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One Call Closing: The Ultimate Guide To Closing Any Sale In Just One Sales Call Paperback – December 3, 2013
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From the Author
If you have already read the book description, you're at that point now where you are thinking "Should I get this book?". Well, I'm going to let you in on a secret...
In my 40 years of selling and sales management, studying and testing sales techniques and selling strategies, I'm discovered something....
Your income as a salesperson doesn't grow steadily over the years. It grows in leaps and bounds. It takes a jump and then plateaus. What causes these leaps? A new sales strategy, a tested closing technique you learned from a sales manager, a new prospecting approach that excites you.....
This book can give you that next leap up.
In my career, I've been fortunate enough to meet top salespeople in dozens of different industries. The vast majority of what I have learned about selling, I've learned from top salespeople in industries other than my own. Once you understand why a sales technique works, you can apply it to any type of selling.
So if you are asking, "Will the selling and closing methods I learn in this book work in my business?".... the answer is Yes.
If you decide to read my book, I can promise you this; Everything you read is true. Every sales strategy and closing technique is tested and works.
You're getting my best stuff, for the price of a sandwich.
I hope you like it.
About the Author
Claude Whitacre has been selling for nearly 40 years. He has broken company sales records, been a speaker at industry conventions and trade shows, and still makes sales to test ideas and teach what works. He is regularly asked to speak for business owner groups on advertising and selling. Claude speaks to groups of business owners and salespeople... and nobody else.
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Top customer reviews
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While this book is called One Call Closing it goes way beyond the closing. In simple terms Claude explains how to set yourself up from step one for a one call close. He gives you real world examples of what works (for himself and others) and what doesn't (which often is what sales trainers teach).
This is one of the best sales books I have ever read. Claude is one of those guys who belongs on the book shelf of any serious sales professional.
A major part of what I do is teach people how to make prospecting calls comfortably and effectively. So we're well into my territory here. Let me share with you: this is a book I will be recommending to all of my clients! Claude lays out a straightforward phone sales process in an easy-to-read way. He covers all the steps and most importantly gets YOU feeling like "Yes, I can do this, too!"
This is a full text with lots of tips and "from actual events" experiences. You'll have a fun time reading the stories, and also be ready to tackle one-call sales with new vigor!
Those are excerpts from just the first chapter, and there are lots more. Three dollars. I hope this guy sells a million copies of these. Just not in MY territory, is all.
I've been a salesman myself for years and I've read dozens and dozens of books on sales and this book is easily one of the very, very best I've ever read - maybe even the best. It's simply a terrific book!
One thing in particular that I like about Claude Whitacre's method is his advice on what to do after you've made an appointment with the prospect but before you actually meet. This is really a genius way of warmning up the prospect so that he'll actually buy your product or service and become a customer.
I also value very much Whitacre's emphasis on being honest and maintaining a high ethic when talking with the prospect. Whitacre says that he has several times in his career adviced a prospect not to buy the product he sells because it wasn't a good fit for them.
The only thing I miss in this book is the author's advice on how to prospect. As I said above, the book primarily focus on what's going on after you've gotten an appointment. And Claude Whitacre does a terrific job showing his readers what to do then. If he would also share his prospecting methods the picture will be complete. And I actually read a rumour on a forum that Claude Whitacre plans to write another book on prospecting. I really look forward to that book.
I really, really like this wonderful book on sales and strongly endorse it. In fact I like it so much that, after I bought this book, I purchased Claude Whitacre's other Kindle books too.