The No.1 Best Seller: A Unique Insight into the Mind, Strategy and Processes of a Top Salesman Paperback – September 29, 2016
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- Item Weight : 13.4 ounces
- Paperback : 238 pages
- ISBN-10 : 0995517509
- ISBN-13 : 978-0995517509
- Product Dimensions : 5.5 x 0.54 x 8.5 inches
- Publisher : Lee Bartlett (September 29, 2016)
- Language: : English
- Customer Reviews:
Top reviews from the United States
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Lee had me hooked in the opening chapter which described how he discovered early on that his personal sales ability would "not be enough" for him to hit his sales goals consistently - he needed to choose to work for companies that had great products, great customer success, great support, a leadership team with skill and vision and an actual budget to invest in its people. Wow! This is so true. Over my career I have seen far too many good sales professionals stay with a company that a bad boss, bad products, poor customer service, poor product quality or huge backlogs that cost them credibility and earnings. Not Lee, he knew when it was time to move on.
Lee has managed his career and not let someone else dictate the what, why and how. He has outlined a road map that will work for anyone that wants to be a top producer. In later chapters Lee describes how to handle office politics, your emotional responses, win multi-million-dollar deals, get contracts signed and why work ethic is so important.
Read this book and join his elite level but only if you’re willing to listen, learn and put into practice his words of wisdom.
Experienced top sellers will recognize many these dynamics as the pitfalls you would never have dreamed you would need to look out for in a selling career. And I'll bet new sales professionals will be surprised at what tops sales pros focus on to be successful.
This book is aimed at sales professionals that want to be #1 - period. I applaud that. As a seasoned top-performing professional I found this read to be a hard-hitting refresher of what really matters to be the best along with new advice I have seen nowhere else. Both new and experienced sales professionals that want to be the best will thoroughly enjoy this book and I highly recommend it. 5 stars.
If you are looking for a book about the complex sale, and you want to understand the mindset of those at the top of the game, then I can highly recommend this book.
Lee tells some great stories throughout the book and I'm not going to spill any of his candy here, but I greatly enjoyed his chapter "Good Managers, Bad Managers" which could have been written by many of us in sales. And here's a tip, if you read that chapter and can't identify at least one Confidence Trickster in your office...guess what? It's you! And if you're new to sales, this book should be your first purchase - before pencils, paper - even business attire. For newbies, the glossary at the back is invaluable.
Top reviews from other countries
I've been a user of Amazon for over 10 years and this is going to be one of those rare occasions that I actually leave a review.
The author covers it all. I am in sales and can say if you feel that you put in more of an effort into not only work but life regardless of your role ...you need to read this book.
I have to say, having worked in sales for a number of years I often come across various articles or books or theories on how best to approach all types of situations on this theory or that theory. This is straight to the point and covers all the company scenarios we all know all too well.
Lee represents all those sales people who don't need to be spoon fed or have their hand held by management. The ones who truly know deep down know they're winners and live building sincere relationships with their clients. Those that will never settle second best...no matter who says they're not good enough or suitable for a particular role I.e. Recruitment consultants etc...
Those who have always had a vision and the fundamental drive in them play to call a spade a spade and never cut corners.
There is do much in the book I can relate to which is why you'll often see me smiling when reading it.
We talk about closers and company politics but ultimately the mother of all words is yep...money. You're damn right greed is good... why else would you be doing it? To feed your boss?
Go hard or go home. Lee encourages top performers to know their worth and to basically not settle for companies that don't support such individuals.
Hungover from work drinks the day before? You're damn right Iam still working at 100% velocity ...its in out blood.
Top performers...this one's yours.
Courtesy of one of our own Mr Lee Bartlett.
We salute you. Loved it
My biggest takeaways:
*) “Top salespeople’s standards are based on perfection in EVERY aspect of our sales approach. Without exception, I visualise every aspect of client contact from THEIR perspective.”
*) “My definition of success is how much money hits my bank account.” This is a big reframe in terms of personal success - most other people would hide behind metrics such as how much you contributed to the bottom line of your employer. No. It's about YOUR bank account.
*) This also helps with “minimising my emotional response to the many non-revenue generating distractions”
*) The cure to sales call reluctance is volume
*) Be able to pitch your product in any scenario, be it a 10 second pitch to a 20 minute presentation.
*) Learn enough about the product to not need a product specialist in the room. They might say something counterproductive to the sales process. Being alone portrays a position of control and competence.
*) People buy people, as long as the products are comparable.
And so much more. A really worthwhile read.
Only slight niggle is that formatting could be better with the key takeaways better highlighted. You simply have to pay attention because some of the gems are hiding inside a paragraph. Good exercise for your mind, though :-)