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The Natural Laws of Selling Kindle Edition
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I'm not a professional salesman. While it can be argued that all of us sell something at some time, I haven't pursued selling as a career. So the fact that I, a non-salesperson, continue to sift through these pages and think "Wow!" and "This is great!" speaks volumes. This book makes me think and self-assess. It is affirming some of my instincts and challenging me to develop and project greater confidence in my own areas of expertise. It articulates some very commonsense principles that can free us up to simply be ourselves at our best. Foremost is this: Relationships are forged on trust, and trust rests on an attitude of serving others.
Dan projects not only a stance of success but also of delight in life and genuine care about other people. Transfer that to salesmanship and it's easy to see why he's risen to the top of his field: he has transcended gimmicks and gone for the heart. That's not to say he doesn't respect proven techniques or new approaches; rather, it's to say that he points to underlying principles--to natural laws--that should inform and energize all approaches. And while some of this is specific to sales, so much of it applies to life in general, and it is delivered with such clarity and winsome honesty, that it is inviting me to consider how I might develop my own rudimentary abilities in selling the things I have to offer.
Bravissimo, Dan! This book is a gift not just to the sales community but also to readers at large who want to strengthen their communication skills, their relationships, and their outlooks on life.
When it comes to selling and life in general, there are a few sets of absolutes you have to accept –and apply in order to succeed. The first and foremost of those laws is something many of us has already heard; you are not in the business of selling, you are in the people business. But what does that really mean? Jacob’s breaks it down for you, stripping away the flowery language and workshop feel; getting down to the heart of the matter with straightforward terms and real life applications. There is no psychobabble in these pages, instead you will find the bases and basics of selling – the Laws that don’t change, and the ways you can start implementing them TODAY.
Whether you are a business owner looking to revitalize your sales force or a sales person yourself, this guide is a must read. In truth, it should be a ‘must read’ for everyone, because we are all selling something, from items to ideas, thoughts to presence, we are ALL in the business of people.
Mr. Jacobs really nails it in this book. It undercuts all the gimmicks and helps the salesperson bring out what they naturally possess and connect with the prospect. I found his advice immediately applicable to my business and got immediate results. He really does lay out the natural laws of selling and focuses the salesperson on what will actually get results. What I like most is that it strengthened what I naturally do well as a salesperson and allows me to be myself. This comes through to the prospect and makes them want to do business with me.
I was the top salesperson at our company last month and was asked what I was doing differently. I mentioned a few of the concepts in the book and several of the other salespeople had downloaded the book before the meeting was over. It has been a regular topic of conversation in our sales meetings ever since then and many of our most successful sales people start their day reading or re-reading a chapter of the book.
The company had it's highest sales week recently and the boss is happy. This book definitely helped us achieve that. Highly recommended.
Most recent customer reviews
I was able to take away so much from it and affirm things that I was doing right, wrong and just plain didn't...Read more