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Open Data Now: The Secret to Hot Startups, Smart Investing, Savvy Marketing, and Fast Innovation 1st Edition, Kindle Edition
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Get unprecedented access to thousands of databases. It's called Open Data, and it's revolutionizing business.
The business leader’s guide to using Open Data to analyze patterns and trends, manage risk, solve problems—and seize the competitive edge
Two major trends—the exponential growth of digital data and an emerging culture of disclosure and transparency—have converged to create a world where voluminous information about businesses, government, and the population is becoming visible, accessible, and usable. It’s called Open Data, and this book helps leaders harness its power to market and grow their companies.
Open Data Now gives you the knowledge and tools to take advantage of this phenomenon in its early stages—and beat the competition to leveraging its many benefits.
Joel Gurin is an expert on making complex data sets useful in solving consumer problems, analyzing corporate information, and addressing social issues. He has collaborated with leaders in data, technology, and policy in the U.S. and UK governments, including officials in the White House and 10 Downing Street and at more than 20 U.S. federal agencies.
- ISBN-13978-0071829779
- Edition1st
- PublisherMcGraw Hill
- Publication dateJanuary 10, 2014
- LanguageEnglish
- File size2209 KB
Editorial Reviews
From the Publisher
From 2011 to 2012 Joel Gurin served as chair of the White House Task Force on Smart Disclosure, using Open Data to help consumers make informed choices on healthcare, financial services, education, and energy. An awardwinning science journalist, he is currently senior advisor at the GovLab at New York University. Gurin is the former editorial director and executive vice president of Consumer Reports and the former chief of the consumer bureau of the Federal Communications Commission.
--This text refers to the hardcover edition.About the Author
From 2011 to 2012 Joel Gurin served as chair of the White House Task Force on Smart Disclosure, using Open Data to help consumers make informed choices on healthcare, financial services, education, and energy. An awardwinning science journalist, he is currently senior advisor at the GovLab at New York University. Gurin is the former editorial director and executive vice president of Consumer Reports and the former chief of the consumer bureau of the Federal Communications Commission.
--This text refers to the hardcover edition.Product details
- ASIN : B00HUTE4C4
- Publisher : McGraw Hill; 1st edition (January 10, 2014)
- Publication date : January 10, 2014
- Language : English
- File size : 2209 KB
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 353 pages
- Customer Reviews:
About the author

I came to Open Data, the subject of my book and my current work, with a background in government, nonprofits, journalism, and consumer issues. I think of Open Data as accessible public data that people, companies, and organizations can use to launch new ventures, analyze patterns and trends, make data-driven decisions, and solve complex problems. Open Data can come from sources as diverse as federal agencies and Twitter, and can be used to build billion-dollar companies, accelerate scientific innovation, or help citizens shape city budgets, among many other uses.
I've explored this new territory in my book, Open Data Now, and cover it on my website, OpenDataNow.com. Open Data is a fast-moving phenomenon that has as much potential for social and business benefits as anything I've seen in my career. As senior advisor at the GovLab at NYU, I'm working with my colleagues to explore how Open Data, among other approaches, can make government more effective and improve people's lives.
My career began with an undergrad degree in biochemistry, which led to years of enjoyable work as a science and medical journalist, which led, in turn, to an offer to join Consumer Reports. I spent over a decade at Consumer Reports as editorial director and as executive VP. I became committed to the idea that usable, relevant data and information - whether it's about cars, health care, or economic trends - can help both consumers and businesses and improve society in the process.
After I left Consumer Reports I became chief of the Consumer and Governmental Affairs Bureau at the Federal Communications Commission. Beginning with a deceptively simple question - how could we help consumers choose the best cell-phone plans? - my colleagues and I began a quest to figure out how data of all kinds can help people make important choices in finance, health, education, and other areas. I was invited to become chair of the White House Task Force on Smart Disclosure, the term we used for giving consumers useful data for decision-making; our report was published in mid-2013.
That work, in turn, led to the work I'm doing today and to my book, Open Data Now. I'm happy to be able to document the Open Data revolution and be part of it at the same time.
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Joel Gurin's book takes this to the next step, showing how accessible government data has already transformed the world and the everyday lives of millions of people through services like GPS devices, improved weather services, or mobile phone applications to tell you when the next bus will arrive. He also shows how firms like Amazon and Orbitz have added functions to help people sort out options and help make choices (based on price, quality ratings, time, etc.) Coupling data and new methods to sort through the data can help consumers save time and money.
Written in a lively style and full of examples from numerous companies and his own experience in the federal government, Joel Gurin shows both the opportunities and challenges that await us as we embark into a newer stage of the information age, where more data will be available, but we will also need more help in using that data. In these days of concerns about Edward Snowden and NSA, he also confronts some of the necessary issues regarding privacy and confidentiality of data.
Open Data Now is not a tech-y book that will tell you how to write better data mining programs, but is a book to help inform public and private decision-makers about how we can prepare for this new world.
Perhaps one of the paradoxes of the book is that Gurin, who has solid credentials as a consumer advocate, has largely written a book about business opportunities, as the subtitle of the book indicates. An implicit lesson of the book is that smart use of information can benefit businesses and consumers alike.
It provides practical examples that bring to life economic theories: disclosure of unbiased information improves market performance; companies exploit consumer confusion; transparent price comparisons benefit consumers; and consumer complaints can be a powerful force to improve markets.
Open Data Now is a must-read for those interested in being part of the information revolution that will continue to improve how we make decisions and conduct our lives, whether it be to access information about health care treatment options, store our personal health records, communicate with people we know and people across the world, conduct personal finance transactions, and many other areas.
More change is coming … thanks to the efforts by Joel Gurin and others both in and out of the government to accelerate the availability of data and to develop creative new tools to access it.. Gurin’s book helps us understand what is going on before our eyes in a new open information era that encourages transparency and data mining for the benefit of humankind.