- Hardcover: 256 pages
- Publisher: AMACOM; First edition (November 17, 2010)
- Language: English
- ISBN-10: 0814416977
- ISBN-13: 978-0814416976
- Product Dimensions: 6.3 x 1 x 9.2 inches
- Shipping Weight: 1 pounds (View shipping rates and policies)
- Average Customer Review: 25 customer reviews
- Amazon Best Sellers Rank: #677,891 in Books (See Top 100 in Books)
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Now, Build a Great Business!: 7 Ways to Maximize Your Profits in Any Market Hardcover – November 17, 2010
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From Publishers Weekly
Thompson (Success Built to Last) and Tracy (No Excuses!) offer easy, tried-and-true ways to think about and plan organizational growth, especially in tough economic times. In seven steps (with a chapter devoted to each), the authors identify sustainable strategies for attracting customers and recruiting better leaders. They share seven simple questions that leaders ask themselves and provide helpful checklist exercises on a variety of key topics including creating a great business plan, designing an effective marketing plan, and creating a good customer experience. In addition, they explore how to perfect the sales process, and their chapter on recruiting and motivating employees offers valuable advice on a tired subject--utilize the "SWAN formula" (hire candidates who are Smart, Work hard, are Ambitious, and are Nice, positive people); establish expectations; and manage by objectives. While much of what's covered is simple and straightforward, readers will find the practical aspects and clear organization of this book particularly useful. (Nov.) (c)
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“Thompson and Tracy offer easy, tried-and-true ways to think about and plan organizational growth, especially in tough economic times...valuable advice…” --Publishers Weekly
"..wealth of business and success savvy is presented concisely and with motivation to spare…perfect resource for helping you." --New Age Retailer
“…everything necessary to not only build a successful business but also to build a successful division of a company…” --Solve Anything with Dr Mark/ Tribune Media Services
"…takes much of the negative connotation out of the word 'salesperson,' and he brings integrity, pride, and a results-based system to selling.” --Professional Photographer magazine
25 customer reviews
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Think of it like a strategic planning strategy by two of the best in the business -- if I were still a management consultant, I'd have my executive teams read this book, then Rate themselves on implementation for all the various concepts covered. Developing a more competitive, intensely customer-focused business is everyone's objective; this book does an excellent job of "painting the picture" of what's needed, to build a great business.
Going beyond the basics, the systems integration focus and targeted strategies that Brian and Mark provide makes for a uniquely valuable book, and I recommend it highly. It's a great checklist for self-evaluation, and provides a well-reasoned approach that businesses can model, for improved outcomes and results. Thanks!
You'll find powerful business ideas in: "Now... Build A Great Business!" by Brian Tracy and Mark Thompson. Both are outstanding business leaders. Their ideas are absolutely useful, giving you the right answers for streamlined, better success. Question: Is it important to you to ignite better business growth for faster profits?
This book overflows with brilliant suggestions for working smarter and more effectively. For example, did you know that 90% of your company's lasting success will be how well you serve customer's with excellence? I liked that the book gives you the "SWAN Formula" in Chapter 3, for clear answers on hiring the best employees for excellent customer service. We can all use better customer service.
With top notch ideas going straight to the heart for guiding you to success, the book is information rich. Its the right book, at the right time. I like that the book was written for our current, tough economic climate right now.
With flying colors Tracy and Thompson make a confident delivery of the 7 keys to business greatness. They give you an exciting road map for guidance, showing you how to improve and grow your business now. I discovered what to do, how to do it and what to watch, to confirm my business progress is going as planned.
The book: "Now... Build A Great Business!" is Class-A. You'll value its vibrant power as it reveals golden answers for business growth. I rate the book 4 Gold Stars for its top grade, core-business information. The book is superb, giving you far better answers than you expect. Buy it, because you'll get the help you need now. To your success: Good Luck! -Mark LaMoure
Steve Rodgers President/Owner large residential real estate company San Diego