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The Neatest Little Guide to Stock Market Investing: Fifth Edition Paperback – December 24, 2012
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"Jason Kelly captured my investment methods well, and better than most who have tried to describe what I do."—Bill Miller, Former Chairman & Chief Investment Officer, Legg Mason Capital
“Many investors want to know how and where to get started in investing and also improve their results. Jason Kelly does a terrific job of providing a plethora of resources, approaches, and ideas that will help any investor no matter their level of experience or aptitude.”—Charles E. Kirk, The Kirk Report
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This book begins by spending time making sure the reader understands all of the terms that the author will use throughout the rest of the book. After that he begins to enlighten the reader about general information on the stock market and then starts going in depth more about how the stock market works and how many people have made a fortune through the stock market and how they have also lost a fortune on the stock market. He finishes the book my giving the reader a step by step guide to evaluating any company on the stock market, a key skill to learn when investing with a company.
I couldn't put this book down. I was a beginner, not really knowing anything about the stock market when I first decided to read this book, but I quickly became obsessed. I was craving for more and more information on not only how the stock market works, but how to make money using the stock market. This is a very easy read, the words and terms can be challenging, but the book is setup in such a way that the author gradually introduces you to information that you will need to understand for the next chapter.
I highly recommend this book for anyone who has any interest in the stock market, or making money in the stock market. The authors ability to prepare the reader for each sequential chapter, by introducing a topic, and then diving deeper in the next chapter makes a daunting topic like the stock market very manageable. If you have any interest in the stock market and are a beginner, then this book is for you!
The best part of this book is in the second chapter where the author explains the styles of some of the best investors of all time in a very straight forward manner.
Overall that second chapter alone is worth the money in my opinion.
That said, this book is not designed for swing traders or day traders. While Jason Kelly claims to espouse both value and growth approaches to investing, I'd say that the balance is 80% in favor of value (identifying good companies with long-term profitability). He explains the fundamentals of technical analysis, but his primary purpose is not to teach how to speculate or predict trends using Bollinger bands or stochastic curves. His point seems to be that an investor should use graphs and technical criteria as just one of her tools to know when to buy, how to limit the downside potential of leveraged investments.
Their isn't much self-promotion. The writing is so clear that it takes the author's personal philosophies out of the equation and focuses instead on the more broadly applicable teaching points (bullet-pointed, even, after each section). If identifying value is not a strategy that appeals to you, you won't like this book. The book is basically a love letter to Warren Buffett and has very little of Kelly jumping off the pages, other than when we mentions his own free newsletter and website in a list of a dozen or so other newsletters and websites. (By the way this list included Kelly's reviews of many stock screener tools, good financial magazines, and the most useful stock newsletters. I used it to build my internet favorites folder, which I look at everyday.)
This book provides a comprehensive treatment of fundamental investing concepts and strategies. You can turn to other, more detailed texts if you want to learn how to trade like a trader, not like an investor.