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The debut from this British singer/songwriter and actress is a star-studded affair, featuring songs produced by Drake, will. I. am, and The-Dream, plus guest spots from Tinie Tempah, J. Cole and her hit collaboration with DJ Fresh "Hot Right Now".
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Top Customer Reviews
The perception was (and still is by some) that Rita was being groomed to take Rihanna's spot and given how messy Rita's introduction to the US audience has been, I'm not sure that she can recover enough to make any kind of impact on the audience here which is a shame because she can sing and seems to have a bubbly personality that would otherwise pique people's attention enough to give her music a chance. I also hope that she can get new a&r and/or management because I don't believe that those involved with building brand Rih will actively help build brand Rita.
I think this album was pretty much thrown together in an effort to just get it out there and see whether it and she would "stick" with the audience. I heard some of the tracks that were released overseas but none seemed to gain traction here so I bought the cd from a UK seller for fear that it wouldn't be released at all. As debut albums go, it's very "ok-ish" - it showcases her voice and some of the songs are catchy but I don't have any idea of what type of artist she intends to be nor is there a real standout song that new listeners can pinpoint as a "Rita Ora track".
The songs I really like are: ROC THE LIFE; R.I.P.; HOW WE DO (a little too long but I still like it); LOVE & WAR f/ J. Cole (midtempo track); HELLO, HI, GOODBYE (shows off her voice); HOT RIGHT NOW (she's featured on a DJ Fresh track); UNEASY (Fergie-esque) & BEEN LYING.
The only 2 songs I dislike are: FACEMELT & FALL IN LOVE f/ Will.I.Am(an auto-tuned mess).
I hope that she gets touring experience and develops a stronger sense of her self in the crazy music business so that she can stand up for herself with regard to her image, styling and music because if she continues to let others run her as they are now, she won't get a chance to record a 2nd album.