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The Paleo Coach: Expert Advice for Extraordinary Health, Sustainable Fat Loss, and an incredible body Hardcover – March 5, 2013
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"The Paleo Coach is not just another Paleo book—it's a priceless tool that is absolutely essential for anyone striving to live the best life possible. The insight, advice, and lessons in this book could come only from someone like Jason, who has spent serious time deep in the trenches of the health-and-fitness industry. With his hands-on experience, understanding, and innumerable success stories, Jason reveals what it takes to look beyond the hype and focus on what really matters: your own personal path to health. Everyone should have a coach, and now everyone can. The Paleo Coach will change your life. Guaranteed."—Sarah Fragoso, author of the national bestseller Everyday Paleo
"Everyone needs a coach. Yes, everyone! When your car is broken, you take it to a 'car coach' (aka mechanic). If your plumbing is backed up, you call a 'pipe coach' (some people call them plumbers). Whom do you go to if you want to improve how you look, feel, and perform? A Paleo coach. Like Jason Seib. In the same way that mechanics are experts in what ails cars (and, most important, how to fix those cars), Jason is an expert in all things nutrition and strength-and-conditioning. He has learned his craft through years of research, trial, error, and helping people. Whether your goal is weight loss, being a top-level athlete, or just regaining enough youthful vigor to chase the kids or grandkids, I'd like to introduce you to the man who will help you meet your goals: Meet your new Paleo coach, Jason Seib."—Robb Wolf, author of the New York Times bestseller The Paleo Solution
"Let Jason Seib be the Paleo coach in your life to help you cut to the chase and get to the meat of the matter about becoming as optimally healthy as you can possibly be! His nuanced understanding of how to live like our hunter-gatherer ancestors in today's world of iPads, the Internet, and American Idol is sorely needed. Other Paleo books may promise to help you lose X amount of weight in two weeks, but The Paleo Coach offers you much, much more. Jason realizes that it takes a dedicated commitment to implement a lifestyle change and homes in on key principles aimed at delivering big changes in your weight, health, and outlook on life."—Jimmy Moore, Livin' La Vida Low-Carb Blog and Podcast
About the Author
Jason Seib is the founder and co-owner of Clackamas Physical Conditioning, a successful small gym in the Portland, Oregon area, as well as founder and co-owner of Everyday Paleo Lifestyle and Fitness, an on-line training site and community. He is part of the Everyday Paleo team, writing for the successful blog founded by Sarah Fragoso and delivering seminars with Sarah around the U.S. Jason's passion is guiding normal people to extraordinary levels of health and fitness and he has built his career by helping thousands of people change their perspective and find a healthy, sustainable path to their goals.
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I was truly captivated page after page, this book answers questions for those wishing to embark on a healthy Paleo lifestyle, as well as those who've been doing this for a while. It reinforces all that we have come to know and believe about this way of life...and yes I even learned more about Paleo along the way. This book is very easy to understand on every level and answers the following:
Why we fail
Why do we give into cravings
Weight Los vs. true fat loss
Importance of exercise, sleep, and healthy eating
Importance of lifting heavy
Plus a whole lot more...
Whether you're just starting out, been doing Paleo for a while, or just a trainer who's job it is to do everything in his/her power to help their clients " look, feel, and preform better", tn this book is for you. You owe it to yourself to be as healthy and vibrant as possible and not fall into that everyday rut. I highly urge any and everyone to read this book and feel Jason's passion for wanting to help each and everyone of us achieve optimal health. He does this not for the notoriety but for the genuine compassion he has in wanting all of us to live a healthy and sustainable life and as he puts it..." To Go Forth and Be Awesome"
Joe Rovito, EPLifeFit member
Admin NorCal Paleo
The book itself is divided in three parts - THINK, EAT and MOVE. The EAT and MOVE part are awesome. I am pretty confident in what to eat (animals and plants), when to eat (basically when I am hungry, currently two times a day), where to eat (AT THE DAMN TABLE!!!) and I think I have my MOVE part dialed too. I recently started following the EPLifeFit workouts, before that I did a bit of lifting, bit of HIIT, but also a lot of cardio that I HATED and I don't do anymore, reading the MOVE part made me even more sure that I am doing the right thing now. What really hit the nail on the head for me was the very first part, the THINK. In this part, The Paleo Coach means the same to me in paleo sphere what Easyway by Allen Carr means to me in smoking area. That book will always be the only thing I will recommend people who wanna quit smoking, and many many times I mentioned it on my blog, Facebook or real life when discussing smoking. The info inside is stuff I already knew before reading it, but the way it was written was like a giant WAKE-UP slap in the face for me. The same happened in case of The Paleo Coach. I felt like the book is speaking directly to ME! Jason shares a few personal stories of his clients throughout the book and except the age range of those people, I could totally relate to some. Angela's story made me tear up, really.
The psychology "talk" in the THINK part is so perfectly served, Jason's writting style is as brilliant as his talking style (on podcasts), and you just must instantly love him as a person, because no jackass would be able to put together something this amazing. The book is so personal in a weird way, which is silly to say, because you cannot apply the same rules and principles to every reader, but I kinda compare it to Paulo Coelho books (okay, I am perfectly aware that you CANNOT COMPARE THESE TWO, they are apples and oranges!!!) - I love Paulo Coelho and his message even though I am like the most stubborn atheist ever, I still take something from his books that touches me deeply. The THINK part of The Paleo Coach made me THINK, rethink and realize many things. Paleo books on the market are full of wonderful information, but in The Paleo Coach everything clicks together so perfectly, nutrition and fitness and all the psychology and no unnecessary science (I am not saying that science is useless, but I bought the book for something else than that, science can be found somewhere else and honestly is quite "cold" and not personal). In fact, you are not gonna cry and nod over a description of insulin resistance, but the topic of emotional eating makes you weep. The book is full of amazing and sometimes hilarious analogies, my favorite being the one from Chapter 13, talking about why personal care is such a natural thing for people to do, but they seem to fail with diet - "You have never tried to take a shower and failed. The information most widely available regarding teeth-brushing is not dead wrong. And nobody ever looked in the mirror with tear-filled eyes because she was too dirty and didn't know how to get clean." The whole book is filled with quotes I would tattoo permanently on my body in a heartbeat (I am not gonna though...), some of them really scream my name (Chapter 4, Scale Addiction part - TOTALLY GUILTY THERE!!!), some of them I really wanna print out and put on my notice board over my desk to see them and keep reminding myself of the important stuff every day.
It actually took me only something over 5 hours to finish reading the book (on a train) and I will for sure read it again at least one more time, when I buy a hard copy of it. This book is so precious to me that I do need to own a real paper copy of that to carry around with me, that is how I love the content. The only other books I own both Kindle versions and hardcover versions are It Starts With Food by Hartwigs and Primal Connection by Mark Sisson. If I was about to introduce paleo/primal lifestyle to anyone through a book, I would have to grab these two along with The Paleo Coach. I actually wanna do it, I wanna give copies of these to my family members, but unfortunately, nobody in my family can read in English (boo!), so I am still patiently waiting for these gems to be requested and translated by some publisher in my country, so I can save my family's health the same way as I saved mine :D
The Paleo Coach is a powerful tool for everyone who is new to this lifestyle, but also to "paleo veterans" who welcome a little bit more personal approach as an addition to the sciency stuff you can find in other books. The magic of it is that it is not written as a wikipedia post, but you can tell that the author put his heart and soul (and probably even sweat and tears) in every single paragraph, making sure to make the whole book easy to follow, information easy to absorb and the whole paleo lifestyle easy to apply and actually be excited about every single step you take on the way. Or at least I am going to enjoy every step with a huuuuuuge excitement, because after reading I feel like a brand new person that JUST discovered paleo for the first time, so I am gonna act like that. Started with Whole30 challenge to reset myself physically, because mentally, I am definitely in a right place, thanks to The Paleo Coach.
I haven't finished reading it yet, but I am already very impressed. I definitely recommend buying this book, even if you are familiar with the principles of paleo and Jason Seib's approach. It is very informative and helpful, and I appreciate how Jason takes complex ideas and makes them seem simple and straightforward. I like to know the "why" behind things, and he definitely does a good job of explaining! Furthermore, I love how you can tell that he is a genuine person that is truly concerned with getting you healthy. It honestly feels as though he is advocating for you, and wants nothing else but for you to be successful.
Overall, I feel like this book was a great investment. I initially bought the Kindle version, but plan to buy a physical copy soon, too.