- Paperback: 170 pages
- Publisher: Nash Pub; 2002 ed edition (June 1, 2002)
- Language: English
- ISBN-10: 1553695267
- ISBN-13: 978-1553695264
- Product Dimensions: 6.2 x 0.2 x 9 inches
- Shipping Weight: 8.5 ounces
- Average Customer Review: 6 customer reviews
- Amazon Best Sellers Rank: #7,112,461 in Books (See Top 100 in Books)
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The Original New Agent's Guide to Starting & Succeeding in Real Estate 2002 ed Edition
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About the Author
Mark Nash has been in residential real estate brokerage since 1997. He is a member of the Prudential Real Estate President's Club, whose members are the top 5% based on sales of all Prudential real estate agents nationwide. Mark's early commitment and success in e-commerce marketing to residential real estate consumers has brought him recognition from his associates and competition alike.His vast corporate background in sales and marketing for such international and national consumer product corporations helps position The Training Institute, which Mark founded, as a leader in real estate education.
The Training Institute provides licensing, certification and continuing education courses for real estate salespersons, real estate brokers, appraisers and leasing agents. Courses are offered throughout the state of Illinois.
Excerpt. © Reprinted by permission. All rights reserved.
This is your resource book for pre- and post- license real estate sales agent information. It's the definitive book for new agents or anyone considering a career in residential real estate sales. It's the book I needed when I started out in 1997 as I flopped around looking for the answers to jump-start my sales career. This book will answer the basic questions, provide definitions, and help you plan your business planning about real estate sales business. It includes all the information that you would have otherwise learned by asking a stream of never ending questions in your first real estate sales office. Now you will be asking educated questions of experienced sales agents in your office and market area. They'll want to do business with you! Keep this book in your briefcase for your first year in real estate sales. It's the reference tool that will keep you on track and let you move beyond gathering the basic information to closing your transactions.
Many stories have appeared lately in the real estate trade press about the challenges of recruiting new people to the business. People need information to make decisions to change or start any career. Until recently real estate rofessionals were proud of being "the keepers of the information". We kept the information of properties for sale or rent through the multiple listing service or other collection services. The Internet made this information available to the public so we are no longer keepers of the information and are free to add value to our real estate transactions in more meaningful ways. Through this book I hope to add value to the day-to-day experience of the new real estate sales person. I am no longer the keeper of this information. What a relief!
It will be a relief to you too, when you find yourself asking: "I have my desk and business cards, so now what?". In this book is my story from my beginning in real estate sales to President Circle producer with Prudential Real Estate and President's Club with Koenig & Strey/GMAC Real Estate. With any business that involves big money and where people live, personalities and emotions emerge and there are stories to tell!
Let's get your questions about residential real estate sales answered, give you some plans for building your real estate practice and share my stories. Remember there are no secrets in residential real estate sales, just good communication, professionalism, sales goals, marketing, and business plans! Please email me if you have any questions at: email@example.com
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There was also some padding to make the book bigger. When the author tells you to make a list to compare brokerages, he includes the list three times so you can compare three brokers!
My guess is, that in the future, the author will write a better, more in depth book about real estate. He knows the business and has been very successful. In the meantime, "Your First Year in Real Estate," by Dirk Zeller, is a better introduction to the profession.
The content barely scratched the surface on many issues. There are much better books available from Amazon. Try "21 Things I Wish My Broker Had Told Me" by Frank Cook or "Your First Year in Real Estate: Making the Transition from Total Novice to Successful Professional" by Dirk Zeller.
Never before have I encountered such carelessness and to realize that I purchased a book with grammatical errors, shocks me. Boy, am I sorry I wasted my money.