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The No.1 Best Seller: A Unique Insight into the Mind, Strategy and Processes of a Top Salesman Paperback – September 29, 2016
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Experienced top sellers will recognize many these dynamics as the pitfalls you would never have dreamed you would need to look out for in a selling career. And I'll bet new sales professionals will be surprised at what tops sales pros focus on to be successful.
This book is aimed at sales professionals that want to be #1 - period. I applaud that. As a seasoned top-performing professional I found this read to be a hard-hitting refresher of what really matters to be the best along with new advice I have seen nowhere else. Both new and experienced sales professionals that want to be the best will thoroughly enjoy this book and I highly recommend it. 5 stars.
This book - is truly inspiring because it taps into areas that no one else is talking about (let alone writing about) - areas like 'invisible revenue' (as a top sales woman this is my bread & butter).
There is maximizing revenue (the contracts & funds expected to be secured & brought in) vs. invisible revenue - where you as a top sales leader identify pockets and areas of rev no one else is spotting. Truly - tactics and strategies are meaningless if the one giving the advice hasn't done it.
And there are moments like this - that remind us, that in business nothing is personal because it is business. Page 155 - 'The ability to control your emotional responses so they don't clash with those of your prospects, and therefore make rational business decisions based on what is best for yourself and the company is a basic and fundamental behavior of a top salesperson. Most sales people lack the self-awareness to recognize when this is happening and it often leads to lost business or doing bad deals.'
His techniques are not only valid in sales but in business dealings in general, which should make the book an interesting read for a variety of readers. Not to mention that Lee’s detailed and frank descriptions of good and bad management in his past makes the book a 'must read' for managers that wish to increase employee performance.
Lee uses personal stories and anecdotes to show how through strategy, process, and by following The Basics, you can reach this much sought after position.
Becoming a No1 Best Seller starts from choosing what and when to sell, based on your own profile and preference, and Lee shows exactly how to do so.
I highly recommend this book, as it has invaluable advice both for the novice salesperson, just starting out in this field, but also for the experienced professional who wants to get an edge by managing their and their prospect's psychology.
For each stage of the sales process, Mr. Bartlett examines what made him successful and how that success can be replicated. He attributes that success to a variety of advice received and heeded, relationships developed, and habits he created for himself. Importantly, each driver of success is shared with an analysis of why it contributes to providing value to a potential client, backed up by somebody who has lived that very advice.
Most recent customer reviews
Oh, yes, of course they say they want to – they even believe they do.Read more