’ ” is discussed in the context of Viome, a company he founded, which works in the microbiome space. Part Three is an exhortation for entrepreneurs to have “an openness to radical possibility” and to strive for moonshots, with some helpful advice for how to do so. “As long as you continue to learn,” advises the author, “you never really fail.” The “ten takeaways” offered at the end of Jain’s volume—written with Schroeter (Between the Strings, 2004, etc.)— encapsulate his thoughtful counsel. The prose conveys breathless, almost soaring optimism; the book exudes an infectious passion for the role of the disruptive entrepreneur in meeting the world’s challenges. There is so much genuine wisdom in this work that it is hard not to come away impressed with the breadth and depth of Jain’s insights. An exuberant, mind-expanding, and at times enthralling call for inventive entrepreneurs." — Kirkus Reviews
"Moonshots: Creating a World of Abundance comes from a billionaire entrepreneur who focuses on the types of disruptive innovations that can not only change human life, but improve it in various ways. It chronicles an approach to not just accepting this change, but cultivating its presence in everyday life.
The term 'moonshot' in Naveen Jain's lingo is designed to be a one-word summation of the "super-entrepreneur" approach to innovation, which can be applied beyond business pursuits to technological advancements and everyday life.
Jain holds a specific idea of abundance that holds strong roots in lofty ideals ("This convergence—unprecedented in human history—will upend every notion we have about our civilization: how we live, where we live, how we work, how we get around, how we interact, even what we are. And all of these outcomes will be realized by the ushering in of a previously unknown kind of economy—an economy of abundance. An economy whose very basis lies in sharp contrast to everything that’s being peddled to and simply taken for granted by a naïve public."), pairing these visions with practical insights on how these approaches can be incorporated into everyday choices.
From Flatland discussions to Dostoevsky, philosophy, and the roots of entrepreneurial thinking, Jain encourages the idea that bigger-picture thinking needn't come from a foundation of expertise alone: "I am not a rocket scientist, but that didn’t keep me from founding Moon Express. Or Viome, with no credentials or training whatsoever in physiology, genetics, or healthcare. My status as a nonexpert has actually been my greatest asset as an entrepreneur. This is why I have never started two companies in the same industry, ever...Every company I have started was not only in a different industry from the last, but an industry that was completely new to me. My belief is that once you become competent in a particular domain, you can only improve it incrementally—you can never disrupt it. Disruption happens when someone who has no idea about your industry begins to challenge the very foundations of everything that the experts have taken for granted."
Thinking investors and entrepreneurs who want to move outside the box will find much encouragement in Jain's 'moonshot' approach, which supports the reason why the process is so accessible to non-technical readers: "Moonshots are possible only because audacious entrepreneurs are able to look at a problem from a perspective that the experts have never considered. Thinking in the abstract is something the industry expert can no longer do."
Much is involved in cultivating this approach. It should be cautioned that Moonshots is not a get-rich-quick scheme or blueprint for quick action, but a read to be digested slowly, savored over a period of time, and approached with the respect for complexity that it deserves.
Would-be entrepreneurs, investors, and individuals vested in bigger-scale perceptions of life's possibilities will find Moonshots a detailed survey not just of Jain's processes and success, but the types of thinking on disruptive innovation that lead to success on many different levels.
Moonshots should be in any collection strong in business, ideology, self-help, philosophy or technology. It's a highly recommended, decidedly hopeful probe of mankind's next possible stage of self-driven innovation and evolution." — Diane C. Donovan, The Midwest Book Review
From the Back Cover
This brilliant must-read book by Naveen Jain provides the key to unlocking the emerging new era of abundance, turning the page forever on the old and obsolete scarcity-driven mindset. Here is a powerful book that will give you the confidence to launch your own moonshot and solve any grand challenge you choose.
―Tony Robbins, Entrepreneur, Best-selling Author, Philanthropist, Life and Business Strategist
Every entrepreneur should read this book!
―Sir Richard Branson, Entrepreneur, Philanthropist, and Founder of the Virgin Group
Naveen Jain flips expectations by arguing that we should create more of what we need rather than consume less of what we have. Allow him to extend your frontiers of possibility and help you find your own moonshot.
―Mehmet Oz, MD, Emmy Award Winning Host, The Doctor Oz Show
Abundance and wealth are clearly states of mind that translate into the ability to lead a rich life, but also improve the quality of life of others. In this wonderful book Naveen shows how living in possibility, embracing uncertainty, and pursuing your dreams with passion can lead to manifesting any vision you have. Read and be enlightened and successful.
―Deepak Chopra, MD
In Moonshots, Naveen Jain shows you how to unlock the secret ingredients needed to take your own moonshot. He reinforces the vision of abundance and the fact that we are alive at the best time ever! Read this book and be prepared to take action.
―Peter H. Diamandis, MD, Founder, XPRIZE & Singularity University, Author, NYTimes Bestsellers, Abundance and BOLD
Moonshots is a fun and inspiring must-read book for all who want to be prepared for a world approaching the singularity. With Naveen as your guide, you’ll learn that you, too, can play a vital role in creating a world of transcendence―an exhilarating world that keeps surpassing new heights.
―Ray Kurzweil, Inventor, Author, and Futurist
It only takes a few people―driven by belief and a strong internal compass―to materially change the landscape of the world. Moonshots shows you what it takes. Read this book to learn how to develop the mindset that can make anything happen.
―Vinod Khosla, Khosla Ventures, Founder of Sun Microsystems ”
Moonshots is a force multiplier for the mind for anyone who dreams of creating a better future. Humanity does indeed have a bright future―but only if enough of us read this book! Moonshots not only shows us what that brighter future could look like, but how you can actually make it happen.
―Tim Draper, Investor, Educator, and Author of “How to be the Startup Hero”
About the Author
A philanthropist and technology pioneer, Naveen Jain is the Chairman and founder of Moon Express, the founder of inome, Intelius, TalentWise, InfoSpace, and Viome. Together, his experiences tell the story of a man who, with hard work, creativity, and a little luck and good timing, became a multi-award-winning top entrepreneur whose passion lies in creating successful business ventures for the good of all. Jain is a trustee of the board at the XPRIZE Foundation, a director of the board of Singularity University, and serves as a director on the board of several startup companies.
His awards and honors range from the Albert Einstein Technology Medal to being named one of the Six People Who Will Change the Internet to leading a business that earned a place on the Puget Sound Business Journal’s Top Three Best Workplaces list. Jain’s wife and children share his commitment to improving the lives of others through philanthropic activities centered around innovation, education, and positive youth development. Co-author and fellow futurist John Schroeter is publisher of the iconic Popular Electronics, Mechanix Illustrated, and Popular Astronomy magazines at TechnicaCuriosa.com.
Product details
- Publisher : Moonshots Press; First edition (October 23, 2018)
- Language : English
- Hardcover : 288 pages
- ISBN-10 : 099973640X
- ISBN-13 : 978-0999736401
- Item Weight : 1.71 pounds
- Dimensions : 6.6 x 1.1 x 9.5 inches
- Best Sellers Rank: #487,202 in Books (See Top 100 in Books)
- #2,052 in Business Motivation & Self-Improvement (Books)
- #2,073 in Motivational Management & Leadership
- #3,369 in Entrepreneurship (Books)
- Customer Reviews:
About the authors
John Schroeter is Executive Director at Abundant World Institute™. Comprising a society of the world’s foremost technologists, futurists, and entrepreneurs, Abundant World Institute is a social enterprise dedicated to identifying and defining exponential solutions to global grand challenges in several areas of tremendous human consequence: energy, healthcare, education, and the environment.
Schroeter is co-author of the award-winning book Moonshots—Creating a World of Abundance, with Naveen Jain and Sir Richard Branson, and editor of After Shock, a compendium of essays by the world’s foremost futurists observing the 50 year anniversary of Alvin and Heidi Toffler’s Future Shock. He is the publisher of the iconic Popular Electronics, Mechanix Illustrated, and Popular Astronomy magazines, hosted at TechnicaCuriosa.com.
Schroeter’s deep industry experience spans semiconductors to high-performance computing to advanced automotive technologies. His patented work in eliminating counterfeit drugs from the supply chain (with RFID) was recognized with Frost & Sullivan's Technology Innovation of the Year Award. He also consults in the advanced semiconductor and high-performance computing fields, with an emphasis on machine learning applications in defense and healthcare. His first book was the Prentice Hall classic, Surviving the ASIC Experience, on the design of custom integrated circuits.
Also passionate about music, Schroeter authored Between the Strings—the Secret Lives of Guitars, with introduction by BB King, and is an award-winning music producer.
Learn more at www.abundantworldinstitute.com
Naveen Jain is an entrepreneur driven to solve the world’s biggest challenges through innovation. He is the founder of several successful companies including Moon Express, Viome, Bluedot, TalentWise, Intelius and InfoSpace.
Moon Express is the only company in the world to have the permission to leave earth orbit and land on the moon with the goal to harvest planetary resources and to develop infrastructure to make humanity a multi-planetary society.
Viome is focused on disrupting healthcare with the goal of “making illness elective” by identifying microbial biomarkers that are predictive of chronic diseases and to adjust the microbial imbalance through personalized nutrition.
Naveen Jain a trustee of the board at the X PRIZE Foundation where he is focused on using incentive prizes to find solution to many of the societal challenges. He recently launched a million-dollar Women Safety XPRIZE to empower the women around the world.
Naveen Jain is on the board of Singularity University where he is focused on educating and inspiring leaders to address humanity’s grand challenges through innovative technologies.
Naveen Jain has been awarded many honors for his entrepreneurial successes including “Ernst & Young Entrepreneur of the Year”, “Albert Einstein Technology Medal” for pioneers in technology, Recipient of “Ellis Island Medal of Honor”, Most creative person” by Fast Company, “Top 50 philanthropists of 2018” by Town & Country magazine, “Humanitarian Innovation Award” at the United Nations, “Distinguished Global Thinker Award” by IILM, “Most admired Serial Entrepreneur” by Silicon India, “Top 20 Entrepreneurs” and “Lifetime Achievement Award” for the leadership by Red Herring.
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Reviewed in the United States on December 4, 2018
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Top reviews
Top reviews from the United States
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And it's not for the reasons you may think: it's because this is SUCH an important book, and it's not being taught to the masses, and heralded in schools (well, of COURSE not, as they are as Jain puts it, 'too invested in the status quo' to have a book as innovative as this in their system).
This book is literally having a billionaire/genius/philanthropist in your ear, letting you know where the world is going, how to capitalize on that and how we can ALL make this a better place for humanity.
It tells you what the future looks like. It's like the Wayne Gretzky quote about skating to where the puck will be...yet the rest of mankind is happy going through life in a trance, content with incremental changes...without knowing about the tsunami of massive change that is already happening all around us.
As impressive as this book is in telling us what will happen and how life will change, the most important aspect of the book is that the reader gets a glimpse into HOW the mind of Naveen Jain works. He is, without a doubt, the most optimistic, positive, possibility-oriented person I've ever experienced--
And this book is like a roadmap to that mind.
It lets us know not what to think, but the possibilities of HOW to think.
It's amazing, it's groundbreaking, and as dense as society is right now, I don't think the brilliance of this book will be discovered until many years later. It's almost too much to handle, as the folks in mainstream media, more concerned with who is marrying who, and what somebody said about someone else can't get their collective minds around such important ideas.
Thank you, Naveen for writing such an important book.
P.S. The picture is an example of how I've marked up and highlighted this book. It's amazing. It's the textbook to the future.
P.P.S. I got the Audible and hardback versions, so I can listen, then go back and take notes. It's that impactful.

Reviewed in the United States 🇺🇸 on December 4, 2018
And it's not for the reasons you may think: it's because this is SUCH an important book, and it's not being taught to the masses, and heralded in schools (well, of COURSE not, as they are as Jain puts it, 'too invested in the status quo' to have a book as innovative as this in their system).
This book is literally having a billionaire/genius/philanthropist in your ear, letting you know where the world is going, how to capitalize on that and how we can ALL make this a better place for humanity.
It tells you what the future looks like. It's like the Wayne Gretzky quote about skating to where the puck will be...yet the rest of mankind is happy going through life in a trance, content with incremental changes...without knowing about the tsunami of massive change that is already happening all around us.
As impressive as this book is in telling us what will happen and how life will change, the most important aspect of the book is that the reader gets a glimpse into HOW the mind of Naveen Jain works. He is, without a doubt, the most optimistic, positive, possibility-oriented person I've ever experienced--
And this book is like a roadmap to that mind.
It lets us know not what to think, but the possibilities of HOW to think.
It's amazing, it's groundbreaking, and as dense as society is right now, I don't think the brilliance of this book will be discovered until many years later. It's almost too much to handle, as the folks in mainstream media, more concerned with who is marrying who, and what somebody said about someone else can't get their collective minds around such important ideas.
Thank you, Naveen for writing such an important book.
P.S. The picture is an example of how I've marked up and highlighted this book. It's amazing. It's the textbook to the future.
P.P.S. I got the Audible and hardback versions, so I can listen, then go back and take notes. It's that impactful.

Moonshots is one of those books that changes the way you view the world. It's full of optimism and humor and thoughts on how we're capable of extraordinary things. It was an empowering read, one that gave me a lot more hope for the future than anything I've read for a long time. Naveen Jain's personal story is also incredibly inspiring, and his depth and breadth of knowledge was on display in the various quotes and examples from history, literature, and philosophy.
While I don't necessarily agree with everything Jain wrote, the book certainly gave me a lot to think about. And when you get down to it, the world could definitely use more people with Jain's enthusiasm and positivity. This book is the perfect anecdote to news-induced pessimism and apathy.
"My life has never been about anything to do with material wealth. The fact is I've always had just one mission in life, and that is to make people's lives better."
In most companies it is challenging and difficult to have moonshot ideas. This book can rekindle that flame that inspired each of us to pursue so much more than just a job. A calling or occupation to the betterment of mankind!
Naveen and Schroeter inspire us to this higher calling, and give real examples of ordinary people doing truly remarkable things!
This book can inspire and help you find your moonshoot no matter what is happening in your life!
Everything begins with Imagining the world not as it is but as you want it to be... this is your vision, the what of your moonshot, figuring out how to get there from here is your mission, the how of your moonshot, fulfilling that promise is your purpose. - Naveen Jain
ps..Understanding our symbiotic relationship with the microbiota is worth much more than the price of this book.
Plan on reading this one multiple times, it is outstanding!
Top reviews from other countries



You don't have to go where the buck is, you have to go where the buck is going to be.
This book shows how can someone accomplish such a radical journey.
This book is for all those who want to create massive change in this world while creating great wealth with abundance mindset!!!


Reviewed in India 🇮🇳 on June 11, 2019
You don't have to go where the buck is, you have to go where the buck is going to be.
This book shows how can someone accomplish such a radical journey.
This book is for all those who want to create massive change in this world while creating great wealth with abundance mindset!!!

