A Parent's Guide to Resisting Advertising
A simple 30-minute explanation of how television advertisements work, including hypnotic techniques, and how to defend against them. What is missing from day-to-day activities in television shows, and why. (Self-help activities such as fixing a car that might upset a potentially sponsoring car company, for example.) The mindset to have when advertisements are shown (look at their details; don't be seduced by their overall effect). More.
The presentation is simple in format and is made from still-picture slides with a narration for a soundtrack.
When sold by Amazon.com, this product will be manufactured on demand using DVD-R recordable media. Amazon.com's standard return policy will apply.
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