Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

  • List Price: $34.00
  • Save: $18.86 (55%)
Only 1 left in stock - order soon.
Personality Not Included:... has been added to your Cart
Condition: Used: Very Good
Other Sellers on Amazon
Add to Cart
$15.15
& FREE Shipping on eligible orders. Details
Sold by: Fibat Trade
Add to Cart
$15.17
& FREE Shipping on eligible orders. Details
Sold by: Amazon.com
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 3 images

Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki Hardcover – May 1, 2008

4.3 out of 5 stars 42 customer reviews

See all 8 formats and editions Hide other formats and editions
Price
New from Used from
Kindle
Hardcover
$15.14
$4.22 $0.99
Paperback
$969.01

Give the gift of reading, now $19.99
Story time just got better with Prime Book Box, a subscription that delivers hand-picked children’s books every 1, 2, or 3 months — at 40% off List Price. Learn more
click to open popover

Frequently bought together

  • Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
  • +
  • How Brands Become Icons: The Principles of Cultural Branding
Total price: $37.11
Buy the selected items together

Editorial Reviews

From the Back Cover

About the Author


Product details

  • Hardcover: 302 pages
  • Publisher: McGraw-Hill Education; 1 edition (May 1, 2008)
  • Language: English
  • ISBN-10: 0071545212
  • ISBN-13: 978-0071545211
  • Product Dimensions: 5.8 x 1 x 8.5 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars 42 customer reviews
  • Amazon Best Sellers Rank: #1,546,606 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

NO_CONTENT_IN_FEATURE


Try the Kindle edition and experience these great reading features:

CLOSE
See Kindle Edition

42 customer reviews

4.3 out of 5 stars

Review this product

Share your thoughts with other customers

Read reviews that mention

Showing 1-3 of 42 reviews

August 19, 2009
Format: Kindle EditionVerified Purchase
September 17, 2013
Format: HardcoverVerified Purchase
2 people found this helpful
Comment Report abuse
September 15, 2013
Format: HardcoverVerified Purchase
2 people found this helpful
Comment Report abuse

Set up an Amazon Giveaway

Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
Amazon Giveaway allows you to run promotional giveaways in order to create buzz, reward your audience, and attract new followers and customers. Learn more about Amazon Giveaway
This item: Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki
Pages with related products. See and discover other items: guy kawasaki books