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E: A Novel Paperback – October 1, 2000
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From Publishers Weekly
Lightbulb jokes, office snafus and scatological humor are ostensibly the stuff of comedy in this debut epistolary novel constituted solely of e-mails. It's the dawn of the new millennium and the London advertising firm of Miller Shanks is about to embark on two weeks of intensive effort with the goal of winning the most impressive jewel in the industry's crown: the $84 billion Coca-Cola account. Meanwhile, a team has been dispatched to Mauritius for a location shoot, where they run afoul of Ivana Trump, and a technological glitch has been rerouting all of the CEO's communications to the Helsinki office, so the Finns have cheerfully blundered their way into the Coke campaign with an ABBA-esque pitch. The one-dimensional characters are predictable typesDthe prima donna creative director, the touchy-feely copywriter, the many sycophants and backstabbersDwith not a real protagonist in sight to hang the reader's sympathies on. The plot is thin, the internecine conflicts will likely intrigue only those with a particular interest in advertising, the constant paranoid jockeying for power is tiresome and the clich d office sexual shenanigans lose their juice when played out in the noncorporeal land of cyberspace. In an age of swiftly advancing technology, this material already seems dated with its Y2K references. In theory, a novel composed solely of digital correspondence should provide voyeuristic, warp-speed fun. In practice, this one is like reading endless pages of other people's junk mail. (Oct.)
Copyright 2000 Reed Business Information, Inc.
About the Author
MATT BEAUMONT is a creative director at an ad agency in London, and is the author of e and five other books.
Top customer reviews
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cc: Matt Beaumont (matt_beaumont@___.com)
(I was going to put a Twitter Symbol "mail” on the very top, not a “?”, but it won’t let me. You CAN put the symbol “mail” on Twitter, Facebook, Instagram and basically anything else, so WHY can’t you put a symbol “mail” on THIS form? I don’t no.)
I was going to write something like,
"A fast-paced, wickedly funny tale of office back-stabbing and corporate intrigue that unfolds in a succession of escalating e-mails …”
… but someone else wrote that. Shoot.
Anyway, great book.
- Maureen Twomey
A must read for anybody working in an ad agency, part of a bigger global network.
The plots (and sub-plots) are laid out entirely through the e-mail sent internally within the ranks of the London office of Miller Shanks, an advertising firm... There are characters you can love, hate, abhor, and sympathize with, and the book is filled with office/workplace back-stabbing, jealousy, and name-calling -- I laughed and laughed and laughed...
A good book to read while laying by the pool and/or relaxing, as you don't have to do much thinking to get through it quite quickly and easily...
Since then I've given it to at least twenty people in all kinds of careers and they universally loved it and gave it to all their friends. A woman who runs a prominent museum store, a couple of people at my ad agency, a CEO, a President of a cement company, my father, my sisters, a man who owned a prominent research company, his brilliant wife, my husband, an office assistant, a book agent, etc., etc. They all had the same reaction I don't know why this isn't the #1 Amazon best seller. I wold say that the chain I started sold at least 100 books. So buy it everyone, so you can love it too