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ONO, Options Not Obligations: Enrich Your Personal Life by Rethinking Your Financial Life Paperback – Bargain Price, April 1, 2009

4.7 out of 5 stars 13 customer reviews

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Editorial Reviews

Review

I moved out of the city to enjoy the outdoors and my family but I have not really taken the time to do that because I have been so busy with my business. ONO has helped to remind me of the things in life that I have been overlooking. In turn, I have reevaluated both my business and personal goals in life. --Beau Value, Owner/CEO, Everest Construction

Review

I only wish I had read Marc's book 35 years ago. This book is not your typical self-help book. ONO helps you understand how applying a little discipline to your life can drastically change your lifestyle and your career to give yourself the inner peace that ONO offers. I'm buying fifty copies to give to my friends and family members.
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Product Details

  • Paperback: 192 pages
  • Publisher: Morgan James Publishing (April 1, 2009)
  • Language: English
  • ISBN-10: 1600376010
  • ASIN: B0058M9A6K
  • Product Dimensions: 6 x 0.5 x 9.1 inches
  • Shipping Weight: 12 ounces
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (13 customer reviews)
  • Amazon Best Sellers Rank: #2,752,891 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
I am a big fan of business books which cut out the idealistic talk. In ONO there is no "if you can dream of making millions you will" I was amazed to find a business book which spent as much time talking about family life as it did making money. I was delighted to find a book which supports my "family comes first" mentality. ONO talks about work ethic, trust, listening, building relationships & "wants vs. needs" and these are things I can relate to. ONO is an easy read, down to earth book.

If you want to be a millionaire tommorow, then this isn't the right book for you. ONO is about "teaching you how to be a 1 thousandaire then a ten thousandaire...." and more important doing this while living a fulfilled life.
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Format: Paperback
Whether you are an aspiring/successful entrepreneur or a desk jockey, Marc Warnke's book ONO is a must read. It shares ideas on "how to think" rather than "how to do" which I found very refreshing. If you're thinking of starting a business or venturing into a new career, while at the same time keeping your family first, read ONO.
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Format: Paperback
When I first heard of Family First Entrepreneurs and Options not Obligations, I was excited at the prospect. I started my first business at age 8, and have been self-sufficient as an entrepreneur for the past 2 years. With five children, putting family first is a way of life.

However, I was disappointed after having read Warnke's book. It is down to earth. It addresses a mistaken worldview that working for someone else and earning a living is enough, or worse, a way to wealth. But so do a whole host of other books, ones Warnke even cites, such as the 4-Hour Workweek. The novel approach, if any, is the focus on the newfound freedom of time and wealth should be your family.

In a nutshell: Manage your time, be frugal, save money, invest in yourself, become wealthy and spend more time with your family.

My disappointment stems from the expectation of a book that would address the worker as a whole. Being a father, mother, or spouse is more than being a provider. Wealth need not be the goal to accomplishing a fulfillment of one's family role, although an entrepreneurial approach lends itself to such a goal better than working for someone else.

For example, Meg Cadoux Hirshberg of Stonyfield Farms Yogurt has developed a reputation (and a column for Inc. Magazine) on entrepreneurial and family life that is distinct from the growing number of entrepreneurial inspirational books on the market for its focus on dealing with issues unique to our situations.
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Format: Paperback Verified Purchase
Blank to Book: From Idea to Amazon in 150 days!
Don't Miss Your Boat: Living Your Life with Purpose in the Real World,Your Exceptional Life Begins Now,
The 4-Hour work Week: Escape 9-5, Live Anywhere, and Join the New Rich

This book reminds us what is truly important. Spending time with the people you really love and care about means sacrificing a little on the financial side to gain a tremendous lifestyle of time and freedom. I think this book will become the new Four Hour Work Week.
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Format: Paperback Verified Purchase
I really had high hopes for this book - the concept is amazing and there is a lot of great information provided, however, Marc's key point is to build wealth to the point where you no longer have to work 50 hours a week, he calls it "your ONO account". Marc reveals that he did this by "betting it all" on building a large executive resort home and as he put it "hitting it out of the park to the point where he could retire". I think for most people "building your ONO account" to the point where you dont have to work anymore is a lifelong task, not a single event, short of the lottery or "hitting one out of the park". I think the book is worth reading, maybe two or three times, but take it with a grain of salt - this is what we all strive for, but the point of no longer having to work to support our families and lifestyle is probably pretty far out on the horizon. That isnt to say that I felt that Marc advocated delaying our efforts to begin implementing these values, rather, there are lots of things we can do to start living on purpose. But a "fully funded ONO account" is probably pretty far out on the horizon. To hit it we just need to keep the nose up, the wings level and point her in the right direction!
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Format: Paperback
This is one of the most inspirational books I have ever read. It reminds you that it is possible to go out and make money without losing youself in the process. Marc is the real thing. Someone that has gone out there and bootstrapped it, and still manages to have a rewarding and fun family life. This book will teach how to avoid the company meat grinder and make a living without giving up your life. Read this book, it will make you a richer person, financially and as a person.
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Format: Paperback
If there ever was a need to read a book twice it is ONO. Marc drives home the basic financial fundamentals that we all have forgotten. No book has ever inspired me so much to get back to a healthy financial state where I have Options Not Obligations. This is a must read for all, for I truly believe financial freedom is available to all of us, therefore allowing us to focus on the more important things in life - Family.
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