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The NEW 3-Foot Rule: How Social, Digital & Mobile Media Has Impacted Direct Sales and Relationship Marketing Paperback – December 2, 2012

5.0 out of 5 stars 13 customer reviews

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Product Details

  • Paperback: 172 pages
  • Publisher: CreateSpace Independent Publishing Platform (December 2, 2012)
  • Language: English
  • ISBN-10: 1479292877
  • ISBN-13: 978-1479292875
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 11.2 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (13 customer reviews)
  • Amazon Best Sellers Rank: #3,694,648 in Books (See Top 100 in Books)

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By S Olney on May 14, 2013
The 3 foot rule is amazing as it helps in easy terms, to understand the complex relationships on social media and how to focus and concentrate on getting direct sales leads. With so many social networking sites, so many products and so many people demanding your attention it can be very easy to suffer from shiny new object syndrome and also difficult to sort out the wheat from the chaff! This book helps you do that and I thoroughly recommend you read it before you spend any money on generating leads - it's a real eye opener and will save you thousands as well as helping you actually get those all important leads that you need to propel your business forward.
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With the advent of work from home entrepeneurship, this book brings the benefit of market research and a sophisticated understanding of the impact of Social Media as it relates to working as an influence upon direct sales. Moreover, an emphasis is placed on the importance of the customer relationship is building a solid customer base.
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With Social media being the way to go in this modern age The New 3-Foot rule book helps to break down the many ways to use this technology to make an impact with Direct Sales and Relationship Marketing! Definitely a must read!
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Comprehensive overview of the correlation among social media, digital media, and mobile media and their impact on marketing, advertising, networking, and communication. Must read!
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No matter how things change - the sales process is "King" and this book is a 'must read' on how to use Social, Digital & Mobile Media to improve the sales and marketing process.
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I bought a kindle version and my wife made me buy her a hard copy (only hard copies count - you probably know someone like that) so I consider that to merit a 5 star.
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Interesting ideas in this book about selling through mobile media and social networks. A must read for those looking to sell via social networks.
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