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Multimedia Learning 2nd Edition

4.2 out of 5 stars 17 customer reviews
ISBN-13: 978-0521735353
ISBN-10: 0521735351
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  • Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations (2nd Edition) (Graphic Design & Visual Communication Courses)
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Editorial Reviews

Review

"...The material is well structured and goes into succeeding levels of detail to describe what works and what doesn't. Cognitive aspects of how learning is delivered are thoroughly presented, using many charts and graphics to provide alternate means of viewing the text data. The text relies on extensive research performed by the author and other notable cognitive psychologists and instructional designers in the field. The book can serve as an excellent text for upper-level undergraduate and graduate courses in instructional design. It can also be used by professionals in the field, as a reference guide to what may be new cognitive research applied to the area of multimedia learning."
--Bernice Glenn, Reviews.com (Computing Reviews)

Book Description

Richard E. Mayer asks whether people learn more deeply when ideas are expressed in words and pictures rather than in words alone. He reviews 12 principles of instructional design that are based on experimental research studies and grounded in a theory of how people learn from words and pictures. The result is what Mayer calls the cognitive theory of multimedia learning.
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Product Details

  • Paperback: 320 pages
  • Publisher: Cambridge University Press; 2 edition (January 12, 2009)
  • Language: English
  • ISBN-10: 0521735351
  • ISBN-13: 978-0521735353
  • Product Dimensions: 6 x 0.7 x 9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #115,498 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

By D. Schubert on July 10, 2013
Format: Paperback Verified Purchase
I read this text during my masters degree. It's nice to see the title is still around and going strong, with subsequent authors piggy-backing on many of the principles he introduces in this text. I have relied on the principles espoused in this text when considering how to design interactive courseware. I still refer to this classic book now and then as a refresher.
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Format: Paperback Verified Purchase
Mayer discusses why his principles of design work by providing supporting research and even includes boundary conditions that may limit the success of a particular design principle. If it were me, I would probably have organized the chapters differently, but the information is good, regardless of the order. Definitely good for and Instructional Designer to reference.
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Format: Paperback Verified Purchase
A bit dry... it's all theory written by a cognitive psychologist. The principles Mayer discusses are largely common-sense if you think about it, but there are a few gems and it's nice to have things spelled out and synthesized for you. Definitely not that long of a read. It was assigned reading for an Instructional Multimedia class I am enrolled in. Would I read it for pleasure? Nah. Would I assign it for reading if I were a teacher? Sure! Don't expect your mind to be blown though.
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Format: Paperback
Mayer presents a cognitively guided, principled approach to multimedia presentations taking into account the most relevant research to date. Mayer is well-qualified as an accomplished researcher to write on this topic, and indeed, this is the seminal work on this topic.
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Format: Hardcover Verified Purchase
Mayer is the expert when it comes to multimedia and its relationship to learning. The first edition was fundamental in my studies on personalized narration in the online environment. Mayer presents information in a sensible, clear manner that is easy to follow and makes sense. I am excited to see a second edition and look forward to reading it cover to cover. I highly recommend anything by Richard Mayer--you will not be disappointed!
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Format: Kindle Edition Verified Purchase
At $18.94 for the kindle edition, this is a mighty expensive book. Since it was launched in in 2001, I was surprised to find only 7 short reviews available at Amazon.com. After start reading the book, I may have found and explanation for the small number of reviews: the book is horrible. Then, why is it so expensive? Well, this I can not explain.

I am trying to read the second chapter, but I am ready to give it up. The text is dry, tiresome, poor and repetitive. And cluttered too. Sentences are long; paragraphs are long, and the text is quite inelegant. Both on visually and syntactically. Since its central thesis revolves around multimedia and its principle in teaching and learning, I expected the principles it preaches about would be present. No, they are not. The book is ugly.

Also - at least in the first tens of pages - what we find are common-sense knowledge presented in a circumvolute way. And repeats, and repeats, and repeats.

If want to learn more about how to prepare multimedia material, perhaps some attention-grabbing presentation, keep searching. You will try your patience reading this book, and in the end, you will have learned very little. Not worthwhile.

Now I am not surprised anymore with the fact that the book only received 7 reviews in 13 years. It did not deserve more than that. What surprises me now it that it has got 2 five stars, 2 four stars and 2 three stars. Readers have been quite generous.

If I were you, I would not by or rent this book. What you already know -- whatever it is -- is more than you can find in this book
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Format: Paperback Verified Purchase
This was an easy to read and understand textbook for my required class. I wish the author had given more examples or done more studies that were not technological in nature such as how to understand a braking system so that it would be more adaptable for elementary education.
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Format: Kindle Edition Verified Purchase
The item arrived in a timely fashion, as ordered and it was perfect for our application:)

We truly love it...
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