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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It Paperback – October 14, 2004
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Michael Gerber's The E-Myth Revisited should be required listening for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend. --Sharon Griggins --This text refers to an out of print or unavailable edition of this title.
From Library Journal
Indicating that 40 percent of small businesses fail within their first year, Gerber, a small business expert, talks about how to be successful. In this revision of his 1986 book, he describes the "E-Myth," which basically states that a person with technical but few management skills can do well in business. Gerber describes developing a precise business system that produces consistent results because it has been tested and refined. He says that businesses thrive because of innovation, quantification, and orchestration. Visualize what is true success to you as a person, Gerber advises, and work from the ideal to the specific. While the author is a consumate salesman who reads his material in soothing tones, he offers too many abstract ideas and too few concrete plans. There is little useful content here. Not recommended.
Mark Guyer, Stark Cty. Dist. Lib., Canton, Ohio
Copyright 1995 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
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We use to own a small business consulting firm and my husband is currently working on a business plan. Today, he states that if we were still consulting, "he would require every applicant to read this book before we would speak to them."
He thinks that this is one of the best books he has ever read on starting a business and he has read numerous. He would work for them because he believes in what they are selling, "SUCCESS!"
Steven Monahan, author the One Thing 66 Day Workbook.
I thought that E Myth would be dry and full of statistics--what a pleasant surprise - E Myth is a very easy read. The (example) story told in E Myth could be applied to any small business, and - Oh, what an eye opener E Myth was for me! E Myth showed me clearly in every paragraph where I had gone wrong in my business, and the solutions offered by E Myth were not too hard to correct. Sometimes I had to think "out of the box", just like E Myth suggested, but the beauty of it was that it really worked. The E Myth is a great teaching tool for running a well-oiled business process. I recommend E Myth as an absolute "must read" to anyone planning to set up a new business. E Myth is also a remedy for any existing small business with operational, organizational and productions problems.
E Myth is going to be my "business bible" for as long as I have my business.
A very inciteful book that is made easy to read through the story of Sarah and her pie shop. Definitely recommended reading for anyone who is running an organization and feels caught up in that scary pace trying to do it all yourself.