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The Placebo Response: How You Can Release the Body's Inner Pharmacy for Better Health Paperback – May 8, 2001

by Howard Brody (Author), Daralyn Brody (Author)
4.6 4.6 out of 5 stars 9 ratings
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The brain can heal the body: that's the remarkable truth behind the body's placebo response. As one of the nation's foremost authorities on the mysterious connection between mind and body, Dr. Howard Brody introduces a radical new understanding of this phenomenon -- and how it can be used to foster good health.  The body, says Brody, has an "inner pharmacy" that the brain taps into, according to what we anticipate, how we are conditioned by experience, and how we interpret events.  Consider the following:

  • In one study, people with allergies showed no response when exposed to the irritant, when they were first convinced it was something
  • Sham surgery has sometimes produced lasting results, indistinguishable from the results of real operations.
  • Patients recover faster from surgery when they have window views of trees or grass, rather than brick walls.

    But the placebo response is more than an astonishing medical fact -- it can be put to practical use.  The Placebo Response gives you access to a new kind of alternative medicine, one proven by science and found within your own body.

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  1. Print length
    336 pages
  2. Language
    English
  3. Publisher
    Harper Perennial
  4. Publication date
    May 8, 2001
  5. Dimensions
    5.69 x 0.73 x 8.94 inches
  6. ISBN-10
    006093297X
  7. ISBN-13
    978-0060932978
  8. See all details
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Editorial Reviews

Review

"...illuminating look at the placebo response and how it can be harnessed to promote physical and mental well-being." -- — Publishers Weekly

"...illuminating look at the placebo response and how it can be harnessed to promote physical and mental well-being." -- — Publishers Weekly

From the Back Cover

The brain can heal the body: that's the remarkable truth behind the body's placebo response. As one of the nation's foremost authorities on the mysterious connection between mind and body, Dr. Howard Brody introduces a radical new understanding of this phenomenon -- and how it can be used to foster good health.  The body, says Brody, has an "inner pharmacy" that the brain taps into, according to what we anticipate, how we are conditioned by experience, and how we interpret events.  Consider the following:

  • In one study, people with allergies showed no response when exposed to the irritant, when they were first convinced it was something
  • Sham surgery has sometimes produced lasting results, indistinguishable from the results of real operations.
  • Patients recover faster from surgery when they have window views of trees or grass, rather than brick walls.

    But the placebo response is more than an astonishing medical fact -- it can be put to practical use.  The Placebo Response gives you access to a new kind of alternative medicine, one proven by science and found within your own body.

Product details

  • Publisher ‏ : ‎ Harper Perennial (May 8, 2001)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 336 pages
  • ISBN-10 ‏ : ‎ 006093297X
  • ISBN-13 ‏ : ‎ 978-0060932978
  • Item Weight ‏ : ‎ 15.2 ounces
  • Dimensions ‏ : ‎ 5.69 x 0.73 x 8.94 inches
  • Customer Reviews:
    4.6 4.6 out of 5 stars 9 ratings

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  1. Daralyn Brody

    Daralyn Brody

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    Daralyn Brody was born in Chicago, Illinois but grew up in South Haven, Michigan, and graduated from Michigan State University with a Bachelor of Science in Social Sciences/Secondary Education. She has volunteered in schools and formed and directed her own ethnic dance troupe, The Silk Road Dancers, which performed at many festivals and school events. In 1991 she was awarded a Michigan Council for the Arts grant for choreographed works, which became a public access TV program at WELM-TV. In addition, she was named an Artist in Residence at Oppe Elementary Campus of Coastal Studies in Galveston, TX. Her previous children’s book was Alex and the New Shell (CreateSpace, 2012). She is currently a member of the Society of Children’s Book Writers and Illustrators.

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  2. Howard Brody

    Howard Brody

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    Discover more of the author’s books, see similar authors, read book recommendations and more.

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Top reviews from the United States

  • Roger Pagel
    5.0 out of 5 stars This is an excellent book. I started reading it again for the ...
    Reviewed in the United States on August 18, 2014
    Verified Purchase
    This is an excellent book. I started reading it again for the second time. I also recommend his other books.Evolve Your Brain, and Breaking the habit of being yourself. These books are some best material ever written on how to change the things in your life that are not working and become the person you really want to be. I have recommended these books to other who want to make a change in their life.
    One person found this helpful
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  • MarcAres
    4.0 out of 5 stars Medical Professionals role in the Placebo Response
    Reviewed in the United States on May 23, 2005
    Every young intern wanting to become a good and effective doctor or nurse should read this book. Although the theme of this book is about the latest research and the applications of the Placebo phenomenon in medical healing,any reader of this book will surely sense this reccuring message that the sincere carings, genuine efforts,and empathy communicated by the medical care-giver as a positive message to the patient can actually stimulates the bodies's inner healing power,reinforcing the patient's positive mental response and faith towards the medication/treatment.
    4 people found this helpful
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  • Antney
    5.0 out of 5 stars Five Stars
    Reviewed in the United States on August 9, 2014
    Verified Purchase
    Science and spiritual growth finally meet in this treatise.
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  • Khan
    5.0 out of 5 stars Fills in the gaps
    Reviewed in the United States on January 16, 2022
    Although I expected more, this book by Dr. Brody has given me different insights of the mind/body connection which has helped me evolve my study of this "science".
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  • mystic_songbird
    4.0 out of 5 stars The Healing Power of the Mind to Body With a Placebo Reaction
    Reviewed in the United States on September 28, 2005
    This book is loaded with information about the Placebo

    response. This book proves in many ways that a placebo

    response does take place in the human mind & body. It's good

    info for physicians, patients, psychologists.

    You will learn about how even a negative placebo response can

    happen, psychoneuroimmunology, getting well by forgiveness, & much more. It's a fascinating subject.
    2 people found this helpful
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  • M. K.
    5.0 out of 5 stars Insightful and well-written with a fresh outlook on the placebo effect.
    Reviewed in the United States on February 9, 2012
    Even though it is proven that the placebo effect has an enormously beneficial influence on healing it still does not have a good reputation. This is probably the case because it is often associated to unethical behavior when patients receive pharmacologically ineffective pills and still report an improvement of their symptoms.

    The book by Harold and Daralyn Brody approaches the placebo effect by defining it in a more positive way as changes in the body due to symbolic meanings that are attributed to events and objects. These may be sugar pills, sham operations, doctoral visits or support groups. This way, as the authors put it, the inner pharmacy of the body is activated. This inner pharmacy takes care of producing substances that are necessary for healing.

    The authors discuss the history and the research concerning the placebo effect in quite some depth. They offer explanation models for the placebo effect on the psychological level (expectation, conditioning, meaning) and the biochemical level (endorphines, stress hormones, psychoneuroimmunology). The authors admit that these models are currently not sufficient for a comprehensive understanding of the placebo effect. As a consequence of these findings the authors argue for a coexistence of main stream medicine and alternative medicine. They also encourage a greater awareness of the factors that trigger a placebo response in order to use these ethically and effective.

    In the last part of the book it is discussed how one can use the own inner pharmacy of the body. Many, partly well-known methods are presented here (inner desire for healing, forgiveness to oneself and others, telling the own life story, acceptance of illness and death, maintaining good social relationships, control of own life).

    The book is a pleasant read and excels by its honest, undogmatic ideas. Some concepts like the inner pharmacy are a bit vague, but this is probably unavoidable at the current state of knowledge. Overall, a book that I recommend to both therapists and patients.
    6 people found this helpful
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  • Brian B. Carter
    4.0 out of 5 stars Wow
    Reviewed in the United States on January 26, 2003
    This book contains amazing info about placebo, research, and the practice of medicine.
    I found it hard to get into his using-the-placebo-effect-for-your-own-health section... and it seemed kind of awkward that the book was divided in half... half-research and discussion, and the other half application...
    But it's well worth it for the first part.
    2 people found this helpful
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Top reviews from other countries

  • R. J. Whatley
    5.0 out of 5 stars interesting research
    Reviewed in the United Kingdom on February 27, 2014
    Verified Purchase
    Although Brody atemps to suggest mways in which one can try to self heal using the placebo response he does not go deep enough for this to be a practical proposition
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