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The Parasitic Mind: How Infectious Ideas Are Killing Common Sense Hardcover – October 6, 2020

4.8 out of 5 stars 4,188 ratings

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About the Author

Gad Saad, Ph.D. (Montreal, Canada), host of the popular YouTube show The Saad Truth and blogger for Psychology Today, is a professor of marketing at the John Molson School of Business at Concordia University. He holds the Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption and is the author of The Evolutionary Bases of Consumption, plus numerous scientific papers.

Product details

  • Publisher ‏ : ‎ Regnery Publishing (October 6, 2020)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 235 pages
  • ISBN-10 ‏ : ‎ 162157959X
  • ISBN-13 ‏ : ‎ 978-1621579595
  • Item Weight ‏ : ‎ 15.7 ounces
  • Dimensions ‏ : ‎ 6 x 1 x 9 inches
  • Customer Reviews:
    4.8 out of 5 stars 4,188 ratings

About the author

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Dr. Gad Saad is Professor of Marketing at Concordia University (Montreal, Canada), and former holder of the Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption (2008-2018). He has held Visiting Associate Professorships at Cornell University, Dartmouth College, and the University of California–Irvine. Dr. Saad received the Faculty of Commerce’s Distinguished Teaching Award in June 2000, and was listed as one of the ‘hot’ professors of Concordia University in both the 2001 and 2002 Maclean’s reports on Canadian universities. Saad was appointed Newsmaker of the Week of Concordia University in five consecutive years (2011-2015), and is the co-recipient of the 2015 President’s Media Outreach Award-Research Communicator of the Year (International), which goes to the professor at Concordia University whose research receives the greatest amount of global media coverage.

Professor Saad has pioneered the use of evolutionary psychology in marketing and consumer behavior. His works include The Consuming Instinct: What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature (translated into Korean and Turkish); The Evolutionary Bases of Consumption; Evolutionary Psychology in the Business Sciences, along with 75+ scientific papers, many at the intersection of evolutionary psychology and a broad range of disciplines including consumer behavior, marketing, advertising, psychology, medicine, and economics. His Psychology Today blog (Homo Consumericus) and YouTube channel (THE SAAD TRUTH) have garnered 6.4+ million and 20.8+ million total views respectively. He recently started a podcast titled The Saad Truth with Dr. Saad, which is available on all leading podcast platforms.

In addition to his scientific work, Dr. Saad is a leading public intellectual who often writes and speaks about idea pathogens that are destroying logic, science, reason, and common sense. His fourth book The Parasitic Mind: How Infectious Ideas Are Killing Common Sense will be released on October 6, 2020.

He received a B.Sc. (1988) and an M.B.A. (1990) both from McGill University, and his M.S. (1993) and Ph.D. (1994) from Cornell University.

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4.8 out of 5 stars
4.8 out of 5
4,188 global ratings

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5.0 out of 5 stars Gad this is Good
Reviewed in the United Kingdom 🇬🇧 on October 16, 2020
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Sorrowful investigator
3.0 out of 5 stars Just another anti-woke rant
Reviewed in the United Kingdom 🇬🇧 on November 16, 2020
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5.0 out of 5 stars Phenomenal Read
Reviewed in the United Kingdom 🇬🇧 on December 9, 2020
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SamGibbo
5.0 out of 5 stars One of he most important book of our time!
Reviewed in the United Kingdom 🇬🇧 on October 22, 2020
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SamGibbo
5.0 out of 5 stars One of he most important book of our time!
Reviewed in the United Kingdom 🇬🇧 on October 22, 2020
This beautifully written book is an unarguably accurate description of the viruses infecting many minds around the world. When reading it I can almost hear Prof Saad in my head. I could go in for ages, highlighting just how important this book is, but my description Neill not do it justice.
Just buy it, read it, absorb it and relax in the knowledge that common sense is not yet dead and buried. D.I.E. theories will be beaten.
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Annie
5.0 out of 5 stars Hey “journalists”: Political correctness kills the truth!
Reviewed in Canada 🇨🇦 on October 14, 2020
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