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Official Adobe Electronic Publishing Guide

5.0 5.0 out of 5 stars 1 rating

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Editorial Reviews

Amazon.com Review

Business professionals who need to familiarize themselves with digital publishing can turn to this book for insight on commonly used methods and technical considerations. The book focuses on using HTML and PDF (portable document format), together or separately, for delivery over the Web or an intranet, and on CD-ROM. The writers are from Adobe Systems, which creates such high-profile software programs as PageMaker, the desktop-publishing tool, and Photoshop, the image editor.

The authors start off by defining electronic publishing and then explaining the process of creating an electronic publication. They also deconstruct such elements of electronic publishing as image editing, illustration, multimedia, text, page layout, and Web and PDF authoring. As they get into the real process of creating documents, they explain how to prepare text and graphics, work with color, add interactivity, and convert print to electronic publications. They also explain how to manage and distribute publications, from optimizing, testing, and maintaining files to publishing on the Web, on a network, and on CD-ROM. There's also a chapter on optimizing Web graphics and a glossary.

This is an attractive full-color book with a simple approach, ideal for managers who need to plan publishing strategies and see to their completion, but who don't necessarily need to tackle the nitty-gritty tasks usually left to designers and technical experts. --Kathleen Caster

From the Back Cover

Table of Contents: Introduction to Electronic Publishing, Making Publications Interactive, Making Production Decisions, Converting Documents to PDF, Reviewing and Modifying PDF Publications, Distributing and Indexing PDF Documents, Customizing Adobe Acrobat. This book serves as a guide to electronic publishing on the World Wide Web or CD-ROM. It covers the avenues open to electronic publishers, such as PDF, CD-ROM, and HTML. More and more people are turning to electronic solutions to deliver their message. Official Adobe Electronic Publishing Guide serves the need for clear information on transporting, manipulating, and distributing images and documents electronically, and transforming documents into more compact and searchable forms. It also deals with issues of incorporating traditional publishing principles of writing, design, and production into the context of these new media formats.

Product details

  • Publisher ‏ : ‎ Adobe Pr (January 1, 1999)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 215 pages
  • ISBN-10 ‏ : ‎ 1568304692
  • ISBN-13 ‏ : ‎ 978-1568304694
  • Item Weight ‏ : ‎ 1.32 pounds
  • Dimensions ‏ : ‎ 7.5 x 0.5 x 9.25 inches
  • Customer Reviews:
    5.0 5.0 out of 5 stars 1 rating

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